Rooted Food Sales

The dining halls at the University of Iowa just got sweeter! 😋 Sweet Loren's cookies are available for students to snack on in between classes! 🍪

Day 2 of NACS was a whirlwind day of meetings, hitting over 16k steps by 5pm, a few too many energy drinks, and connecting with all the amazing people in this industry. Sales is about relationships and there is nothing better than when you get the chance to meet in-person vs being stuck behind the computer screen.

Foodservice News 🗞 Nation's Restaurant News just released an article discussing how fast-casual restaurants are winning the value perception battle, which has been crucial in attracting customers amid economic uncertainties. A few highlights: - With rising food prices and inflation affecting consumer behavior, many diners are prioritizing value-for-money options when choosing where to eat. - Fast-casual brands like Chipotle and Sweetgreen have been able to maintain a perception of quality while providing affordability, which has helped them sustain customer loyalty. Additionally, the ability to innovate with limited-time offers and menu adjustments helps them stay relevant and appealing. - Price-conscious consumers appreciate the transparency in pricing and quality that many fast-casual restaurants provide. This has been particularly effective in retaining traffic compared to other dining segments like full-service restaurants. #foodservice #fastcasual #restaurants #consumerbehavior

The fall season is here, and University of California, Davis students can now cozy up with delicious Hatcheri Foods Snapdragon ramen and pho! 🍜 🍂

Foodservice News 🗞 We loved an article "The Food Institute" released discussing recent developments in the alternative meat industry, which is trying to bounce back from a sales slump after explosive growth in earlier years. A few highlights: - The importance of price competitiveness with traditional meats, the role of fresh versus frozen product options, and demographic insights indicating a significant market segment among Millennial and Gen X consumers. - Flavor innovation and the introduction of plant-based versions of restaurant favorites are being used to attract more consumers. -The increasing popularity of chicken and turkey alternatives, like Tofurky "plant-based deli meat, Roasted Turk’y, which is part of a collection that also includes vegan bologna and smoked ham." 🎉

Delicious Sweet Loren's chocolate chip cookies have arrived at Samford University! Now available in the Dining Halls, these clean ingredient cookies are sure to be a hit in between study sessions 🍪 📚

Foodservice News 🗞 Nation's Restaurant News released an article exploring how quick-service restaurants (QSRs) are increasingly prioritizing purpose and values over simple price competition. Purpose over Price! Do you agree? A few highlights: - The challenges of maintaining customer loyalty amidst rising costs. - Successful strategies where QSRs engage with communities and create meaningful experiences beyond just selling food. - On the surface, the customer may appear to be looking for discounts, but on a deeper level, savvy marketers have come to find many customers are looking for meaning.

Powerful day. Over 1,200 cases sold between 6 Rooted brands 💪 🔥 National Convenience Distributors. Thanks for putting on a great event!! Anisa Brosamle Trent Wehlage Keith Larsen Jeff Roberts Chris Damiata

Fantastic win for Uglies Kettle Chips! They are now available at all Life Time Inc. Life Cafe's across the country! A great match of sustainability and wellness 🥔 💪 Congratulations Calvin Tentis on your excellent work with this partnership!

Special guest yesterday at University of California, Berkeley with Britt Erickson! Thanks Sukhi Singh for the support and sharing the best Indian food with the awesome students at the UC Berkeley International House yesterday!