ATHLOS

Thank you to Tiffany & Co. for your partnership, creativity and excellence - crafting the world's first custom crowns for the winners of our inaugural event, Athlos NYC.

"Each announcement about ATHLOS this year continued to establish its legitimacy" 🔥 Katelyn Hutchison, M.S. breaks down for Forbes what we did to make one night = a whole different landscape for women's track ↓ 1️⃣ We got that $$ matters ATHLOS offered a top prize 2x bigger than any other track event before it. That gave these elite athletes the opp to the $ they deserve to keep training & keep competing. 2️⃣ VIBES You celebrate the best with the best, period. We had a red carpet, DJs, photographers and none other than Megan Thee Stallion herself—all there to celebrate the total greatness of these women... on AND off the track. The crowd was electric. 3️⃣ We made it about the athletes It wasn't just the Tiffany & Co. crowns & flowers at the finish line. We worked to create memorable moments for these hard-working women throughout the WHOLE night.  Thank you, Forbes! Just wait for PHASE II. This was just the start. Read the full piece ↓  https://lnkd.in/ekn-Ac6j

"Everyone here is getting PAID tonight" – Gabrielle Thomas 🤑 Big $ prizes + a 10% rev share mean that the elite female athletes at ATHLOS were *finally* running for what they're worth 💪 Learn more via NBC News ↓

Thank you to our athletes, our fans and our community. September 26 was a historic night with some of the fastest women in the world. And this is just the beginning.

We're proud to welcome our newest partners Therabody Strava Bandit Oiselle and Cincoro Tequila to Athlos NYC!

Today we're proud to announce our first official partner, Tiffany & Co.. We have worked with Tiffany & Co. to create six bespoke crowns for each of our inaugural winners. The crown’s design is inspired by New York and the beauty of the track itself, uniting the greatness of our athletes to the world’s greatest city. We can't wait to witness our winners crowned at Athlos NYC on September 26 at Icahn Stadium! https://lnkd.in/gKaB6xte

Join 5,000 of your friends as they all cheer for the fastest women in the world for one night at Athlos NYC. Have you purchased your tickets yet? 10% of all ticket revenues go straight back to the participating athletes. Athlos.com

See you in September! https://lnkd.in/g9jQQqbW

The pace has been set. 💨 "This is just a starting point and how we now work to build the infrastructure,” founding investor and lead owner of Angel City Football Club and Los Angeles Golf Club Alexis Ohanian Sr. said of ATHLOS NYC's event in September. https://lnkd.in/gcrSJiWK

"Kipyegon is one of three confirmed athletes for ATHLOS NYC so far, with Americans Gabby Thomas and Alexis Holmes being the other two names. There will be 36 athletes competing at the invitational and the others will be announced over the summer months. “I am excited to join ATHLOS and I appreciate the celebration of female sports,” said Kipyegon. “I hope we can inspire women around the world to be the strongest version of themselves. I like the new concept and believe the combination of sport, fashion, and music will bring a lot of energy and excitement.”" We can't wait for what's to come. Follow along and sign up to be notified when tix go on sale! @athlos https://lnkd.in/gC5Y6gjt