Spacebar Visuals

Okay. We all hear why we need to build community for our #b2b companies, but what does it really mean? We just had Matt Wurst, CMO at Genuin on the Marketing Tips podcast to chat about the importance of owning your channels and building that community. We also discuss: 💡 How brand and performance marketing fuel each other 🔥 The story behind turning a tweet into billions of impressions 🤖 What’s real (and what’s hype) in AI #marketing 🤝 Why building a #community is your biggest competitive edge in 2025 💸 How B2B brands can nail #influencermarketing without breaking the bank Matt's last advice? "Marketing should inform, inspire—and most of all—be fun." Thank you for coming on the show, Matt Wurst! Links below.

What does it take to scale a brand, create demand, and keep a pipeline full—without wasting time on vanity metrics? On this episode of Marketing Tips, I sat down with Deborah Szajngarten, VP of Marketing at Digitech, to break it all down. She’s worked at Samsung, Vimeo, and fast-growing startups, and she knows exactly how to balance brand-building with driving real revenue. 💡 Here’s what we covered: ✅ The right way to align #marketing with sales (no more misaligned KPIs) ✅ How she put an unknown company on the map and got national media coverage ✅ The #webinar strategy that pulled in 1,500+ leads (without feeling like an infomercial) ✅ When to spend on events vs. when to walk away If you’re a #CMO, VP of Marketing, or a #SaaS founder, you need to hear this. Check it out wherever you get your podcasts.

What does it take to scale a startup, crush paid ads, and hit 51 on the App Store? On this week’s Marketing Tips podcast, James Santore, #CMO at Rithmm shares: 🔥 The marketing #campaign that saved a college baseball program (feat. Dave Portnoy) 🔥 How Rhythm skyrocketed to 150K+ downloads—without a big budget 🔥 The #paidads strategy driving massive growth 🔥 Why athlete investors (like Kyle Kuzma) are a game-changer Check it out with the links in the comments. Thank you for joining us, James Santore!!

What does it take to turn a scrappy SaaS company into a $50M success story? Hint: It’s not luck—it’s a killer marketing strategy. On this week’s episode of Marketing Tips, we sit down with Chuck Moxley, a six-time SaaS CMO and current #CMO at Blue Triangle, who’s also worked with brands like Chick-fil-A and Pepsi. Chuck spills the tea on: ✅ Why your company should always punch above its weight (and how to do it). ✅ The power of podcasting to build trust and drive leads without feeling salesy. ✅ Why ungating your content might be the smartest move you’ve never tried. ✅ The one #B2B trend you must embrace to stay relevant. Whether you’re a scrappy startup or a seasoned CMO, this episode is packed with actionable insights to level up your marketing game. Check out this clip of him talking about #AI in #outbound : Thank you so much for coming on, Chuck Moxley! Check it out wherever you get your podcasts.

Ever tried using a cool B2C strategy, only to realize it flops for your B2B startup? Been there! In this new Marketing Tips episode, I’m chatting with Sjoerd Handgraaf from Sharetribe about how context and positioning can make or break your marketing approach. What’s inside? 📌 Why context is your best friend (ignore it at your own risk!) 📌 Positioning 101—knowing who you serve (and who you don’t) 📌 Lessons from Sharetribe’s journey 📌 How to adapt a B2C playbook without blowing your B2B budget Thank you for coming on, Sjoerd Handgraaf! Link below to Spotify and Apple podcast.

Well, by golly, I am blushing. I am grateful and excited to share that I'm on the Austin Business Journal Inno 25 under 25. :) I guess that's what happens when you drink 24 oz of coffee a day, love what you do, and take the leap. Who knows? Let's go with that. Seriously, though. A lot of people I'm grateful to work with. Starting with everyone at Spacebar Visuals and my Co-Founder, Brandon Pindulic. I’ll never forget stumbling across your tweet back in November 2023—it changed everything for me. It’s not always easy, but it’s always fun. The teams at UpFlip and TechGuide who are somehow crazy enough to let me host their podcasts... You’ve allowed me to grow in ways I couldn’t have imagined. I’m so lucky for that. And. To those who built the foundation of my business skills with their sales and marketing experience: Sam Jacobson, Jacob DeLuise, David Salvo, and Kathleen Thompson 🚀. You all helped me more than you know, and I still use what you taught me. So. That's that! Time to keep going. 🗻

The new year is around the corner, and it’s the perfect time to reset, refocus, and rethink your marketing priorities. But here’s the twist: what if one of your key strategies isn’t even on your radar yet? 👀 We just had Rutger Verhoeven from smartocto on for the second episode of Marketing Tips where we bring you actionable insights into the software marketing world. In this episode, we break down how to: 📌 How to align your marketing goals with big-picture business objectives 📌 Why influencers aren’t just for B2C—and how to make them work for you 📌 Actionable tips to create partnerships that build trust and drive ROI Don’t let 2025 sneak up on you. Start the year with a fresh perspective and a strategy that sets you apart. Listen now and tell us your #1 priority for 2025 in the comments! #marketingstrategy #2025goals #Influencermarketing #b2bmarketing

🚀 How to Maximize Video Engagement for SaaS Marketing In today’s fast-paced digital world, video is king when it comes to SaaS marketing. But not all videos are created equal. Here are some quick tips to ensure your videos engage and convert: 🎥 Explainer Videos – Simplify your product’s benefits in under 2 minutes. 🌟 Customer Testimonials – Build trust with real success stories. 📈 Product Demos – Showcase features and functionality in action. ⏱️ Keep it Short – 60-90 seconds is the sweet spot for attention. Are you ready to take your SaaS marketing to the next level with engaging, high-quality video content? #VideoMarketing #SaaSMarketing #SpacebarVisuals

We’re excited to share our latest video collaboration with eBillity! 🎥 Managing employee time, expenses, and productivity can be challenging, especially with outdated tools like paper or Excel. That’s where Time Tracker by eBillity comes in. This video highlights how Time Tracker streamlines timekeeping, simplifies client invoicing, and provides actionable insights with filterable reports, helping businesses save time and money. Do you want us to help showcase your brand’s impact? Let’s connect and create something out of this world together! #spacebarvisuals #marketing #animation

🎥 Video marketing can be a game-changer, but we know it comes with its challenges. We’re curious, what’s your biggest hurdle when it comes to incorporating video into your marketing strategy? Whether you’re just starting or looking to optimize your efforts, we want to hear from you! 👉 Cast your vote in the poll below and let’s talk! #VideoMarketing #spacebarvisuals #growth