York Public Relations

Check out #YPRClient in this recent Women in Technology column in Finopotamus, including her career journey from an English literature and religious studies graduate to a technology professional at an industry leading fintech, demonstrating how unexpected opportunities can lead to fulfilling careers in the fintech industry. https://hubs.la/Q02W0jCL0 #Fintech #FintechRocks #YPRClient #WomenInTechnology

Fintech partnerships mean fewer geographical boundaries under which community banks have long been doing business. Check out #YPRClient in this new article on how they are supporting a nationwide digital neobank provide services to meet the needs of health care professionals. https://hubs.la/Q02VSSBF0 #Fintech #FintechRocks #YPRClient #Partnership #Neobanks

Did you know? Biometric authentication is used by 65% of financial institutions to enhance security. https://hubs.la/Q02PmHzG0 #Biometrics #BankingSecurity #FintechRocks #FintechFriday #YPR

The ability to capture attention and build credibility is crucial for success. While press releases distributed through wire services have their place in a media strategy, relying solely on them might not be enough to move your fintech forward and position your brand as a true expert. Ultimately, if you’re only seeing pick-ups from wire services and lacking substantial earned media coverage in reputable publications, it could be a sign that your media strategy needs adjustment. https://hubs.la/Q02VR3Sf0 #FintechPR #FintechMarketing #FintechRocks #Fintech #YPR #YorkPublicRelations

Today, the high cost of accepting credit card fees is a burden, especially for small businesses. Instant payments can reduce costs while allowing banks to keep interchange fees and consumers to maintain loyalty points, ensuring buy-in from all parties. Banks, after all, face credit risk and capital costs, justifying the interchange fee. Check out more from #YPRClient in this latest article from American Banker. https://hubs.la/Q02VLy4Z0 #Fintech #FintechRocks #YPRClient #InstantPayments

When evaluating your PR and marketing ROI, focus on these essential metrics: 💠Sales Growth: Measure the increase in sales directly attributable to your marketing efforts. 💠Cost Efficiency: Calculate your cost per impressions or cost per positive impression. 💠Brand Awareness: Assess changes in brand recognition and perception. 💠Lead Generation: Evaluate the quality and quantity of new leads generated. 💠Customer Lifetime Value: Consider the long-term value of customers acquired through your campaigns. Learn more in our latest blog! https://hubs.la/Q02VtjQD0 #FintechPR #FintechMarketing #FintechRocks #Fintech #YPR #YorkPublicRelations

Check out #YPRClient in what is a recurring feature, spotlighting innovative women who are positively impacting technology applications in the credit union industry, and beyond. https://hubs.la/Q02VmCDx0 #Fintech #FintechRocks #YPRClient #WomenInTechnology #CreditUnions

Strengthen your case for banking technology investments in 2025! This new article from #YPRClient discusses how technology investments are now make-or-break decisions for the success and profitability of financial institutions. As we approach 2025, the industry is witnessing a significant shift towards increased technology spending. Check out the full article to learn more. https://hubs.la/Q02TPQ0H0 #Fintech #FintechRocks #YPRClient #Technology #Investing

Check out the latest in Bank Business News from our Chief Revenue Officer Kelly Williams on 5 strategies banks should consider to boost sales and the technology to support it! 1. Leverage AI for Personalized Customer Recommendations 2. Enhance Digital Banking Channels 3. Empower Relationship Managers with Real-Time Data 4. Utilize AI-Driven Sales and Conversation Guides 5. Implement Targeted Marketing Campaigns Using Data Analytics https://hubs.la/Q02V6Q9Y0 #Fintech #BankTech #FintechRocks #FintechPR #FintechMarketing #BankSales

Check out #YPRClients news covered in this latest article about how their partnership is going to enable quicker loan decision response time. Find out more below. https://hubs.la/Q02TTFD30 #Fintech #FintechRocks #YPRClient #Partnership #LendingSolution