National Sales Director

Rogue is an open, inclusive company committed to fostering a diverse, equitable workplace.

At Rogue our mantra is Dare, Risk, Dream. This is an attitude that comes from relentless curiosity and a drive to question, create and inspire. A DIY spirit runs through everything we do and make. We aren't afraid to think big, get messy and risk it all when it comes to creating authentic, innovative products that we are passionate about.

Job Overview

Our National Sales Director will lead our distributor facing sales team across the country (49 states) and will play an integral role in both building and executing Rogue’s go to market strategy. We’re looking for a high energy, organized and detail-oriented sales leader with proven success leading a team, managing complex wholesaler networks, and supporting, growing and expanding brands.

The objective of the National Sales Director is to lead and support Rogue’s nationwide sales team to help drive profitable growth in sales revenue by executing our annual business plan, building positive, mutually beneficial distributor relationships and driving the day-to-day execution in the field. This role will oversee the sales cycle from start to finish including ordering & inventory management, wholesaler planning & engagement, and retail execution. 

This position works remotely but must be near a major airport.

Essential Duties and Responsibilities

• Help create and execute nationwide plans, including revenue and volume goals, long-term growth plan, go-to-market strategy, sales team incentives, and annual T&E budgeting.
• Develop Annual Business Plan for key retailers. Identify resources needed to successfully execute the plan and track execution of the programs.
• Develop sales and spending budgets and make certain the sales team use the resources for optimal impact.
• Effectively communicate with the chain sales team and work with the distributor management team to get flawless execution at retail.
• Establish relationships and maintain a prominent level of interaction and communication with key retail partners.
• Directly call on a small number of high visibility, complex retail customers
• Coach and support the existing Regional Sales teams in order to achieve success and professionally grow the team.
• Partner with other departments to create processes and deliver programs that are consistent with Rogue’s overall strategy.
• Understand IRI, Nielsen, VIP, and other data sources.
• Consistent travel to key markets (50-60%)

Travel

• Consistent travel to key markets and retailers. Expectation of Travel is 50-60%

Qualified candidate attributes

• Ethical leadership – including the desire for candid and crucial conversations.
• Must be able to inspire and rally their direct reports and full team.
• Must have a vision that produces an executable plan, must be able to communicate the plan and build systems/processes to make it successful & repeatable.
• Must be data driven and have expert knowledge of how to use data to make decisions and build strategy.
• Our sales leader needs to be decisive while maintaining an approachable demeanor.
• Communication and Collaboration are key, our sales leader will partner with marketing and finance teams to work toward a common goal.
• 8+ years of progressive sales experience in the beer industry.
• Strong relationships in both the distributor and major retailer landscape

So, why Rogue?

We are a group of people who believe in the power of creating things in small batches by hand and in building things ourselves. If you love craft beverages - this is the place to be. Generous paid time off (PTO), 401(k) matching, pet benefits, comprehensive health insurance and more!

Physical Demands

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. While performing the duties of this job, the employee is frequently required to sit; stand; walk; reach with hands and arms; climb or balance; stoop, kneel, crouch, or crawl; and talk or hear. The employee must frequently lift and/or move up to 40 pounds and be able to move kegs which weigh close to 165 pounds.

Reasonable Accommodations

To perform this job successfully, an individual must be able to perform each essential duty and physical demands satisfactory with or without reasonable accommodations. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Individuals are not entitled to the accommodation of their choosing, and unreasonable accommodations, or accommodations that constitute an undue burden, will be denied.