Here's how Justin Welsh uses RightMessage to uncover who his audience is, and what they need from him:
Building my one-person business to $10M in revenue and sharing everything I learn along the way.
The more data you have on your customers? The better experience you can deliver. I've spent the last 2 months collecting 57,414 data points from 26,180 solopreneurs. Here's what I've learned: - 59.7% are motivated to build a business - 40.3% are focused simply on growing an audience - 79.9% either haven't started a business or or part-time The biggest challenges: - Building a more valuable audience (41.1%) - Building process and systems (35.3%) - Managing their time (13.8%) Where solopreneurs are building: - LinkedIn (55.9%) - Twitter (30.5%) - Other (13.6%) Every email, every newsletter, and (soon) every landing page of mine will speak directly to these challenges and data points. Remember. Talk to your customers and gather data. You'll never be sorry. 📌 I'm using this data to create a new digital course, The Creator MBA, launching January 16th, 2024. Join 12,008 people on the waitlist here: https://lnkd.in/e9TEKyux 125+ Lessons learned building my one-person internet business to $5M over 4.5 years.