Think Traffic

Marketing Account Executive

Think Traffic Philadelphia, PA

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Gina LoPresti

Gina LoPresti

Partner, Director of Finance & Operations at Think Traffic

Think-Traffic has an exciting growth opportunity for a digital savvy Account Executive with 2-3 years shopper marketing, consumer packaged goods, food & beverage, casino and/or retail marketing experience. Our Account Executive must be an enthusiastic self-starter who dots i’s and crosses t’s while being able to think outside the box.


Responsibilities


· Report directly to the President and work with senior executives to grow an established account list; learn client’s business and identify their needs

· Serve as direct client contact; build and maintain strong relationships

· Effectively represent the agency professionally to clients, media, and vendor partners

· Be an advocate and communicate the agency’s position and point-of-view to clients

· Write effective marketing plans, creative briefs, work orders and reports

· Plan and monitor execution of deliverables and timelines while managing budgets

· Manage financial responsibilities on assigned accounts

· Develop marketing solutions for our clients

· Take care of the day-to-day workings for the accounting, including working with the other members of the agency team

· Reviews creative and other staff work to ensure that it reflects the strategy and objectives prior to submission to the client

Requirements

· 2-3 years of agency or allied communications industry experience that provides an understanding of advertising, marketing, media, creative, production, public relations, research, social, digital, agency finance, etc.

· 2-3 years experience within the marketing industry, including agency experience in shopper marketing, casino, consumer packaged goods, food & beverage and/or retail (shopper marketing experience a must)

· A conceptual understanding of marketing, branding, strategy and planning are required.

· Bachelor’s Degree

· Self-starter and self-motivated, with the ability to provide solutions without supervision

· Ability to work under pressure, meet deadlines, and handle multiple projects simultaneously

· Enthusiastic with excellent verbal and written communication skills

· Mac literate (Word, Excel, Outlook, Keynote)

· Thrives in a collaborative, fast-paced environment

· Organized, has attention to detail and able to multi-task

· Experience in client facing roles

· Facebook/Instagram/X/Tik Tok expertise required

· Strong leadership capabilities

· Proven ability to educate, train, and persuade


*Send resume and cover letter to info@think-traffic.com

  • Seniority level

    Mid-Senior level
  • Employment type

    Full-time
  • Job function

    Marketing
  • Industries

    Advertising Services

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