At Vertice AI, we strive to help community financial institutions offer personalized experiences by offering their members the right products at the right time. KNOW: It starts with data- data that credit unions already possess. Knowing your members is the most effective way to serve them deliver member-specific recommendations based on the their wants and needs. GROW: Predict what product and services your members need! Understand which members are more likely to churn, and target your marketing campaigns based on the individual's behavior. MEASURE: Discover your members' economic growth and focus your attention to product adoption and wallet share improvements. Identify which campaign strategies proved most effective and continue optimizing the member experience. #verticeai #knowgrowmeasure #creditunionmovement #aidriven #memberexperience
Vertice AI
Financial Services
Atlanta, GA 787 followers
The intersection of marketing and AI for credit unions and community banks. Know the financial journey of your members.
About us
A credit union’s primary charter is creating better financial outcomes for their members. To do this, they must know their members well. Leveraging member data with AI allows credit unions to provide better financial outcomes for their members while managing the risk and wellbeing of the organization. Vertice AI is the intersection of marketing and AI. We provide actionable and measurable member intelligence to help credit unions offer members the right products, solutions and services at the right time using the next generation of cloud-based AI technologies. Credit unions struggle to leverage their customer data assets to their full potential. Vertice AI addresses this, providing actionable recommendations for the best product and service journey for every member. Our solutions are delivered in a concise, consumable format for marketing and customer success teams to create campaigns and engagement plans that drive real member growth AND measure that growth. Our cloud-based solution uses the right analytics and AI to identify the right journey for members by: • Identifying the right next offering for each member • Recommending how to engage • Measuring the results and impact of marketing execution We are focused on growing the engagement with existing members and identifying the member-specific questions of Who? What? And How?
- Website
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http://www.verticeanalytics.ai
External link for Vertice AI
- Industry
- Financial Services
- Company size
- 2-10 employees
- Headquarters
- Atlanta, GA
- Type
- Privately Held
Locations
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Primary
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Atlanta, GA, US
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Chapel Hill, North Carolina, US
Employees at Vertice AI
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Mitch Rutledge
Delivering consumable AI to drive growth for credit unions and community banks.
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Mark Caverly
Credit Union Executive/Evangelist I Strategy + Growth Consultant I Driver of Digital Transformation I Strategic Innovator I Fintech I…
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Julie Holder
UX Designer | Graphic Designer
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Patrick Moloney
Head of Product at Vertice AI
Updates
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Excited to see Vertice AI recognized as a top marketing platform for credit unions by CU 2.0! Our team is dedicated to helping credit unions leverage their data and enhancing their member experiences. We’re proud to be a part of the credit union industry’s growth and innovation.🚀 #verticeai #creditunionmovement #aidriven #innovation
What are the best marketing platforms for credit unions? Any marketer will happily tell you that's too broad of a question. And they'd be right, of course. It all depends on what kind of marketing you're doing (and what you need the platform for). So, to narrow in the focus a bit, let's look at CDPs and MCIFs! Don't worry... if you're not familiar with them, you will be soon. Special thanks to Mitch Rutledge from Vertice AI for the guidance! Read it here: https://lnkd.in/gs3R94P4
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That is a wrap for our summer interns!👏🏼 These gentlemen concluded their internships with us this week, and we truly enjoyed the new perspectives and collaboration they brought to our team. We look forward to seeing what these excellent students go on to achieve! Krushay Bhavsar Kumaraguru Balamurugan Shangqing Z. #verticeai #summerinterns #creditunionmovement #aidriven
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Vertice AI is honored and thrilled to be one of the winner of this year’s Innovation Incubator at the League of Southeastern Credit Unions & Affiliates VISION Conference! #VISIONconference The winners were chose by attendees who voted on which company would provide the most cutting-edge technologies and innovations need to propel credit unions forward and enhance member experience. Loved sharing the stage with Ribbon! Congrats! #credituniondifference #powerofai #alwaysinnovating #verticeai
This year, for the first time ever, we launched our Innovation Incubator, allowing #VISIONConference attendees to vote on the most cutting-edge technologies and innovations needed to propel credit unions forward and enhance member experience. Congratulations to Vertice AI and Ribbon for being selected as this year’s winners!
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🌟 We are pleased to welcome Julie Holder to the Vertice AI team as our Customer Success Manager. Julie brings 15 years of experience in the credit union industry along with a background in Advertising, Marketing, Graphic Design, and UX Design. Outside of the office, Julie loves staying active and finding new places to explore around the world. Welcome Julie- we're excited to have you! #verticeai #creditunionmovement #newhire #customersuccess #worldtraveller
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We are #ontheroadagain to Miramar Beach next week to attend the 2024 League of Southeastern Credit Unions & Affiliates VISION Conference! If you’re also attending VISION, stop by our table to learn how our solutions can leverage your credit union member data while offering members greater personalized experiences. ✈️Who else is headed to Miramar? #verticeai #visionconference #miramarbeach #creditunionmovement #datadriven
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We may be behind for National Intern Day, but we are spotlighting our interns as they have been hard at work this summer!👏🏼 Because of their dedication and hard work, we treated them to a fun day out. 🚀Throughout the last two months, these gentlemen have collaborated in various projects including working with our software developers to sharpen their coding skills, developing feature estimation knowlesge by managing real-world data, and generating internal transaction models along with new software features. #verticeai #2024interns #creditunionmovement #aidriven #gokartfun
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Happy #ILoveMyCreditUnionDay from Vertice AI! ❤️ Today, we celebrate the incredible work credit unions do to enrich and support their communities. These institutions create meaningful connections and provide unparalleled service, and we're proud to partner with community financial groups to help transform the lives of their members every day. Thank you to all the credit unions for your dedication and commitment to making a positive impact! #CreditUnions #ILoveMyCreditUnion2024 #VerticeAI #CommunityImpact
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Have you heard the news? We have been chosen for the 2024 League of Southeastern Credit Unions & Affiliates VISION Conference Innovation Incubator! Our team is honored to be among the four selected innovative solution providers in this year's cohort. If you are attending the VISION Conference, please stop by our table to learn more about our data-driven, member growth mission. We are looking forward to learning and collaborating with our peers and colleagues at this great event in Sandestin, FL next month! #verticeai #VISIONconference #innovationincubator #powerofai #credituniondifference
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Vertice AI reposted this
Another great SPARK! Conference last week in the amazing city of Boston. Thank you Filene Research Institute for bringing together this fantastic group of thought leaders and credit union innovators for the 35th anniversary of Filene. It was an honor to share the stage with Chetna Bansal and Christie Kimbell to discuss the Power of Predictive Analytics and AI for creating extraordinary member experiences. Always enjoy spending time with the Filene crew and the credit unions who support their vision and research to advance the next generation of credit unions and their members. #credituniondifference #powerofpartners #verticeai #innovatetogether
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