Rodeo13

Transform Your B2B Marketing! 🔍 The B2B buyer journey can stretch up to 18 months. Are you ready to turn it into an opportunity? At Rodeo13, we specialize in understanding your buyers, elevating your marketing efforts, and ensuring your brand stays top-of-mind when it matters most. Align your marketing strategies with your brand story, sales goals, and overarching business objectives and create unstoppable growth. Our customized fractional CMO solutions deliver strategy, creativity, and execution all in one comprehensive package. Embrace a robust marketing revenue engine with The Rodeo Marketing Excellence™ and stand out in the insights industry. Discover how our expertise can work for you: https://lnkd.in/dwuiN-U8 #MRX #InboundMarketing #B2BMarketing #FractionalCMO #BrandGrowth

Dreaming of Project Management Excellence? 🚀 Our comprehensive process—from discovering operational gaps to refining efficiencies—ensures seamless transitions and optimized workflows in project management processes. Are you ready to transform your research operations and focus on what truly matters? Here's how we do it: 1️⃣ Discovering your daily operational dynamics. 2️⃣ Identifying core struggles and inefficiencies. 3️⃣ Mapping out areas for improvement. 4️⃣ Planning and implementing change. 5️⃣ Continual review and refinement. Whether you need a short-term fix or long-term transformation, we’re here as long as needed. Our fractional COO solutions are perfect for those in the insights industry seeking to avoid project hiccups, reallocate time, and focus on critical research tasks rather than administrative hassles. Discover your path to operational success with Rodeo13: https://lnkd.in/dSkZAhmS #MRX #ProjectManagement #QualResearch #InsightsCommunity #ResearchOps

For many research agencies and platforms, the idea of hiring a full-time marketing team may seem daunting or financially unfeasible. Enter the fractional CMO – a flexible, cost-effective solution that can drive revenue growth, enhance brand awareness, and ensure a consistent brand image. But what exactly is a fractional CMO, and how can they propel your business forward? https://lnkd.in/dDkC5RKe #MRX #InboundMarketing #B2BMarketing #FractionalCMO #BrandGrowth

We sat down with founders from research companies that use AI and picked their brains on their experience with common buyer objections and managing user expectations. Thank you for your input: Greg Burke from Tellet Alex Sunley & Ranulph Tees from SurveyMind Tovah Paglaro from Fathom Karlien Kriegler from Hello Ara Read on the Rodeo13 blog or on Insight Platforms: https://lnkd.in/dEqgTTZz #MarketResearch #ResTech #GenAI #MRX #ResearchTools

We've created a 36-page guide with some essential steps to build a strong foundation for your branding, marketing and thought leadership. Download it today for free and get hands-on tips to: - Refine Your Unique Value Proposition - Buyer Persona Do's and Don'ts - Creating Your Blog & Content Calendar - Recycling Your Content - Nail Downloadables and Newsletters - Get a Handle on Your Social Media - Be in Tune with MRX Podcasts, Industry Events and Publications - Running Your Own Events & PR Get your copy here: https://lnkd.in/dcTrxGeS #MRX #InboundMarketing #B2BMarketing #InsightsCommunity #BrandGrowth

B2B marketing is constantly changing. For anyone working in senior management or marketing/sales in the research industry, a resilient marketing strategy is not just beneficial—it's essential. Norbert Sari collected a few steps to build this resilience and help adapt to tech shifts, consumer changes, budget limits, and competitive pressures. Read the full article on the Greenbook blog: https://lnkd.in/diqdh2jN #MRX #B2BMarketing #InboundMarketing #ContentMarketing #B2BStrategy

The B2B buyer journey in insights and market research can range from 6 to 18+ months? ⏳ While consumers take their time to reach final purchase decisions, brands shouldn't remain idle. Brands that utilize this opportunity to establish a CONSISTENT content strategy stand to gain significant benefits, including staying top-of-mind among consumers. Read our blog to learn how businesses can meet the modern B2B buyer where they are and facilitate lasting customer relationshipss: https://lnkd.in/dF6hhX3V #B2BMarketing #BuyerJourney #ContentMarketing #InboundMarketing #MRX

Qualitative research has historically been a labor of love — which makes it no surprise that AI shows significant potential for enhancing efficiency and depth in insights and MRX industries. Today, AI tools are transforming common research tasks like: 📑 Designing discussion guides 🤖 Automating Moderation 🎥 Analyzing Video Footage 🔎 Summarizing Qualitative Interview Transcripts 📝 Drafting Research Reports ➡️ Read the full article on Insight Platforms to explore 5 types of AI tools and how they enhance qualitative research! https://lnkd.in/divvq7Gv #ResTech #QualitativeResearch #ResearchTech #AI #MRX

For many research agencies and platforms, the idea of hiring a full-time marketing team may seem daunting or financially unfeasible. Enter the fractional CMO – a flexible, cost-effective solution that can drive revenue growth, enhance brand awareness, and ensure a consistent brand image. But what exactly is a fractional CMO, and how can they propel your business forward? https://lnkd.in/dDkC5RKe #MRX #InboundMarketing #B2BMarketing #FractionalCMO #BrandGrowth

But with search engines constantly updating their algorithms to prioritize user experience and content relevance, understanding how to effectively leverage SEO techniques and optimize keyword usage can significantly enhance online visibility and audience engagement. So, what exactly is SEO, and how has it evolved? https://lnkd.in/dxJNbn5X #B2BMarketing #InboundMarketing #SEO #ContentMarketing #MRX