Solebury Strategic Communications

Congratulations to Hayward on having its variable-speed pump named one of Green Builder’s 2024 Sustainable Products of the Year. Hayward is helping commercial and residential pool owners transform their pool and outdoor living experiences through easy-to-use controls which improve energy efficiency options and time management.

Solebury attended the 2024 Meltwater Summit in NYC last week. The event featured #MarComm experts from some of the most influential global companies sharing insights on the emerging trends that marketing and PR teams need to know. The takeaways: social intelligence can drive business decisions, Gen Z demands accountability and brand authenticity has never been more important, even as corporations embrace the power of #AI. #MeltwaterSummit

For a recent profile, SFGate spoke to Grocery Outlet CEO RJ Sheedy and some of the company’s independent operators to explain how the chain curates interesting products while keeping prices low despite inflation, saving consumers hundreds of dollars at the register. #inflation #groceryprices

Solebury was at the Axios AI Summit in New York City recently, where industry leaders and experts gathered to talk innovation, trust, and safety surrounding the use of artificial intelligence. Speakers included IBM's Jonathan Adashek and tennis legend Maria Sharapova, AWS' Julie Souza and the NFL's Jeff Miller, Osmo's Alex Wiltschko and Meta's Connor Hayes. Some insights: • Artificial intelligence is not just being used for chatbots– companies at the event said they are using it for everything from developing/digitizing fragrances to analytics that can help protect athletes. • Many of the guests said that while AI has the power to change the world for good, it needs to be developed responsibly. • Experts believe education, standardization and third-party testing will make AI tools safer and stronger. • Workers in multiple disciplines are already seeing AI change how they work.

In an interview with Bloomberg, Bavarian Nordic’s CEO Paul Chaplin discussed chikungunya, a viral illness transmitted by mosquitoes, and the growing need for vaccines. Bavarian Nordic, which was also the main supplier of the mpox vaccine, is in prime position to aid travelers as well as people living in countries where chikungunya is endemic. https://lnkd.in/e6HPubzm

Getty Images’ CEO recently spoke with The Economist about generative AI and the importance of using licensed data in AI training sets. The company has developed its own commercially-safe generative AI offering, Generative AI by Getty. #AI #artificialintelligence https://lnkd.in/eiArvheN

Vita Coco’s Co-Founder and Executive Chairman joined Fox Business Network to weigh in on the state of the beverage industry and how consumers are spending on health and wellness with some indulgence. #consumerinsights #categorygrowth https://lnkd.in/ed_Nmd9c  

Check out the Experience section of Barron’s Penta to find a special feature on Solebury Corporate Communications client flyExclusive “With an IPO on the Horizon, flyExclusive is Looking to Reach a New Altitude.” Barron’s focuses on how the company continues to leverage its vertically-integrated business model and unique location in Kinston, NC to transform private aviation. https://lnkd.in/gvN3nUAh

Congratulations to The Vita Coco Company for being recognized by Fast Company’s 2023 ‘Brands that Matter,’ the world’s leading program in showcasing brands that communicate and demonstrate brand purpose. We are thrilled to represent companies whose commitment to impact goes beyond their products, extending to their communities and the environment. https://lnkd.in/gsqJwzZG  

Congratulations to the multiple Solebury clients named as America’s Greenest Companies by Newsweek! Companies were scored on more than 25 parameters in four categories: greenhouse gas emissions, water usage, waste generation and sustainability data disclosures and commitments.   We are excited to support our clients’ efforts to develop leading climate strategy and earn recognition for their ambition on environmental responsibility. #greenestcompanies https://lnkd.in/eda2awZw