Promomash

Let’s be real: it’s going to take some work to set up a #TPM or trade management system. You can try to minimize it, but there’s really no shortcut. ✔️ Don't reinvent the wheel. Invest in a proven wheel instead. ✔️ Designate someone to orchestrate the flow of information and push the project forward. ✔️ Have the right mindset going in - commit to the project, and to the partnership with your provider. Choosing the right system, people and partners to make the jump to a new system will help your team focus on what you do best, and pay big dividends long-term. 😉 #TradePromotionManagement #CPG #Partnership Jordan Buckner (Foodbevy)

This #TradeTalkTuesday our Co-Founder Chris Ambarian breaks down a common question: how did managing trade promotions get so complex? 🤔 Being on store shelves as it is creates a web of transactions for a brand representing both expenses and income - and the quantity of these transactions multiplies exponentially as you grow. For example, promotions themselves generate activities that increase income transactions by 5x and expense transactions by 10x. This leaves you with a mountain of transaction data that has to be pieced back together to make sense of the promotion's impact. The solution? Begin tracking it all as early as possible into your journey - before it gets too unwieldy to tackle. By tracking all those puzzle pieces, you'll be able to put them back together more easily to see the big picture of your business. 😉 #tradepromotion #deductionmanagement #TPM #CPG #retail #data Jordan Buckner (Foodbevy)

GOD BLESS EXCEL... 🙏 But as your #CPG business grows in retail, spreadsheets won't cut it any longer when you're dealing with an exponentially increasing volume of transactions and, namely, deductions. As our Co-Founder Chris Ambarian explains, we've found that at around $2M in revenue, deductions become a major challenge. By $5-10M, even promotion management starts to become overwhelming without a real system or process in place. Most notably, at these stages you start to lose visibility of your entire business unless you're managing it all in one place. To stay efficient and maintain a clear picture of your performance, every aspect of your revenue generating business should be managed from one source of truth. To grow, you gotta know when to ditch the spreadsheets.🚀 #CPGTips #Growth #TradePromotionManagement #TPM #DeductionManagement #Promomash

If you're not managing your trade spend, it's managing you! With Fall upon us, now’s the time to assess the effectiveness of your summer campaigns. By now you probably know what we do, we help CPG brands get a clear view of their trade spend so they can optimize their cash flow, profitability, and growth. Now let's learn who you are—know how YOU did, and plan better for summer 2025! You know who to call if you need a little help analyzing the data. Talk soon! #TradeSpend #CPGSuccess #Promotions #Promomash #PlanForGrowth

Deduction management can make or break your bottom line. Period. What's more is that the data in every deduction is hiding valuable gems of information that could be helping you run your business better. 💎 So how you can move from being stuck in the "matrix" of CPG deductions to unlocking clear, actionable insights? It starts with getting to know your deduction data so you can decode that matrix. Read more here: https://hubs.li/Q02SQPtL0 #DeductionManagement #CPG #Data #Promomash

A little #CPG humor for you this Friday... #IYKYK 😏 But if it's so real that it doesn't feel that funny, we should talk! Learn more: https://hubs.li/Q02ScXFx0 #DeductionManagement #CPGhumor #insidejoke #HarryDDuctions #DeductionGenius

Ready to learn how to better manage your trade spend? Our co-founder Chris Ambarian sat down with Jordan Buckner (Foodbevy) to talk all things trade spend management. Chris shares expert insights on how emerging CPG brands can effectively manage trade spend, reduce costly deductions, and scale successfully at retail. This is a must listen! Listen now: https://hubs.li/Q02RVFSg0 #Podcast #TradeSpend #CPGInsights #RetailSuccess #Promomash

As hard as it is to get product on the shelf, it sure is easy to get discontinued. But here's how you can avoid that fate: make sure you're armed with the data and insights you need to know what's working, and what's not. Staying on top of your numbers will keep your brand in the store and thriving. 🛒📊 Laurel Orley of Daily Crunch said it best - data IS Queen! 👑 #CPG #DataDriven #Retail #Analytics #KnowYourNumbers #TradePromotion

Separate silos, separate spreadsheets...no single source of truth. 😩 Data used by your sales teams, brokers, and finance department all live in separate places, not to mention third-party data! This makes it impossible to tie the data together and make it mean something so you can make more informed decisions for your business. Don't feel alone, though - we’ve seen this time and again - whether you're a $2M or $200M brand. To grow, you gotta get granular with your data - and sooner than later. To listen to the full webinar from this clip, go here: https://hubs.li/Q02R0xsG0 #CPG #GetGranular #TradeSpend #TradePromotion #DeductionManagement #TradeTalkTuesday

Dewey's Bakery has been whipping up exceptional treats since 1930. Using traditional Southern recipes and high-quality, simple ingredients, they bring unique flavors like Meyer Lemon, Brown Butter Chocolate Chip, and Moravian Spice to life. Delicious! 🍋🍪 Dewey’s commitment to small-batch, artisanal baking means every product is made with care and quality in mind – no artificial flavors or preservatives. Their deep roots in the North Carolina community and dedication to authenticity truly set them apart from the competition. In the last several years, Dewey's decided to make a foray into grocery and build their own brand. We've been proud to work with their team over the last year, providing the tools, analytics and services they need to optimize their business in retail. 💜 If you haven’t had Dewey’s yet, you're missing out! Check out their complete list of retail locations on the store locator: https://hubs.li/Q02QxJkx0 #DeweysBakery #BakedWithTradition #QualitySnacking #ClientLove