🚨 In a recent Acosta Group survey of CPG manufacturers, 73% identified today’s value shopper as their biggest challenge over the next 18 months. As shoppers continually hunt for deals, dollar stores are becoming a popular destination for routine purchases. Does your dollar store strategy measure up? 📏 Check out insights from Acosta Group’s latest Shopper Community study and discover how to connect with these shoppers and boost ROI in this channel: https://lnkd.in/g5YcSf7C #DollarStores #RetailInsights #Value
🛒💸 The rise of dollar stores as a grocery destination is undeniable. 30% of dollar store shoppers are new to the channel in the past four years, and 1 in 3 buys half their groceries at dollar stores, according to a new survey of our shopper community.🥫🍫🧻 It's clear value messaging speaks volumes to consumers. Are brands and retailers keeping pace? 🔗Dive into the insights and key takeaways now: https://lnkd.in/g5YcSf7C #ShopperInsights #DollarStores #Value