Badge

Badge is officially open to the public! Badge is the developer platform for Apple, Google, and Samsung Wallets, making it fast and easy for companies to: - Build pretty much anything in mobile wallets (event tickets, loyalty & membership cards, gift cards, etc.) - Send in-wallet offers, push notifications, geo-triggered campaigns, and more - Track wallet performance with analytics on engagement, redemptions, and campaign effectiveness In 2025, every company should have a mobile wallet strategy. Here's why: – Mobile wallets are pre-installed on every mobile phone – Mobile wallets have a 100% notification opt-in rate – Mobile wallet usage is growing 95% YoY Who is already using Badge? - Carrefour uses Badge to create interactive loyalty cards and over the past  year, has seen a 24% increase in loyalty member Avg. Transaction Value - Shift4 is integrating Badge to power in-stadium loyalty cards for 100+ NFL, NBA, NHL, MLB, MLS, and NCAA teams - Pine Labs uses Badge to drive a 74% adoption rate of their interactive gift cards Badge has 3 main components: - No-code workspaces: for non-technical folks to easily build interactive experiences in wallets - Flexible APIs: for developers to automate and  “do more” in wallets - Embedded Badge workspaces: for POS and SaaS companies to embed wallet functionality in their own platform for their merchants to use You can start building in wallets for free by getting a Badge workspace here: https://lnkd.in/gpGktn2a Thank you to the Badge team, QED Investors, Infinity Ventures, and all our other backers for your help and support!