Description: Our client is currently seeking a Partnership Marketing Manager
Job Title: Partnership Marketing Manager
Duties: As the Partnership Marketing Manager, you will be pivotal in developing and maintaining CPA (Cost Per Acquisition) and CPI (Cost Per Install) partnerships to drive efficient and scalable customer growth. Your responsibilities will encompass strategy development, analysis, execution, and monitoring of performance-based partnership marketing programs and campaigns. You will work closely with key stakeholders across Product, Data Science, Supply, and Creative teams to create impactful partnerships that enhance brand and deliver strong ROI. The ideal candidate will possess a blend of strong affiliate marketing and management experience, project management skills, and top-notch analytical abilities.
This Job Will Have The Following Responsibilities
Oversee end-to-end digital acquisition campaign performance, from strategy development to capturing business requirements, planning, delivery, execution, and reporting on performance metrics (CPA, CPI, etc.).
Identify partnership opportunities that meet efficiency and scale requirements, create business proposals, and collaborate with cross-functional teams across finance, legal, and marketing to evaluate opportunities.
Collaborate with Engineering to implement new partnerships and support ongoing ones.
Analyze campaign performance and identify optimization opportunities.
Partner with Finance to forecast campaign performance across quarters.
Qualifications & Requirements:
8+ years of relevant work experience at a large B2C company, preferably in the consumer internet space of travel, technology, or lifestyle.
Extensive experience working closely with product, digital marketing, and data analytics functions.
Proven track record with global affiliate campaigns that deliver significant scale and ROI.
Experience with App Store Marketing and App Store Optimization is preferred.
Demonstrated leadership capabilities, experience working with diverse cross-functional teams, and managing workflows involving multiple stakeholders.
Enthusiasm for a fast-paced, collaborative environment and a continuous improvement mindset.
Excellent written and oral communication skills, sharp analytical abilities, attention to detail, and the ability to simplify complex concepts.
If you're interested in a new role, please reach out to Pmahoney@judge.com
Contact: pmahoney@judge.com
This job and many more are available through The Judge Group. Find us on the web at www.judge.com
Seniority level
Mid-Senior level
Employment type
Contract
Job function
Marketing and Sales
Industries
Staffing and Recruiting
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