Simon Data

November is right around the corner 👀 Are you prepped for the season? - Is your customer data ready? 🤔 - Is your martech stack optimized? ⚡ - Have you segmented and personalized your marketing campaigns? 👥 Fear not — here's the marketing checklist you need to ensure your marketing plan is in tip-top shape.

How do you build the most effective marketing data stack and which technologies are leading the way in marketing today? Snowflake just dropped their 2025 Modern Marketing Data Stack report, analyzing the top technologies with the highest adoption across 10,000+ companies worldwide. This year’s report highlights 89 standout martech vendors, from a growing ecosystem of over 14,000 companies. Excited to share that Simon Data has earned a spot as a Leader in the CDP category for the third year in a row! #snowflake #martech #datastack #CDP https://lnkd.in/eY2ZSGDD

Our VP of Marketing, Brian Murphy, recently spoke with Attentive and our top tech partners about the #BFCM strategies they've seen succeed. Our take? Implementing cross-channel personalization is the most effective way to drive customer lifetime value after the holidays. Learn the top BFCM tips from marketing leaders here 👉 https://lnkd.in/eiw8MPxv

We're a Leader for a 3rd year in a row. Snowflake’s 2025 Modern Marketing Data Stack report is out and Simon Data is once again a leader in the CDP Category. The power of a Cloud Data Warehouse for enterprise organizations is proven by all the tools rushing to integrate or build on Snowflake and we've been here for years. The market is catching up with what we've been preaching and we're just getting started moving the CDP market forward.

We’re thrilled to be named as a Leader in the CDP category of Snowflake’s 2025 Modern Marketing Data Stack! 🎊 Check out the report to see how data-empowered marketers and advertisers are addressing key shifts in martech across #genAI, privacy, and data gravity 👉 https://lnkd.in/drasM67C

Brands texting customers like friends is peak personalization. 🗻 SMS marketing, when customized to individual customers, can drive revenue and loyalty through the roof 🚀. Add AI to the mix, and you can start turning the data in your CDP into messages that feel like they’re coming from a good friend. In our latest blog post, Simon's own Toby Yuen weighs in with Attentive to cover strategies, statistics, and how to put SMS marketing into play. ▶️

#BFCM is more than just discounts. It's a chance to build lasting customer relationships by personalizing the customer experience. 🎁 Our latest blog post shares strategies to deliver value with every interaction on every channel this holiday season: https://lnkd.in/eQuGZhDb

If you send personalized texts to customers at scale, you’re likely crushing your #CRMgoals 💪. When done right, not only do consumers prefer SMS marketing, but it’s shown to have: 📂 97% average open rate ⏭️ Up to 35% click through rate 💨 Significant boosts in revenue And now, with AI, it’s never been easier to turn data into individual marketing texts ⚡. So how can you get your customers to opt in and your brand to ball out? It’s all in our latest blog post.

Remember that #BFCM is just the beginning of the customer journey. After the holiday rush, the focus should shift towards driving LTV. Simon Marketing VP Brian Murphy says the most important part of your BFCM strategy is maintaining engagement through cross-channel personalization. Check out what our partners at Attentive and other industry leaders say is the key 🔑 to a successful BFCM: https://lnkd.in/eiw8MPxv

Simon Mail just makes so much sense. 💯 ✅It makes sense to manage email and omnichannel marketing from one platform.✅ It makes sense that customer emails would directly leverage first-party data. ✅And it makes so much sense that you’d have a pricing plan that scales with your business. It also makes sense for you to read all about it in our latest blog post. 😀