Creative Director

We are  CARIAD , an automotive software development team with the Volkswagen Group. Our mission is to make the automotive experience safer, more sustainable, more comfortable, more digital, and more fun. To achieve that we are building the leading tech stack for the automotive industry and creating a unified software platform for over 10 million new vehicles per year. We’re looking for talented, digital minds like you to help us create code that moves the world. Together with you, we’ll build outstanding digital experiences and products for all Volkswagen Group brands that will transform mobility. Join us as we shape the future of the car and everyone around it.

Role Summary:

Cariad, a Volkswagen Group Company, is at the forefront of driving innovation in the automotive industry. We are responsible for software and electrical hardware platforms across all Volkswagen Group automobile brands, including Porsche, Audi, Volkswagen, Skoda, and more. Our mission is to redefine the holistic vehicle user experience in and around software-defined vehicles, blending both physical and digital interactions to set new standards for the future of mobility.

We are seeking an exceptional Creative Director for our SDV UX Group. This pivotal role reports directly to the VP of Product Design and is instrumental in shaping the future of automotive user experiences across all Volkswagen Group brands through the creation of reference designs.

At Cariad, you will have the opportunity to shape the future of automotive experiences, working with some of the most iconic brands in the industry. You will be part of a dynamic and forward-thinking team dedicated to pushing the boundaries of what’s possible in the realm of software-defined vehicles. We offer a collaborative and inclusive work environment, competitive compensation, and the chance to make a significant impact on the future of mobility.

Role Responsibilities:

Design Direction

• Set the creative and strategic direction for the SDV Reference Designs, ensuring that the user interface is intuitive, engaging, and of the highest quality. These designs will serve as references for the brands within the Volkswagen Group, guiding their own implementations. Utilize test driving and iterative processes to refine and perfect these reference designs.
• Oversee the creation of high-quality reference designs, ensuring that they meet the highest standards of quality and usability. Employ rigorous testing, iteration, and quality assurance processes to refine and enhance these reference interfaces.
• Utilize excellent presentation and persuasion skills to effectively communicate design concepts and strategies to stakeholders at all levels, including brand executives and engineering teams. Advocate for the user experience and influence decisions that impact the design and functionality of our reference designs.
• Drive innovation by staying ahead of industry trends and emerging technologies that can be used to enhance experiences in and around vehicles. Incorporate this knowledge into design strategies to maintain a competitive edge and drive innovation.
  
  

Leadership and Collaboration

• Lead and mentor a team of designers, fostering a creative and collaborative environment. Provide guidance and professional development opportunities to help team members grow and excel in their roles.
• Collaborate closely with engineering and product management teams to ensure seamless integration of design and functionality. Advocate for design priorities and ensure that user experience remains a central focus throughout the product development lifecycle.
• Work closely with Volkswagen Group brands such as Volkswagen, Audi, and Porsche to understand their specific needs and aspirations. Collaborate to create designs that can be platformized, ensuring a cohesive and versatile user experience that can be adapted by different vehicle models within the group.
  
  

General Skills:

• Proven experience in a leadership role, preferably within the automotive or technology sectors.
• Exceptional presentation, communication, and persuasion skills.
• Ability to work collaboratively with cross-functional teams and influence key stakeholders.
• Collaborate and work with multiple teams across geographies and time zones.
  
  

Required Specialized Skills:

• Deep understanding of user-centered design principles and methodologies.
• Experience in test-driven design and iterative development processes.
• Passion for automotive innovation and a keen interest in emerging technologies.
• Experience in leading reference design efforts for complex system.
• Experience in conducting user experience centric research for additional, unique features for existing products.
• Ability to lead design collaboration efforts with internal stake holders, brands, and engineering teams.
  
  

Workplace Flexibility:

• Calls, (virtual) meetings & workshops (overlapping with German/US business hours as needed) to align with leadership and development teams.
• Occasional international and domestic travel to provide on-site support and planning/integration workshops with our internal and external stakeholders.
  
  

Years of Relevant Experience:

• 12+ years of experience in UI/UX design, with a strong portfolio showcasing innovative and successful projects.
• 7+ years of leadership experience in the automotive industry, technology industry, or related industries
  
  

Required Education:

• Bachelor's degree in Design, HMI, Interaction Design, or a related field
  
  

Desired Education:

• Master's degree in Design, HMI, Interaction Design, or a related field
  
  

Compensation

Salary range is dependent on factors such as geographical differentials, credentials or certifications, industry-based experience, qualification and training. In the city of Mountain View, California, the salary range for this position is $209,800 - $283,600.

CARIAD, Inc. provides performance based merits and annual bonus along with a competitive benefits package. Benefits include medical, dental, vision, 401k with employer match and defined contribution plan, short and long term disability, basic life and AD&D insurance, employee assistance program, tuition reimbursement and student loan repayment plans, maternity and non-primary caregiver leave, adoption assistance, employee referral program and vacation and paid holidays. We also offer a unique vehicle lease program that covers registration and insurance fees.

CARIAD is an Equal Opportunity Employer.  We welcome and encourage applicants from all backgrounds, and do not discriminate based on race, sex, age, disability, sexual orientation, national origin, religion, color, gender identity/expression, marital status, veteran status, or any other characteristics protected by applicable laws.