Social Media Manager / Content Producer

Rails, a global contemporary lifestyle brand, is adding to its growing Social Media team and is looking for a Social Media Manager / Content Producer passionate about content creation and visual design.

Responsibilities:

• Manage organic social content strategy for @rails and @railsmens
• Shoot and edit social-first content for organic and paid social including short-form videos and stills
• Liaise with Marketing, Art and Content teams to execute content that reflects the direction of the collections and the brand’s global marketing initiatives
• Capture retail, design and corporate office content as well as at photoshoots and events
• Manage posting calendar and copy for organic social including Meta, TikTok, Pinterest, YouTube, and emerging platforms
• Oversee daily community management across all platforms and work closely with Marketing team to manage inquiries in a timely manner
• Liaise with external content creators/influencers on seasonal content projects, including for paid media usage
• Monitor performance and create weekly and monthly reports
• Ensure brand content is relevant and on top of emerging social trends

Requirements:

• 3+ years in social media and content creation
• Creative approach to content with knowledge of visual design including color story, layout, photography, and typography
• Expertise in creating social-first video content for Instagram Reels and TikTok
• Creative thinker with the ability to react quickly to social trends with brand-relevant content
• Proficient in Adobe Creative Suite and other editing apps
• Self-starter with excellent time management skills and ability to work independently

Please hyperlink social handles and content portfolio on your resume when applying