Product Marketing Manager (Crypto Digital Payments)
Product Marketing Manager (Crypto Digital Payments)
Iopa Solutions
New York, United States
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Iopa Solutions provided pay range
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Exciting Opportunity: Product Marketing Manager (Blockchain/Cryptocurrency)
Location: New York (Remote/Hybrid Options Available)
Position: Contract (with potential for permanent placement)
Salary: $1000/day
Are you a seasoned Product Marketing Manager with a passion for blockchain and cryptocurrency? We’re looking for a talented individual to join our innovative team in New York on a contract basis, with the opportunity to transition into a permanent role.
About the Role:
As a Product Marketing Manager, you will play a pivotal role in driving the go-to-market strategy for our cutting-edge blockchain and cryptocurrency products. Your expertise will be crucial in shaping how we position our offerings in the market, engage with our audience, and fuel our growth in this fast-paced industry.
Key Responsibilities:
- Go-to-Market Strategy: Develop and execute comprehensive go-to-market plans that effectively launch new products and features, ensuring they resonate with our target audience.
- Market Analysis: Conduct in-depth market research to understand trends, competition, and customer needs within the blockchain and cryptocurrency sectors.
- Product Positioning: Craft compelling messaging and positioning that clearly differentiates our products in the marketplace.
- Content Creation: Collaborate with cross-functional teams to create high-impact marketing materials, including product briefs, whitepapers, blog posts, and case studies.
- Campaign Management: Plan and oversee marketing campaigns that drive product adoption and increase brand visibility within the blockchain community.
- Performance Tracking: Measure and analyze the effectiveness of marketing initiatives, using data-driven insights to optimize future strategies.
What We’re Looking For:
- Blockchain/Cryptocurrency Expertise: Demonstrable experience in a product marketing role within a blockchain/cryptocurrency digital payments firm is essential.
- Strategic Mindset: Ability to think strategically about product positioning and market opportunities, with a proven track record of successful product launches.
- Content Creation Skills: Strong skills in creating engaging and persuasive marketing content that speaks to a technical audience.
- Analytical Abilities: Data-driven approach to decision-making, with experience in analyzing market trends and campaign performance.
- Adaptability: Comfortable working in a fast-paced, rapidly evolving environment with a high degree of autonomy.
Why Join Us?
- Innovative Environment: Be part of a forward-thinking company at the forefront of the blockchain and cryptocurrency space.
- Growth Potential: This contract role offers the potential to transition into a permanent position, providing long-term career growth opportunities.
- Dynamic Team: Work with a passionate and talented team dedicated to revolutionizing the financial landscape.
- Competitive Compensation: Enjoy a competitive salary and benefits package that rewards your expertise and hard work.
If you’re a skilled Product Marketing Manager with a strong background in blockchain and cryptocurrency, and you’re ready to take on an exciting challenge in New York, we want to hear from you. Apply today and help us shape the future of digital finance!
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Seniority level
Mid-Senior level -
Employment type
Contract -
Job function
Marketing, Advertising, and Sales -
Industries
Financial Services, Technology, Information and Media, and Capital Markets
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