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Unleash the Power of Crafting Irresistible Email Subject Lines! Discover foolproof techniques and strategies for creating email subject lines that pack a punch, skyrocketing your open rates and engagement levels. In "Mastering Email Subject Lines: Your Ultimate Guide to Crafting Unforgettable Emails," you'll unlock priceless wisdom on the art of conjuring the most compelling email subject lines. https://lnkd.in/d5956SYq

Getting people to read your emails is a game of psychology. Here's how to win it: Make them eye-appealing • No big chunks of text. • Use short sentences. • Break up paragraphs. Be customer-centric • Focus on "you" instead of "we" or "I". • Talk directly to the reader. Use loss aversion • Highlight what they lose by not reading. • It's more effective than promising gains. Add an "Even If" • Make your message persuasive. • Example: "Learn to automate leads, even if you're just starting out." Frame with 80/20 rule • 80% benefits, 20% features. • People care about what's in it for them. Be specific • Use clear, detailed examples. • It builds trust and interest. Ditch the jargon • Clear is better than clever. • Speak plainly and directly. Use numbers • Stats and data build credibility. • They also grab attention. Ask questions • Intriguing questions engage readers. • They make your emails interactive. Be bold • Stand out with unique statements. • Avoid the usual clichés. Want to learn more tips like this to grow & monetize your email list so you can get more of your time back? Grab the Email Autopilot Guide in my profile & get on your merry way 👉🏻 Haley Lytle 🪩

Theory meets practice in this OI article. Blending academic insights with real-world tactics can not only help your emails stand out in a crowded inbox but also unlock new engagement and loyalty. https://hubs.la/Q02t-KsQ0

What are some free tools to build an email list? There are several free tools available to build an email list. Here are some popular options: 1. Mailchimp: Mailchimp offers a free plan that allows you to collect email addresses, create and send emails, and build simple landing pages. It's user-friendly and integrates with various platforms. 2. MailerLite: MailerLite provides a free plan for up to 1,000 subscribers and offers features such as drag-and-drop email editor, pop-up forms, landing pages, and automation. 3. ConvertKit: ConvertKit offers a free plan called "Free Forever" which allows you to build unlimited landing pages and forms to collect email addresses. It's designed specifically for creators and bloggers. 4. Sumo: Sumo offers a suite of tools including list building tools like pop-ups, scroll boxes, and welcome mats. Their basic plan is free and includes basic email capture functionality. 5. HubSpot Free Email Marketing: HubSpot's free plan includes email marketing tools, such as forms and pop-up forms, to help you build your email list. 6. Benchmark Email: Benchmark Email provides a free plan that allows you to collect up to 500 subscribers and send up to 250 emails per month. It includes features like customizable signup forms and automation. 7. Sendinblue: Sendinblue offers a free plan with basic email marketing features, including signup forms, unlimited contacts, and up to 300 emails per day. 8. Mailjet: Mailjet's free plan includes features like unlimited contacts, advanced email editor, and API access. It allows you to collect email addresses through signup forms and widgets. 9. Sendfox: Sendfox provides a free plan. You can add 1000 contracts to the list. They also provide email automations, send drip campaigns, and create landing pages. If you want to learn more about sendfox don't forget to watch this video: https://rb.gy/e26fel 10. Getresponse: Getresponse is a powerful email marketing tool. They also provide a free plan. You can add 1000 contract list with getresponse. If you want to learn more about getresponse don't forget to watch this video: https://rb.gy/yrvp7d These tools offer various features to help you collect email addresses and build your email list without requiring an upfront investment. Be sure to review the features and limitations of each tool to determine which one best suits your needs. #emailmarketing #emailmarketingstrategy #emailtips

5 𝐓𝐢𝐩𝐬 𝐭𝐨 𝐌𝐚𝐤𝐞 𝐘𝐨𝐮𝐫 𝐄𝐦𝐚𝐢𝐥 𝐂𝐨𝐩𝐲 𝐌𝐨𝐫𝐞 𝐈𝐧𝐬𝐭𝐚𝐧𝐭𝐥𝐲 𝐄𝐧𝐠𝐚𝐠𝐢𝐧𝐠 1]𝐒𝐭𝐚𝐫𝐭 𝐰𝐢𝐭𝐡 𝐚 𝐁𝐚𝐧𝐠! --> Use subject lines that are intriguing, such as, >asking questions (e.g., “How Do I Know Which Mutual Funds Are Right for Me?”) or >benefit-driven statements (e.g., “Get Rid of Your Unproductive Work Habits Once and For All”). --->Be sure to subtly touch on pain points. 2]𝐏𝐞𝐫𝐬𝐨𝐧𝐚𝐥𝐢𝐳𝐞 Personalizing your email will appeal to the emotional mind of the buyer. >Tailor content to subscriber segments for relevance, leveraging customer behavior, past purchases, or interests. >Use emotion-triggering words and replace weak verbs with strong ones (e.g., replace "remove" with "eliminate," "find out" with "discover," "break" with "smash"). >Personalizing a copy creates a subtle sense of authority and makes it seem like you are speaking directly to the reader and understand them. This builds trust between customers and the company, which is invaluable for generating revenue. 3]𝐒𝐭𝐨𝐫𝐲𝐭𝐞𝐥𝐥𝐢𝐧𝐠 >Add testimonials and case studies to show that your product works. >Build narratives around your product to highlight pain points. >Add a personal touch by sharing your own story to relate to the reader... Show how the product changed your life, giving people a reason to trust and relate to you. 4]𝐌𝐚𝐤𝐞 𝐈𝐭 𝐕𝐢𝐬𝐮𝐚𝐥𝐥𝐲 𝐀𝐩𝐩𝐞𝐚𝐥𝐢𝐧𝐠 >Use relevant images or infographics, such as screenshots of testimonials or images showcasing your achievements, to emphasize pain points. >Avoid long paragraphs; keep the content quick and easy to skim. The quicker it is to read, the more impactful your words will be. 5]𝐂𝐥𝐞𝐚𝐫 𝐂𝐓𝐀 (𝐂𝐚𝐥𝐥 𝐭𝐨 𝐀𝐜𝐭𝐢𝐨𝐧) -->Create urgency and start with a verb to prompt proactive actions. Examples include: “Join today” “Sign me up” “Yes! I want to get this” “Yes! I’m ready to [change my life]” (with a brief mention of the desired result) --->Use urgency to drive action, such as: “Join today to get 20% off” “Limited seats—hurry up!” “First 50 people get 20% off” “Only 5 seats remaining…” 𝐀𝐋𝐖𝐀𝐘𝐒 𝐑𝐄𝐌𝐄𝐌𝐁𝐄𝐑- 1]𝘕𝘰 𝘮𝘢𝘵𝘵𝘦𝘳 𝘩𝘰𝘸 𝘴𝘵𝘳𝘰𝘯𝘨 𝘺𝘰𝘶𝘳 𝘤𝘰𝘱𝘺 𝘪𝘴, 𝘪𝘧 𝘺𝘰𝘶𝘳 𝘊𝘛𝘈 𝘪𝘴 𝘯𝘰𝘵 𝘤𝘰𝘮𝘱𝘦𝘭𝘭𝘪𝘯𝘨, 𝘺𝘰𝘶 𝘸𝘪𝘭𝘭 𝘭𝘰𝘴𝘦 𝘵𝘩𝘦 𝘨𝘢𝘮𝘦. 2]𝘙𝘶𝘭𝘦 𝘰𝘧 𝘖𝘯𝘦: 𝘖𝘯𝘦 𝘱𝘳𝘰𝘥𝘶𝘤𝘵, 𝘰𝘯𝘦 𝘪𝘥𝘦𝘢, 𝘰𝘯𝘦 𝘱𝘳𝘰𝘮𝘪𝘴𝘦, 𝘰𝘯𝘦 𝘰𝘧𝘧𝘦𝘳, 𝘢𝘯𝘥 𝘮𝘰𝘴𝘵 𝘪𝘮𝘱𝘰𝘳𝘵𝘢𝘯𝘵𝘭𝘺, 𝘸𝘳𝘪𝘵𝘵𝘦𝘯 𝘵𝘰 𝘰𝘯𝘦 𝘱𝘦𝘳𝘴𝘰𝘯. 𝘏𝘺𝘱𝘦𝘳-𝘧𝘰𝘤𝘶𝘴𝘦𝘥 𝘤𝘰𝘱𝘺 =𝘦𝘧𝘧𝘦𝘤𝘵𝘪𝘷𝘦 𝘤𝘰𝘱𝘺. Umm, did I miss any points? 🤔 Let me know what’s your biggest secret for delivering a bang-on email copy! PS. I'm not a copywriting expert; I've just started my journey, and whatever I've shared here is something that I've learned along the way. So feel free to point out any mistakes in the above points, and also don’t forget to share some of your copywriting tips too! #copywriting

Have you ever sent an email and received no response? It can be frustrating, but there's a way to turn those silent inboxes into active conversations. In this blog, we discussed the importance of follow-up emails and how AI can help make them more effective. You'll find practical tips and real-life examples to help improve your email engagement. Check out the blog to learn more.

Absolutely obsessed with Jay Sullivan's "Simply Said" and its profound implications for Customer Success. We often overlook three key communication guidelines: 🌟 Keep it short (emails and presentations) 🌟 Use simple language 🌟 Avoid jargon Two common traps we fall into: 🚫 Trying to showcase our intelligence. 🚫 Assuming everyone understands our industry jargon I learned this the hard way when a client asked me, "what is ROI?" after I used the term casually. It was a humbling reminder that not everyone speaks our language. In digital marketing, I used to drop "CTA" without a second thought, only to realize it caused confusion. Now, I make sure to break down these terms clearly. Another eye-opener from Jay's book: We often structure presentations based on our preferences, not our audience's needs. “We should ONLY talk about things that’ll impact your audience's needs. "Your message is never about you, rarely about your content, but how your audience needs to use your content”. Instead of starting a QBR with "My today's agenda is XYZ...", how about starting our intros with: "We’re here today because you want to understand your XYZ performance. I thought it’d be helpful to spend the next 15 minutes discussing XYZ. How does that sound?" Let's make our communication about clarity and value for our clients.  #customersuccess #communication #simplesaid #clientfacing OneLocal AgencyEngine

Can you provide any insights on the overall performance and reliability of GetResponse as an email marketing solution? Here are some insights on its overall performance and reliability: Email Deliverability: GetResponse has a good reputation for email deliverability, meaning that emails sent through the platform are more likely to reach subscribers' inboxes rather than getting flagged as spam. They employ various strategies and best practices to ensure high deliverability rates. Feature Set: GetResponse offers a wide range of features beyond basic email marketing, including automation, landing pages, webinars, CRM, e-commerce tools, and more. This comprehensive suite of tools makes it a one-stop solution for many businesses' marketing needs. User-Friendly Interface: GetResponse is known for its intuitive and user-friendly interface, making it easy for both beginners and experienced marketers to create and manage email campaigns, automate workflows, and analyze results. Automation Capabilities: GetResponse provides robust automation capabilities, allowing users to create complex workflows based on subscriber behavior, triggers, and events. This helps streamline marketing processes and engage subscribers more effectively. Analytics and Reporting: GetResponse offers detailed analytics and reporting tools to track the performance of email campaigns, automation workflows, and landing pages. Users can monitor key metrics such as open rates, click-through rates, conversion rates, and more to optimize their marketing efforts. Customer Support: GetResponse provides customer support through various channels, including email, live chat, and phone support. Users generally report positive experiences with their support team, finding them helpful and responsive to inquiries and issues. Integration Options: GetResponse integrates with many third-party tools and platforms, including CRMs, e-commerce platforms, CMSs, and more. This allows users to connect their existing systems and leverage additional functionalities. If you want to learn more about getresponse don't forget to watch this video: https://rb.gy/yrvp7d Overall, GetResponse is well-regarded in the email marketing industry for its performance, reliability, and comprehensive feature set. However, as with any software solution, it's essential to evaluate your specific requirements and consider factors such as pricing, scalability, and integration capabilities before making a decision. Additionally, staying updated on user reviews and industry trends can provide valuable insights into the platform's ongoing performance and suitability for your business needs. #emailmarketing #emailmarketingstrategy #emailtips #getresponse

Client: “Shweta, what’s your method for consistently getting email responses?” Me (thinking internally): “Ah, so they’re curious about the ‘formula’ behind it.” 😄 What I actually said: “Well, let me break down my 3-step approach:” Step 1: Apply a bit of behavioral science. Think of your client interaction like an initial research collaboration. You wouldn’t start by asking for a multi-year commitment upfront. Instead, you ease into the conversation with something like, ‘How’s your current workload?’—a question that invites dialogue and creates engagement without overwhelming the recipient. Step 2: Introduce an element of curiosity. Because, much like an intriguing hypothesis, a well-crafted subject line should provoke interest. For example, “A potential solution to streamline your experiments (without losing coffee breaks)”—this type of subject naturally encourages a click-through. Step 3: Don’t forget the human factor. Conclude your email with warmth and authenticity, rather than the tone of a sterile auto-generated message. People respond better to genuine interactions, not “Best regards, Your Email Bot 3000.” A little personal touch goes a long way. Client’s response: “Could you formalize this strategy for us?” Me: “Of course, I’ll even throw in some fine-tuning.” Lesson learned: A successful email isn’t just about the message—it’s about applying strategic thinking, creativity, and a dash of human connection! #MarketingStrategy #EmailEngagement #BehavioralScience #LifeAsAMarketer