R&B Fashion

R&B Fashion

Retail Apparel and Fashion

About us

Founded in 2012, R&B today is the fastest growing value fashion retailer in the GCC & India, offering latest fashion at affordable prices. R&B currently has over 135 stores across the Middle East and India along with online shopping platform (www.randbfashion.com) for customer convenience in key markets. With the single aim of addressing the fashion needs of every individual customer in the family, offering them good quality at amazing value. R&B retails its own label of apparel for men, women and children along with footwear, accessories, cosmetics and household products. R&B strives to bring the most dynamic offering of value fashion and merchandise, designed in-house and manufactured to stringent quality standards. While the fashion collection reflects the latest international trends, R&B ethos is in offering its customers a great variety to choose from. The merchandise at R&B is regularly updated to ensure that it always delights customers with a fresh and new offering adding vibrancy to the store. R&B is a part of the Apparel Group, the leading retail & hospitality conglomerate in the GCC & India. R&B is also part of the Apparel Group leading customer loyalty program in the region “Club Apparel” offering its members exclusive rewards & value upon shopping at participating group outlets.

Industry
Retail Apparel and Fashion
Company size
1,001-5,000 employees
Type
Public Company
Founded
2012

Employees at R&B Fashion

Updates

  • R&B Fashion reposted this

    View organization page for R&B Fashion, graphic

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    🎉We’re excited to share the grand opening of our 29th store in the UAE, now officially open at BurJuman Mall! This new store brings our total count to 136 across seven countries, and we’re on track to reach our ambitious goal of 250 stores by the end of 2025. Situated in the lively Bur Dubai area, BurJuman Mall is a popular shopping destination that offers a great mall mix of retail hospitality, and entertainment making it a perfect spot for both locals and tourists to enjoy. Our R&B store boasts a spacious 13,700 square feet and features an extensive selection from the latest Fall Winter collection for women, men, and children. Shoppers will discover a variety of products, including clothing, footwear, beauty items, home accessories, and much more. With its modern design and cutting-edge fixtures, the store is dedicated to delivering an exceptional shopping experience for all. The grand opening celebration included a special ribbon-cutting ceremony attended by key leaders from both R&B and BurJuman Mall, marking a significant addition to our community. Representing BurJuman Mall were CEO Ghaith Shocair, Mall Director Mary Del Dosso, and Head of Development & Project Management Michael Ohlms. From R&B, CEO Arun Pagarani and Vice President Kamlesh Jeswani joined the festivities along with extended teams from both brands. This expansion highlights our commitment to serving our valued customers and strengthening our presence in key markets as a true omnichannel lifestyle fashion brand. Thank you for your continued support as we pursue our growth strategy! Apparel Group Apparel Group India Pvt. Ltd. #randbfashion #loveitwearit #newstore #nowopen

  • View organization page for R&B Fashion, graphic

    4,747 followers

    🎉We’re excited to share the grand opening of our 29th store in the UAE, now officially open at BurJuman Mall! This new store brings our total count to 136 across seven countries, and we’re on track to reach our ambitious goal of 250 stores by the end of 2025. Situated in the lively Bur Dubai area, BurJuman Mall is a popular shopping destination that offers a great mall mix of retail hospitality, and entertainment making it a perfect spot for both locals and tourists to enjoy. Our R&B store boasts a spacious 13,700 square feet and features an extensive selection from the latest Fall Winter collection for women, men, and children. Shoppers will discover a variety of products, including clothing, footwear, beauty items, home accessories, and much more. With its modern design and cutting-edge fixtures, the store is dedicated to delivering an exceptional shopping experience for all. The grand opening celebration included a special ribbon-cutting ceremony attended by key leaders from both R&B and BurJuman Mall, marking a significant addition to our community. Representing BurJuman Mall were CEO Ghaith Shocair, Mall Director Mary Del Dosso, and Head of Development & Project Management Michael Ohlms. From R&B, CEO Arun Pagarani and Vice President Kamlesh Jeswani joined the festivities along with extended teams from both brands. This expansion highlights our commitment to serving our valued customers and strengthening our presence in key markets as a true omnichannel lifestyle fashion brand. Thank you for your continued support as we pursue our growth strategy! Apparel Group Apparel Group India Pvt. Ltd. #randbfashion #loveitwearit #newstore #nowopen

  • View organization page for R&B Fashion, graphic

    4,747 followers

    Let's take you on a tour of our newly opened store at Mazyad Mall, Abu Dhabi! This new addition brings our total stores count to 136 stores across 7 countries, which is in path to the brand vision of having 250 stores by end of 2025. 🎊 We're excited to showcase our spacious, modern store designed with you in mind. Our thoughtfully organized layout features dedicated sections for men, women, kids, accessories, and home making your shopping experience seamless and enjoyable. This season, we're bringing you a collection that perfectly balances style and comfort. Our men's section features classic winter essentials including warm sweaters, smart jackets, and comfortable loungewear. For women, discover elegant coats, fashionable knitwear, and seasonal favorites in trending colors and patterns. Our kids' department, including our infants collection is stocked with adorable and practical winterwear that your little ones will love. The accessories collection complements your winter wardrobe perfectly while our home section offers cozy additions to warm up your living spaces. The store's contemporary design, with bright lighting and clear pathways, creates an inviting atmosphere that puts our latest collections in the spotlight. Whether you're updating your winter wardrobe or shopping for the whole family, our trained staff is ready to assist you in finding the perfect pieces. Visit us at Mazyad Mall and discover the perfect blend of style, quality, and value this season! ✨ Apparel Group Apparel Group India Pvt. Ltd. #randbfashion #loveitwearit #wintercollection #fashion #retailexperience #newstore

  • View organization page for R&B Fashion, graphic

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    Campus style is having its moment, our latest Fall/Winter ’24 collection brings this fashion vibe come to life. 📚🍁 Walking through our young adult section, you'll notice something different this season – a refreshing take on comfort and style for men and women. The best part? layering has never been easier! Our collection includes lightweight sweatshirts to wear under knitted cardigans, or zip-up hoodies to pair with jackets, and versatile crew necks that can be dressed up or down. Not only that,women can style an oversized varsity jacket with joggers or cargo pants, while men can wear printed sweatshirts with chinos or jeans, making it perfect for campus lifestyle. And don’t forget about footwear and accessories! Complete your look with our stylish high-top and classic white sneakers, perfect for a day. Plus, our range of accessories—like beanies, caps, and textured backpacks—adds that final touch to your outfit, keeping you trendy and functional. Visit our store to see how we’re redefining varsity wear for today’s cool and fab youth. Because great style should feel as effortless as acing your favorite class! Apparel Group #randbfashion #loveitwearit #fallwintercollection #varsitycollection

  • View organization page for R&B Fashion, graphic

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    The joy of play returns: Our fresh take on children’s fall/winter ’24 collection. 🍂✨ At R&B, we believe every child's wardrobe should be as limitless as their imagination. Today, we are thrilled to share our latest chapter in children's fashion – the Fall/Winter 'Playtime Trends' collection that excites the return of outdoor adventures for the little ones. The collection speaks to a deeper understanding of what parents have been looking for – clothes that can keep up with fun and activities. Each piece, from the comfy fabrics of co-ord sets to the easy buttoned varsity jackets, cargo and wide leg pants that adds a comfy fit, has been thought through from a child's perspective. But 'Playtime Trends' goes beyond just clothes. The accompanying footwear collection features boots that are sturdy and character high-top sneakers that are fashionable, while the accessories line includes beanies, gloves, and scarves that make everyday adventures more adorable. It's a complete wardrobe that transforms ordinary days into extraordinary playtime opportunities. This Fall/Winter season, we are not just launching a collection; we’re bringing back the joy of carefree play, dressed in style. It's an invitation to rediscover the world of outdoor adventures, one playful piece at a time. Our latest kidswear collection is now available in all our stores and online at randbfashion.com. Apparel Group #randbfashion #loveitwearit #kidswearcollection #fallwintercollection #playtimetrends

  • View organization page for R&B Fashion, graphic

    4,747 followers

    New Store Alert! We're excited to announce the grand opening of our 7th store in Abu Dhabi, located at Mazyad Mall. This new addition brings our total stores count to 136 stores across 7 countries, which is in path to the brand vision of having 250 stores by end of 2025. Mazyad Mall is strategically located in the heart of the Abu Dhabi city's commercial center, catering to both Arab residents and expats. The R&B store, encompassing over 8,500 sq. ft., presents a wide selection of recently launched R&B Fall Winter collection for women, men, and children fashion, including apparel, footwear, beauty products, home accessories, and more. Featuring a contemporary store design complemented by state-of-the-art fixtures and digital screens, the store is committed to providing a convenient and enhanced shopping experience to every shopper. This expansion underscores our commitment to serving our valued customers and reinforcing our presence in key markets. We appreciate your continued support as we advance our growth strategy! Apparel Group Apparel Group India Pvt. Ltd. . . . #randbfashion #loveitwearit #newstore #nowopen #AbuDhabi

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  • View organization page for R&B Fashion, graphic

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    Our recent back-to-school event brought stories to life, captivating young minds with enchanting tales that sparked their imaginations through Storytelling Adventure with Fatima at R&B stores in City Centre Bahrain & Seef Mall, Isa Town, Bahrain. Our storytelling sessions deeply engaged so many children and parents in the storytelling experience turned school shopping at R&B into a memorable adventure 🌟📚 Apparel Group #Backtoschoolinstyle #randbfashion #StorytellingAdventure #CustomerExperience #Bahrain

  • View organization page for R&B Fashion, graphic

    4,747 followers

    Our recent in-mall VR activation for the Back-to-School collection transformed a shopping trip into an unforgettable adventure at Al Qasr Mall, Shatea Mall, and Village Mall in Saudi Arabia! Shoppers entered a vibrant virtual arena, engaging in a back-to-school-themed VR game where they aimed at floating 3D representations of our latest school essentials. Top scorers not only demonstrated sharp aim but also earned exclusive discounts on our back-to-school line.  This cutting-edge, interactive experience created a buzz and offered fun for all ages, creating a buzz and offering shoppers an entertaining way to explore our latest collection. By seamlessly merging technology with retail, this activation left a lasting impression on our young audience and set a new benchmark for interactive marketing. And the excitement continues! Join us for an exhilarating VR gaming adventure at R&B City Centre Mirdif and Ibn Battuta Mall in Dubai, UAE, as well as R&B City Centre Doha and Doha Festival City in Qatar. We're live—don’t miss out! Apparel Group #randbfashion #loveitwearit #backtoschoolinstyle #backtoschool #VRActivation

  • View organization page for R&B Fashion, graphic

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    Spectacular! 🎉🎥  Watch the excitement unfold as our new CGI animation showcases our back to school essentials making their debut across R&B stores in GCC. Announcing R&B’s extensive collection of trendy and functional back-to-school essentials, from 5-in-1 character bag sets to fashion backpacks, school uniforms, shoes, lunch bags, stationery, and more—perfect for kids to start the new academic year in style! 🌟 . . . Apparel Group #backtoschoolinstyle #randbfashion #schoolessentials #loveitwearit #cgi

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