The Baking Soda Podcast

The Baking Soda Podcast

Technology, Information and Internet

San Francisco, California 68 followers

Featuring early stage startups on the RISE

About us

In this short snappy podcast, you’ll hear firsthand about how early stage CEOs are adding baking soda to their playbook to: (1) Impact the world through inclusivity. Think of a time you met someone who doesn’t own baking soda? It isn’t just for the select few, or those with the pedigree, it is for everyone. (2) Create multiple use cases with diversified revenue streams. Baking soda‘s application extends beyond the kitchen. It can be used for baking, cleaning, freshening, whitening, drying, deodorizing, soothing, easing, exfoliating, erasing, drying, preserving and brightening. It can be packaged to fit the need and the impact just keeps coming. (3) Feel absolutely critical to customers, not just optional. In our house we don’t run out of baking soda, and we always keep an extra box. Don’t you? (4) Be quick to market and fast to innovate for new uses. Baking soda uses grow over time, and is supported by novel product packaging. It all happens so quickly. (5) Show clear results with the efficacy of more expensive solutions. Baking soda shows its impact by raising a cake or even whitening your teeth. It works, and shows it proudly. (6) Provide a consistent experience and be best in simplest form. Baking soda always works, doesn’t malfunction, and as long as it is pure. It needs no unnecessary hype. (7) Find an invincible distribution strategy: Baking soda is sold online on Amazon, in store at hardware shops, gas pumps and grocery stores. It can even be bought by mail order via catalogs. There is no limit to its channel and breadth of distribution. Please, listen, comment and share with our networks! Spread the good word about baking soda.

Industry
Technology, Information and Internet
Company size
2-10 employees
Headquarters
San Francisco, California
Type
Privately Held

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