Marketing Operations Specialist - B2B

Our client, a B2B tech company, is looking for a Marketing Operations Specialist to join their team. This is a 1-year remote contract. Send your resume to be considered!

Duties:

• Measure and analyze performance through reports and dashboards across Segments and Go to Markets to optimize strategies and conversion rates
• Succinctly summarize findings and highlight business impacts, making recommendations on next steps as appropriate
• Review large data sets for inconsistencies and investigate root causes
• Bring a data-driven approach with an eye on process optimization and change management
• Monitor campaign creation to ensure fields are set up correctly for lead scoring and routing
• Support ad hoc data requests from Field Marketing on the state of the business

Skills:

• 3+ years in marketing or marketing specialist roles
• A self-starter who is confident working on multiple programs that require strategic end-to-end thinking and cross-functional collaboration
• Deadline-driven, organized, and able to adapt to the rapid business and organizational demands that result from a high-growth environment
• Comfortable pulling and analyzing large datasets
• Experience building reports and dashboards to form actionable, data-driven conclusions
• Excellent oral and written communication with an emphasis on enablement
• Hands-on experience with SFDC, Tableau or related Marketing technologies
• Experience working in the IT, Cybersecurity, or B2B Enterprise industry