I could not be more excited to welcome my brother Ryan Case to the Sendero Provisions Co. family as our Executive Vice President of Merchandising and Design. I say "family," because that really feels like what we're building these days. Ryan and his own family truly represent what it means to be "Sendero," and I can't wait to see him leave his mark and legacy on what he builds here with us.
Ryan's a veteran product leader with 20+ years of lifestyle, action sports, performance, outdoor and sportswear industry experience across footwear, apparel and accessories. He's held roles in product management, merchandising, design, sales, marketing and retail for brands such as Converse, Adidas, Puma, Crocs and Dickies.
I speak for all of us here at Sendero, that we're beyond honored, grateful, and excited to be included with brand names such as those, and excited to see the department and teams that Ryan builds.
Welcome to the team, amigo! Yeehaw.