Tango Media Systems

Tango Media Systems

Information Technology & Services

Saratoga Springs, NY 79 followers

About us

We are The Search Engine for TV Audiences® powered by Tango Media Systems, a R&D Media Analytics software development firm. Our proprietary ad tech software, TangoGEO, TangoRESPONSE, TangoTRAX, TangoOPPORTUNITY, TangoREV, and TangoACT, is specifically designed to support media professionals in their quest to find the most valuable spots. With our extensive data warehouse, Tango can use any census-defined geography to pinpoint target consumers on the sub-DMA level and incorporate a variety of data sources to inform the user about that consumer. Tango Media Systems applies information for all industries, from automotive to presidential campaigns. We utilize not only Nielsen statistics but also any available data set so that within seconds, we analyze millions of data points and produce the best schedules and proposals possible. Our powerful tools provide support from planning to billing, allowing media professionals to be advertising—not data—experts. As a division of Centriply and Cable Scope Inc. Tango Media Systems has supported this specialized media agency push the boundaries of audience-driven TV campaigns for over three decades. Our Mission Tango Media Systems believes that an informed media professional is a powerful one. It can be hard to know where, when, and how to advertise. Plan your TV impressions by ZIP, measure by HH and attribute TV impressions back to business KPIs is what it's all about. And now your sales team can show clients TV advertising like they have never seen before.

Industry
Information Technology & Services
Company size
2-10 employees
Headquarters
Saratoga Springs, NY
Type
Privately Held
Founded
2005
Specialties
Software Development, Data Analysis & Integration, Media Research & Planning, and Geo-Targeting

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