Adrian Ma’s Post

Fellow publicists, quit giving us a bad rep! It's not hard to figure out who is part of NPR's programming. It's public media so you can easily do the research. No paywalls stopping you. Also, if you're paying any attention, Isabel's title should be a key indicator that she's not the right contact. If you see that the database you're using lists Isabel (or other corporate comms folks for any media company) as a reporter make sure to report the correction.

When it comes to PR, the true essence of engagement lies in fostering deep trust within our community. Fostering this trust starts with authentic conversations where we listen as much as we speak. It's about showing up, not just with well-crafted messages, but with genuine interest and consistent interaction. When we make our community feel heard and valued, they naturally align with our brand, championing our stories as their own. Trust in PR is like planting a seed – it requires patience, care, and the right environment to flourish. Every interaction, every story shared, and every response given adds to this trust, strengthening the bond between the brand and the community. What approaches have you found effective in building trust through your PR efforts? #PublicRelations #CommunityBuilding

In the fast-paced world of PR, the stories of real people with real experiences go a long way. In her latest blog, Senior PR Manager Stacey takes us through the power of the case study - offering tried and tested tips on how to build a strong one 🔗 https://lnkd.in/eP2bus7M

Enjoyed the latest report from Vuelio, "PAYING IT FORWARD WITH YOUR PR," which explores such aspects as the social impact of PR. The importance of authenticity is a key takeout we've enjoyed digging into, along with the importance of purpose-led PR as a means of rallying communities around a common goal to co-create solutions. Access the report here: https://lnkd.in/djXeFRsd

What's a media audit and why is it so important for securing high quality coverage for your PR piece? From refining your contact list to simply picking up the phone, our Senior PR Account Manager, Judith Sanders, talks us through the what, why, and how of a media audit 👇 https://bit.ly/3As75nK

Do you have PR directory overload? We did too! We've joined so many we lost count. We came for community, but mostly we came to see what tools everyone was using to make life easier. Then it hit us! Why not build a PR community that centered around PR tools. A one stop shop where you can find over 250 PR tools in more than 30 categories, with new ones coming often. If you're an independent PR consultant, small PR firm, or a company that does DIY PR, then you'll love what we're doing at PRToolFinder.com. Check it out now, and drop a like on this post if you LOVE PR!

TODAY: How can the APR benefit PR pros across different fields? Four local PR pros will share how it's impacted their roles at a virtual panel discussion on Tuesday, April 23. Learn more and register: https://lnkd.in/gXSJMi_G

Happy Monday! Let's kick off the week with a reminder of the power of PR. It's not just about getting your name out there, but strategically shaping perception and building relationships. So here's to all the PR pros making waves and turning heads! #MotivationMonday #PublicRelations

Our PR Trends 2024 report, fueled by insights from nearly 300 PR professionals, spills the tea on what strategies to leave behind! 🕵️♀️📉 Here's the list of the practices that, according to PR pros, could use a graceful exit. Does anything on the list leave you nodding in agreement or shaking your head in disbelief? Let us know! Click the link to download the full report ➡ https://lnkd.in/dsMM8xaW

The 2024 media market is crowded, but there are tools already in your organization’s toolbox that, when paired with a PR team, can help share the narratives behind your mission. Gova10 VP Client Strategy, Julie Steigerwald-Levi, lays out these tools for creating a successful PR relationship in our latest blog. ➡️ https://lnkd.in/dzHKSCkd