Outline

🥫🥫BIIIG NEWS! Heyday Canning Co. has launched a brand new line of canned soups & chilis, available nationwide starting today at Whole Foods Market!! 🥫🥫 From day one, Jaime Lynne Tulley and I dreamed of launching a brand that could reimagine the *entire* canned food aisle (a $20B+ space made up of categories all in desperate need of innovation). In stretching Heyday from canned beans into canned soups, we are taking one of the very first steps on our grand master plan to make the canned food aisle the hottest destination in the store for delicious, joyful, convenient home cooking solutions. Without further ado lemme make some introductions: 🍅 Grilled Cheese Tomato Soup: a classic, delicious tomato soup pureed with Tillamook Sharp Cheddar and Patagonia Provisions sourdough crackers 🌽 Creamy Coconut Corn Chowder: a fully plant-based corn chowder make with coconut milk, super sweet yellow corn, and Yukon Gold taters 🍋 Lemon Parmesan Noodle Soup: curly noodles and marinated cherry tomatoes in a creamy broth made from ricotta, parmesan, and roasted fennel 🍠 Golden Butternut Lentil Stew: butternut squash and Diaspora Co. turmeric make this lentil stew gorgeously golden, lightly spiced, and so cozy 🌶 Fire Roasted Sweet Potato Chili: perfectly smoky veg chili that tastes like it was cooked over a campfire 🍫 Pinto & Black Bean Mole Chili: veg chili meets the flavors of mole poblano...rich, chocolaty, warmly spiced I am SO proud of these new products and I know you guys are gonna love em! With temperatures rising for the summer, why not heat things up even more with a steaming hot bowl of soup! An enormous thank you to Mauricio Arata Lizette Coello Stephanie Pellerito and the entire team at Whole Foods Market for the incredible partnership. y'all are truly the best partners an up and coming brand could ask for ✨ And last thing....now that we've made soups, what other canned goodies do you want to see from Heyday?

Mashburn's site was built on a legacy version of Magento. It was no longer receiving updates, so a migration needed to happen sooner rather than later. We worked closely with their technology team to identify all the features they would immediately get out of the box with Shopify. - built-in analytics - automation via Shopify Flow - a hosted and optimized checkout - accelerated payment options (Shop Pay) Shopify was the right platform for them. We also collaborated with a branding and design firm to get the aesthetics right. The final theme is a heavily customized Shopify one, built from scratch. It includes complex functionality to support their tailored "made-to-measure" shirts (not easy - but our team of developers are rockstars!) We developed a website that was: 1) easy for customers to navigate 2) seamless for the Mashburn's team to maintain The final result: - 10.17% increase in average order value - 19.32% increase in conversion rate - 48.25% increase in revenue ---- Do you need help migrating your e-commerce store from Magento to Shopify? Let's chat -> coldsmoke.co

An emerging brand in the coffee realm, Kloo is on a mission to decode the complexity of coffee with its user-friendly, top-tier concentrates. To craft a captivating and inventive brand image, they enlisted the creative prowess of Charleston-based creative studio Outline, who developed all elements of the identity – from the initial strategy through to the final photography. Read the case study → t-bi.link/kloo

Today on Brand New (Reviewed): New Logo and Packaging for Heyday Canning Co. by Outline https://lnkd.in/gaCaTmrm