1-800-FLOWERS.COM, INC.

Affiliate Marketing Manager

Direct message the job poster from 1-800-FLOWERS.COM, INC.

Virginia Pagan, M.S.

Virginia Pagan, M.S.

Delivering Smiles

Affiliate Marketing Manager

The Affiliate Marketing Manager will focus on leveraging traditional and emerging channels to drive acquisition. This individual will help with the day-to-day operations for affiliate advertising and partner with the cross-channel marketing teams.


About The Position:

We are looking for someone passionate, enthusiastic, can multi-task with extreme attention to detail, excellent written, and verbal communication. The successful candidate will be able to build relationships across internal and external audiences at all levels with a "can-do attitude."


OVERVIEW:

The Affiliate Manager will seek out new affiliate relationships to further expand our reach in the online performance marketing industry. You'll be managing affiliates on a day-to-day basis, as a problem solver and growing our business. The Affiliate Manager must thrive in a cross-functional and fast-paced environment. Our Affiliate Managers should be self-motivated, excel at relationship building, and analyzing marketing campaigns.


Specific responsibilities include, but are not limited to:

  • Assist with planning, forecasting, and measurement of the channel
  • Shared with the Affiliate Specialist, complete daily reporting that includes competitive insights
  • Guide the Affiliate Specialist for all campaign operations, inclusive of landing pages, promo codes, creative banners, etc.
  • Own and manage select pillars of the channel with nominal guidance from the Director
  • Guide creative assets that align with the brand's goals and tone
  • Leverage current news and research in traditional marketing channels as well as emerging non-traditional channels to enhance the effectiveness of marketing initiatives.
  • Attend all relevant internal meetings and develop sustainable relationships with key departments and leaders, including IT, merchandising, web, creative, finance, legal, etc
  • Lead conversations with agency, partners & senior management when appropriate
  • Liaise with Display and Search teams to find efficiencies with similar brand tasks


Requirements:

  • Bachelor's Degree in Marketing or a related field
  • 3+ years of experience in Digital Marketing
  • High-level of comfort with data, reporting and performance analysis
  • Advanced computer skills required, including MS Office Suite
  • Technical understanding of how web sites and online marketing functions (understand tracking using URLs, pixels, etc.)
  • Familiar with working in Excel and manipulating data in pivot tables & VLOOKUPs
  • Ability to multitask, change the course of direction quickly, and meet deadlines in a fast-paced environment.
  • Ability to work well with a diverse group of colleagues and team members with sensitivity and supportive attitude.
  • Exceptional written and verbal communication skills


The expected salary for this position is $70,000 - $90,000. The actual compensation will be determined by experience and other factors permitted by the law.

  • Seniority level

    Mid-Senior level
  • Employment type

    Full-time
  • Job function

    Marketing and Sales
  • Industries

    Retail

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