Celebrating the Best (in Clean Hair Care)!✨ Thank you Allure Magazine for rooting for us and our AHA+ACV Pre-Shampoo Scalp Clarifying Rinse! Shop the award winning product now at SEPHORA and therootist.com 🎂 by Palermo's Bakery
The Rootist
Personal Care Product Manufacturing
Mahwah, New Jersey 1,134 followers
Complete Hair Wellness, Rooted in Fermentation
About us
The Rootist is born from biotechnology and designed for the connection between roots, scalp, and hair. Caring for all three helps your strongest, healthiest hair take root. We've harnessed the ancient power of fermentation in our Rootbiomic Ferment™ - a proprietary multivitamin superfood designed for the fundamental wellness of ROOTS, SCALP, AND HAIR to transform from root to tip. #TheFutureisFerment
- Website
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www.therootist.com
External link for The Rootist
- Industry
- Personal Care Product Manufacturing
- Company size
- 2-10 employees
- Headquarters
- Mahwah, New Jersey
- Type
- Privately Held
- Founded
- 2023
Locations
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Primary
1111 MacArthur Blvd
Mahwah, New Jersey 07430, US
Employees at The Rootist
Updates
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We're excited to be featured in NewBeauty! 🌟 Whitney Port recently shared how The Rootist Densifying & Thickening Serum has been a "life-saver" in her hair thinning journey, helping to restore fullness, especially around her hairline after fertility treatments. Shop the Densifying & Thickening Serum now: https://lnkd.in/eESc6vVM Read the article by Marisa Petrarca: https://lnkd.in/eaAzHUGr
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Exciting news! Our award-winning BioBrew™ Fermented Leave-in Hair Serum has just landed on goop! ✨ What makes our BioBrew™ Fermented Leave-in Hair Serum so special? 🫧Promotes up to 3x less hair breakage in just one use 🫧Protects hair from heat up to 450ºF / 232ºC 🫧Controls frizz for up to 72 Hours Shop now: https://lnkd.in/eQDcraZr #RootedinWellness #TheRootist
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We’re honored to announce that #TheRootist has been recognized with the Allure Magazine Best of Beauty 2024 Award for Best Clean Hair Care! Our AHA+ACV Pre-Shampoo Scalp Clarifying Rinse took home the win in the ‘Clean Hair Care' Category, and we couldn’t be prouder! This award represents the culmination of years of research, passion, and our commitment to creating innovative, science-backed hair care solutions rooted in fermentation. “...the apple cider vinegar and alpha hydroxy acid formula clear away the oiliness, flakiness, and buildup that can interfere with your hair looking its best. Once it's part of your routine, you won't know how you ever skipped this pre-shampoo step." - Allure Thank you to our incredible team, whose dedication brought this vision to life. Discover our award-winning product at therootist.com and SEPHORA. https://lnkd.in/ebFKN9Zf #AllureBestOfBeauty #HairCare
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We’re proud to announce that Alison Cutlan, VP of Scientific Innovation at The Rootist, spoke at #MUNY2024 on the future of biotechnology in beauty. At #TheRootist, we are committed to getting to the root of hair and scalp concerns in a more effective and sustainable way through biotechnology. Our Rootbiomic Ferment™, a nutrient-rich superbrew crafted through a proprietary fermentation process, is designed to help your healthiest hair take root. Ready to improve your hair wellness routine? Shop The Rootist at SEPHORA and goop.
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Our award-winning Clarify Dry Shampoo Powder, a cult favorite, is now available on goop! Dry Shampoo has officially evolved... ✅️Talc-Free ✅️Absorbs Oil and Sweat ✅️Portable ✅️Good for Scalp Ingredients Shop now at Goop.com #TheRootist
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Excited to share that Skincare Anarchy The Podcast (E.674) featured our very own VP of Scientific Innovation Alison Cutlan to uncover the science that powers our brand new Densify Collection—a revolutionary solution for thinning hair. Hosted by Dr Ekta Y MD MBA MS, the pair dive deep into the power of nature and cutting-edge biotechnology with ingredients like amaranth peptides, turmeric stem cells, and exosomes to help promote hair density and vitality. The Rootist's new Densify Concentrated Shampoo & Conditioner and Densifying Serum For Thinning Hair work in harmony to extend the hair’s growth phase, reduce fallout, and boost overall hair health - now available at Sephora! Tune in to hear more about how we’re merging ancient wisdom with modern science to redefine hair care. 🎙 Listen now: Apple: https://lnkd.in/dxEc_EY6 Spotify: https://lnkd.in/d6qWdAy7 #Innovation #Podcast #Biotechnology #TheRootist
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Pinch us—we're on Good Morning America! 🌟 The Rootist was thrilled to be featured on Good Morning America's #LaborDaySales segment! Huge thanks to the #GoodMorningAmerica team and Tory Johnson for supporting our mission to nurture hair at the root. We are all about hair wellness - powered by fermentation. Shop now and get 50% off The Rootist best-sellers, exclusively at https://lnkd.in/enfmtcGa #TheRootist
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Thank you, Jennifer Hussein and the Allure Magazine team, for featuring The Rootist! 🌟 We're thrilled to see our AHA+ACV Pre-Shampoo Scalp Clarifying Treatment recognized as a favorite by Senior Beauty Editor Paige Stables. Her kind words about our innovative and effective formula mean the world to us. “Unlike a scalp tonic that often drips down my face, or a messy, abrasive scrub, The Rootist AHA+ACV Pre-Shampoo Scalp Clarifying Treatment’s gel-like formula and pointed nozzle make for a targeted, easy application...” Read the article here: https://lnkd.in/dDqZzb-H #TheRootist #Haircare #BeautyEditor #Beauty
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The Rootist reposted this
Introducing the NEW Densify Collection now available at SEPHORA! At #TheRootist, we're deeply committed to complete hair wellness rooted in fermentation. The Densify Collection introduces innovation with a Densifying Shampoo, Conditioner and Serum, clinically proven to visibly improve hair density, thickness and fullness in as few as 90 days.* ✨️Densify Serum for Thinning Hair This powerhouse Densify Serum is lightweight, non-greasy and loaded with Rootbiomic Ferment™, Densifying Peptides and Stem Cells from Turmeric to reduce signs of shedding, hair fallout, and thinning at the scalp. ✨️Densify Concentrated Shampoo + Conditioner A gentle, sulfate-free shampoo and conditioner that instantly boosts volume + thickens strands while promoting fuller-looking hair over time. Ultra-concentrated so you only need half your usual amount. Shop now on Sephora.com! *Based on an expert grading evaluation on 34 panelists after use of the Densify Shampoo, Conditioner and Serum #Sephora #Haircare