Trilogy Residential Management

Oops, a little behind on showing a rebrand our marketing team did this year! Volaris Lansing was changing its name to The View on Collins to better illustrate the community's picturesque scenery and location. This required a full rename, new signage, new branding...and a lot of fun projects! When it was time to share with the whole Trilogy team that the rebrand was complete, you KNOW marketing had to have a little fun with it! So, enter promo video. To make this, we mocked up the designs Gabi Gonzalez Mackowski, CAM , our Graphic Marketing Coordinator, created into templates that showed the pieces in application with branded backgrounds. Then, we found a good hype video template in CapCut, and the rest is history. Has your brand done a full refresh? How did they share it with your internal teams? Was it successful? I'd love to hear in the comments below. #rebrand #yourmultifamilymarketer #marketing #multifamily #refresh

We are adding a Resident Relations Manager at The Lodge located in Rochester! Come join this amazing team at this beautiful property!! https://lnkd.in/ghjiKRBr #Hiring #RochesterMN #PropertyManagementJobs #TeamTrilogy

We recently got our pictures back from The Lodge at Overland's Grand Opening party. Clearly, we had a great time! The Lodge has a soft spot in my heart. It was the first Trilogy Residential Management community I did a deep dive on. What made me love it? The Lodge was designed with the renter in mind. Because Mayo Clinic is the biggest employer in Rochester MN, we know our resident likely works indoors all day - probably in a hospital with minimal windows. So when you're home, you want to be outdoors and in the sunshine as much as possible. Plus, it's Minnesota - you only get so many days you can *really* enjoy outside. All of that was factored into this community, from the wall of floor-to-ceiling windows in our clubhouse to the abundance of outdoor amenities: pickleball, community garden, bocce, swimming pool, table tennis, outdoor TV lounge, open-air lounges, walking trails... Even in winter, when these amenities might not be the most fun to use, you still see all the beauty of our forestry covered in snow from the cozy, warm setting of our clubhouse. The more I learned, the more ways I was inspired to showcase all that is offered here. My initial marketing plan was ~30 pages. It's always a little extra special when I get the chance to come back here for a visit. And this trip did not disappoint! #grandopening #yourmultifamilymarketer #marketing #multifamily #apartments #residentevents #livetrilogy

#Shoutout to Arnulfo on his recent promotion to Maintenance Technician II! We have enjoyed watching Arnuflo be successful in his previous role, and can't wait to continue to watch him grow with Trilogy! 🎉 👏 #Congratulations #TeamTrilogy #Promotion #EmployeeGrowth

Check out this awesome group of new team members attending Trilogy's August New Hire Orientation! #newhireorientation #onboarding #learninganddevelopment #livetrilogy

It's been a minute since a property's video made actually LOL. But The Bohen got me last night! We provided them with the idea to create a "different stages of leasing" video. Here is the prompt, which was accompanied by a video (linked in comments): Start with meeting the guest, touring, them applying, celebrate them being approved! Several teams came up with different ideas around this, but shaking Dottie the Lamb's hand when she was approved for her apartment absolutely sent me. 🤣 What I love about marketing-driven social media is that it gives onsite teams a way to keep their content on track in a way that feels authentic to their personalities. Marketing isn't telling them what to do. We're more like bumpers in a bowling lane - helping you stay in the right lane. So if you're not loving what your property is showing on socials, let this be a sign to bump them in the right direction. Happy Friday! #yourmultifamilymarketer #apartmentmarketing #propertymanagement #onsiteteams #keepitreal

Congratulations to Jackson Brown on his SECOND Mentor of the Month award! #mentorshipmatters #mentorprogram #livetrilogy #learninganddevelopment

Grab this beauty! Available 10/27!! Corner 2 bedroom. Lots of sun! Tons of cabinets!! The Aurilla in Cottage Grove! #apartmentsforrent #cottagegroverental #trilogy Video below! https://lnkd.in/gF-diKYD

Congratulations to Caitlin Bishop on her promotion to Senior Leasing Professional! We are excited to watch her continuous growth with Trilogy! #TeamTrilogy #Congratulations #EmployeeGrowth #Promotion

Shoutout to Jen on her recent promotion to Senior Community Manager! We are so proud of Jen, and can't wait to see her flourish in her new role! 🎉 👏 #TeamTrilogy #Congratulations #EmployeeGrowth #Promotion