Acxiom’s Post

Want to see what’s coming next from #Reltio? Join our #Product Managers on May 22, 2024, from 8-9 a.m. PST for a preview webinar of the Reltio Connected #Data #Platform 2024.2 release. You’ll learn about new features and enhancements including:     New Reltio Integration for #Collibra simplifies discovering and consuming your trusted data assets in Reltio via Collibra’s best-of-breed data catalog. New Reltio for #Supplier and Reltio for Product velocity packs in Reltio Multidomain #MDM accelerate time to value across industries. New Reltio #Business Critical Edition offers cross-region #disasterrecovery for continuous data availability and resiliency. New segmentation user experience and enhanced #genAI-driven skills in Reltio #Customer360 Data Product enable users to easily create, manage, and activate trusted #customer data segments. The new and enhanced features will be generally available on June 17, 2024, with preview access to select features starting on May 27, 2024. https://lnkd.in/gTCQfTSP

When we came together in October to at our CX Exchange, our recommended partner Zühlke Group joined us to run a roundtable discussion on breaking silos to accelerate digital transformation.   Many businesses are limited by their siloed view of customer data, but for sustained digital transformation, it’s never been more important to have a full view on all of the data you hold to allow you to do all of the big, and little things correctly.   But how do you break down these barriers? Members partaking in this discussion shared their wins, challenges, and ideas with one another.   A few key takeaways from the session include:   “If you were to design the organisation from scratch, would you build it the same?”   “Everyone in the business needs shared goals, to be working towards a shared problem, and to be empowered to solve that problem”   “Silos are often broken down is crisis, but how do we replicate that day to day?”   After listening in to that conversation, we have no doubt that some of the ideas and strategies shared throughout will fuel change when taken back to the office.   A massive thanks to Susan Engel, Jack Fitzgerald and Melanie Marchant who joined us from Zuhlke, and to all of the wonderful members who took part in this discussion. You can read what was discussed in a bit more depth in the scribe below. Enjoy!

🌐 Managing CX and ORM challenges made easy! Birdeye Reports consolidates data from digital touchpoints, making it simpler to monitor performance across locations. Learn how actionable insights are essential for successful growth strategies. 📈 Explore more in our blog! https://birdeye.cx/zqzerp

You want to know how your company stacks up on CX vs. your competitors, ideally at the journey level. But you’re still struggling to get reliable answers with your DIY approach. Why? Your internal data is limited and biased because you only have access to feedback from your own customers – not those of your competitors Commissioned surveys can get you access to your competitors' customers but can be prohibitively expensive, only represent a single moment in time, and usually fail to reach the depth and breadth of responses you need to go from insight to action Even if you can build it right once, it can become prohibitively complicated and expensive to maintain the instrument in a high-quality way A precise NPS benchmarking service can solve your data collection issues and help you set a successful CX roadmap. Learn how NPS Prism can save time and give you access to more accurate data https://lnkd.in/eb3-Pi6a

Curious about what are the characteristics that make market winners stand out? (Sneak Peek - its their customer focus...). Discover more of the answers in our latest publication - PwC's Market Winners Survey 2023. https://lnkd.in/e8YzZDGm #PwC #MarketWinners #CustomerTransformation #MarketLeadership

Uncover data-driven insights from modern CX decision-makers in our latest infographic. Check it out now!

From 'sated' to 'elated' Listened to a webinar on the future of NPS with its founder Fred Reichheld today and Quantum Metric Always interesting to listen to CX conversations with an EX hat... Some takeaways... 💡 don't focus so heavily on efficiency metrics - measure value and delight (this goes for employees too) 💡 CSAT isn't enough. Move away from satisfying customers to elating them (this goes for employees too) 💡 Move away from siloed tech investments. Use customer data and feedback to prioritize roadmap holistically (this goes for employees too) ❓ HOW MANY OF YOU ARE CURRENTLY MEASURING eNPS?

💡What key trends are top of mind for #X4SYD Sponsor EY’s customers? EY’s Erik Heller Heller explains how many organizations are expanding traditional KPIs to include CPIs - customer performance indicators. 📈 Watch this short video to learn more about this key metric, and more! #QualtricsX4 #ExperienceManagement #KPIs

I had a great time exploring the Future of Customer Engagement with IDC, Ian Kahn, Nithin Raj, Deepa Iyer, and Maisha Tasnim 🚀 Read our paper to learn about interdisciplinary tactics companies can use to focus on the most meaningful aspects of customer experience and engagement to drive long-term loyalty and satisfaction. Feel free to reach out to learn more!

Discover the power of unified global customer data in boosting commercial agility! Read Oskar Möbert’s new article in PharmaBoardroom and dive into how data harmonization drives scalability and agility in business. https://lnkd.in/eefwUyPc