Wacoal America

What better way to kick off National Breast Cancer Awareness Month than by celebrating 25 years of hope, strength and empowerment—all thanks to Wacoal America’s powerful, longtime partnership with Susan G. Komen.    Since 1999, Wacoal has generously donated over $6 million to Komen, fueling our mission to end breast cancer forever. With Wacoal’s unwavering commitment to contribute $200,000 this year, their support will continue to empower our direct patient support programs—providing vital resources to those who need them most.    Let's help Wacoal make an even bigger impact this October!   Visit your local Wacoal retailers for their Fit for the Cure events where every bra fitting and purchase of regularly priced Wacoal or b.tempt’d bras directly supports Komen’s Patient Care Center which ensures no one has to face breast cancer alone.    Learn more about Wacoal’s partnership with Komen and its various programs: https://bit.ly/3XGz9Mo    And most of all, thank you to all Wacoal team members across the country for your incredible legacy of support! 

October is #BreastCancerAwareness month, a cause very dear to our organization. We're proud to see one of our leading exhibitors, Wacoal America take the lead with this special partnership with Susan G. Komen hosting over 450 Fit for the Cure® events! Read the story here: https://lnkd.in/eSUDvfst

Fashion month may be over, but our client Wacoal America proved that they are always en vogue. The brand made a splash at New York Fashion Week in the form of an exclusive partnership with Christian Siriano. These high quality undergarments graced the runways and caught the eyes of the some high-fashion celebrities, including Cyndi Lauper, Lil' Kim, and Tiffany Haddish!

Wacoal in Paris! Our Design and Raw Materials Development Team visited Paris for their bi-annual trip to the Interfilière show. During their time there, they met with various vendors, sourced fabric and materials for the Spring 2026 season, caught up with familiar faces, and pulled inspiration from everything the city has to offer.

Congratulations to our SVP of Merchandising and Design, Miryha Fantegrossi, for being named to The Lead’s 2024 Direct 60 list of honorees, and joining an esteemed group of leaders redefining the go-to-market strategies for the world’s most iconic brands. This recognition highlights the dedication and collective effort of our incredible team and valued partners. In an ever-evolving industry, this acknowledgment underscores our unwavering commitment to innovation, customer-centricity, and transformative growth. The journey has presented challenges, but it has also opened doors to redefine what’s possible in intimate apparel. Thank you to The Lead for this honor, and congratulations to all the fellow honorees. We look forward to connecting and continuing to push the boundaries of what’s next for our industry. #Direct60 #Ecommerce #DTC #TheLead https://lnkd.in/eu88zVTV

In the spirit of community, we were thrilled to have our Wacoal team cheer on participants at Susan G. Komen’s 3-Day Walk event in Boston! We offered fun goodies and support to all the incredible participants who walked for a cause close to our hearts. Thank you to everyone who stopped by our booth—you make our commitment to the fight against breast cancer stronger every day.

Our "Take Your Kids to Work Day" was filled with laughter, learning, and a lot of fun as our little ones got a behind-the-scenes look at what we do day-to-day. From seeing how we design our innovative lingerie to meeting the teams that bring it all to life, it was a day full of exploration and connection.

Wacoal America at the 2024 Femmy Awards! ✨ We had an incredible evening celebrating the innovation and excellence in the intimate apparel industry. It's an honor to be part of such a dynamic community that continues to push boundaries and empower individuals.

Thrilled to connect with our amazing Specialty/Independent Store Partners at Curve NYC! It was a pleasure to share a sneak peek of our stunning Fall '24 and Spring ’25 collections for both Wacoal and b.tempt’d. Exciting things are ahead!

Proud to see our very own Miryha Fantegrossi, SVP of Design at Wacoal America, featured in this insightful TIME article exploring why women wear bras. Her expertise and passion for designing lingerie that empowers and supports women shine through in every collection. It’s a must-read for anyone interested in the art and science behind intimate apparel. https://lnkd.in/eA4v85Zp Why Do Women Wear Bras? The Hidden Side | TIME Stamped