Market Development Associate

Location: Remote, USA

About the role:

The Market Development Associate (MDEV) works remotely and is primarily responsible for pre-sale initiatives in the customer journey, such as calling campaigns, data collection, and driving attendance to research and marketing webinars, thought-leadership panels, and targeted virtual events. The MDEV will also assist with varied strategic initiatives designed to increase Inside Sales revenue, along with post-sale account management. At times, MDEV may be called on to assist with special projects within the Courseware team, including open sales territory coverage.

The MDEV reports to the Manager, Market Development.

How you will make an impact:

• Accurately convey the zyBooks story and pedagogy as a market-facing sales professional in a number of roles.
• Work with editorial and marketing teams to launch new products, including market seeding, post-webinar data compilation, and targeted research, as well as creative and analytical brainstorming.
• Collaborate with the Market Development team to create strategic, actionable, data-driven insights for effective marketing and sales plans within Inside Sales.
• Identify gaps in market research and data mine as needed.
• Update Salesforce post-webinar including Contact records, Course records, and Account records.
• Create post-event tasks for the sales team and communicate intelligence to reps and managers.
  
  

The successful candidate will be a good communicator who is also detail oriented. Someone who is knowledgeable with digital courseware and experienced in higher education sales.

What we look for:

• BA / BS Degree or equivalent
• Higher-education sales experience preferred
• Business application software: Google Suite, Microsoft Suite, CRM (Salesforce.com preferred), Zoom, etc.
• Solutions-based problem solver, adaptable and strategic
• Exceptional written and verbal communication skills
• Excellent organizational and planning skills
  
  

About Wiley:

Enabling Discovery, Powering Education, Shaping Workforces.

We clear the way for seekers of knowledge: illuminating the path forward for research and education, tearing down barriers to society’s advancement, and giving seekers the help they need to turn their steps into strides.

Wiley may have been founded over two centuries ago, but our secret to success remains the same: our people. We are willing to challenge the status quo, move the needle, and be innovative. Wiley’s headquarters are in Hoboken, New Jersey, with operations across the globe in more than 40 countries.

Wiley is an equal opportunity/affirmative action employer. We evaluate all qualified applicants and treat all qualified applicants and employees without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, disability, protected veteran status, genetic information, or based on any individual’s status in any group or class protected by applicable federal, state or local laws. Wiley is also committed to providing reasonable accommodation to applicants and employees with disabilities. Applicants who require accommodation to participate in the job application process may contact tasupport@wiley.com for assistance.

We are proud that our workplace promotes continual learning and internal mobility. Our values support courageous teammates, needle movers and learning champions all while striving to support the health and well-being of all employees, for example we offer meeting-free Friday afternoons allowing more time for heads down work and professional development.

We are committed to fair, transparent pay, and we strive to provide competitive compensation in addition to a comprehensive benefits package. This range represents Wiley’s good faith and reasonable estimate of the base pay for this role at the time of posting. It is anticipated that most qualified candidates will fall within the range, however the ultimate salary offered for this role may be higher or lower and will be set based on a variety of non-discriminatory factors, including but not limited to, geographic location, skills, and competencies

About zyBooks:

Have a passion for making a difference in the education, careers, and lives of hundreds of thousands of college-level students? zyBooks is a professor-formed company producing interactive, online learning content that replaces college-level textbooks, homework, and even programming lab assignments. zyBooks is dedicated to the success of students worldwide, having provided courseware to more than 900,000+ students in over 900 universities.