Yakima Chief Hops

Pascal Fritz, Yakima Chief Hops Marketing Director, was invited to speak at BOPP: Beer Design Conference hosted by Stout Collective in Chicago, Illinois. Fritz presented on the "Extending A Brand Beyond Beer" panel alongside Samantha Lee of Hopewell Brewing and Shawn Scott of Shawn Scott Studio. The panel discussed brand expansions, and Fritz shared the experience of exploring brand marketing opportunities at Yakima Chief Hops through some of our recent products and programs: - Hyperboost™ & DynaBoost™: creating product identities that break the mold. - VarieTees Supply Co.: launching an apparel brand without Yakima Chief Hops branding, instead focusing on the artistic story and community built around hop varieties. - FWD Program: branding an internal facing innovation program that achieves buy-in from customers and legitimizes a trial program. Thank you to Stout Collective for the opportunity to participate in an event for creatives in the beer and beverage industry. Collective knowledge-sharing fuels inspiration and creativity!

Week 1 of Hop Selection! It was a great few days welcoming brewers form around the world to Yakima, Washington, AKA Hop Country! As we settle into the rhythm of harvest, we had some outstanding lots for brewers on the table to make their selections for the upcoming year. Green sticky hands, amazing aromas, and smiles galore!

Something wicked cool this way comes...✨🔮. The mage of brewing heard our summons, and via supercritical CO2 extraction combined with an innovative process, entered our realm to bestow a gift. HyperBoost™! An elixir of hop power! A force so potent only a few drops are needed to bless any brewer with the ability to impart awe-inspiring hop aroma into their beers. Crafted to amplify hop aromatics and increase yield, HyperBoost excels at adding magical hop aroma anywhere pellets are normally used, including cold-side applications. Benevolent and clever is the Mage! To gift us such power, so that humankind can create our own magic, and share among the people with toasts and cheers. Open your spellbooks and add Citra®, Simcoe®, Mosaic® and Krush™ HyperBoost to your recipes. Let your dear brewery customers know...something wicked cool this way comes! 🌠🔮✨ https://bit.ly/3XEpN4R

🌱Mid-Harvest Field Report🌱 Joe Catron, Director of Grower Services at Yakima Chief Ranches, and Copper share an update on the progress of this harvest season. Watch to see how the 2024 crop is shaping up!

Tessa Schilaty, Yakima Chief Hops Technical Marketing Manager, joined the Master Brewers podcast to discuss Consumer Testing. Schilaty shares recommendations and experience on how to tap into the power of consumer testing for even the smallest breweries. Listen now on the Master Brewers Podcast. Available on Spotify, Apple Podcasts, or wherever you get your podcasts! #unitedwebrew Listen here: https://lnkd.in/gDE2Z8F5

In 2019, YCH integrated a CO2 Recovery Plant in our main extract facility, the first in the United States Hop Industry. It is a compact, user-friendly solution for processors like us, which recovers a supply of 99.995% beverage-grade CO2. As early adopters of this relatively new technology, we have experienced success and hope to see systems like these implemented as standard. Since launching our first CO2 recovery plant five years ago, we’ve slashed our carbon emissions by an impressive 2,118 tons annually - CO2 that would have otherwise entered the atmosphere. Once captured, the beverage-grade CO2 gas is then filtered, deodorized, recondensed, and reused back in our extraction system. This creates a closed loop, effectively taking a waste by-product and streaming it back into the business as new material. This significantly reduces the amount of CO2 we need to purchase to carry out operations (we have cut over 100 CO2 deliveries!), another bonus. The circular approach of carbon capture resonates perfectly with our sustainability and financial goals, so including this technology in our business model has become a top priority. Our carbon capture recovery system operates with a 97% efficiency rating. Since bringing it online in our main extract plant, we have: - Prevented roughly 11,000 tons of CO2 from entering the atmosphere. - Reduced over 25 tons of carbon emissions through the lessening of our dependence on CO2 purchases and deliveries. - Reclaimed 2,200 tons annually of CO2 for reuse in our closed-loop recovery system. We look forward to implementing a similar recovery system in our second extract plant, enhancing our ability to recover and reuse even more CO2. By continuously innovating our processes, we are setting new benchmarks for sustainability and environmental responsibility in our industry. As we lower emissions associated with our products and minimize our ecological footprint, we are also helping you reduce yours. Read the FULL BLOG: https://bit.ly/4ebbaeE

We're #hiring a new Inside Sales Specialist I in Yakima, Washington. Apply today or share this post with your network.

The Coleman family is one of the original hop farming families of Western Oregon. They manage one of the most diverse hop farms in the Willamette Valley with more than 2,000 acres harvested. In addition, Coleman Agriculture manages another 5,000 acres of crops including hazelnuts, grass seed, green beans, wheat and more. Tom and Ben are steeped in hop tradition pulling from a family history with hundreds of years of farming experience. The entire Coleman Agriculture team works diligently to leave the land and business as a better place to benefit future generations. Watch our new grower profile video to learn more about the Coleman family and their passion for growing the highest quality hops.

🌱 SEPT. HARVEST/SELECTION EVENTS 🌱 🌾 9/16 Hang (Out)Skirts at Outskirts Brewing! 4 PM Our friends at Outskirts want to share their liquid libations with you, and it’s always a happier hour among friends! ⛳ 9/17 Harvest Hackers: YCH One Club Golf Tourney at Fisher Park. 6-8 PM Bring your a-game, bring your swagger, but pack light because this tournament is for 1 club only! Format: Scramble, two golfer teams (singles will be paired together), 9 holes, par 3 only. Limited spots. RSVP: https://bit.ly/4gpmhD1 🤘 9/18 Dark Harvest at Chainsaw Cat. 8 PM As the Autumnal Equinox approaches, let us gather at sundown to celebrate the shift from light to darkness. Live METAL music, tacos, and tattoos await you at DARK HARVEST. 🎤 9/19 Karaoke & Underberg Night at Single Hill Brewing Company. 5 PM “Cap” off your night belting out your favorite tunes with karaoke! 🍁 9/21 pFriem Family Brewers Oktoberfest at Hood River Waterfront Park. 4 PM-9 PM Not a YCH event, but something that you may want on your radar for your travels in the Pacific Northwest. 🎳 9/23 Lanes & Lagers at Eagle Lanes Bowling 7 PM We will have crushable lagers for every palate, and a prize will be awarded to the person who nails the most pins. 🥏 9/24 Dank Disc at Randall Park 4-7 PM Let's take a break from all that hop-sniffin' and huck some plastic. Format: scramble, two golfer teams (singles will be paired together), 9 holes, par 3 only. 36 golfers maximum, spots will fill quickly! Sign up: https://bit.ly/3MwoTB5 🍻 9/24 Dank Disc After Party at McGuire's Irish Pub 🧅 9/ 25 Dank Dive at Bill's Place 5-8 PM Columbus Cryo®, dank beers, and onion rings. IYKYK. 🎤 Karaoke & Underberg Night at Single Hill Brewing Company. 6:30 PM 🎉 9/27 Post Harvest Party at Bale Breaker Brewing Company 5-9 PM This is not a YCH-sponsored event, but all are welcome! Come breathe a sigh of communal relief as the Yakima Valley celebrates a successful harvest. There will be plenty of fresh hop beers, food trucks, and live Norteño music. Family friendly. 🌾 9/30 Hang (Out)Skirts at Outskirts Brewing! 4 PM Mark your calendar and add these events to your itinerary as you make your way to Yakima for Harvest!

Hop & Brew School 2024 📚🌱🍻 Congrats to all of our graduates for completing a robust week of in-depth hop processing and brewing education! The four jam-packed days were filled with farm visits, YCH facility tours, and speaker panels. Then, to wrap up a momentous week, we celebrated the closing of HBS 2024 with a graduation party at Single Hill Brewing Company with diplomas and cold beers! 🎓🍻 Thank you to all our attendees for making this annual educational event a huge success with their participation and engagement! We had the opportunity to host brewers and beer industry professionals from all around the world including France, South Korea, Mexico, Costa Rica and Italy! We are already looking forward to next year!