🚀 Picture this: you start analysing user behaviour data in your product and use it to drive growth. Some real-world examples to take inspiration from: 1. Spotify uses algorithms to analyse listening habits and create customised playlists 🎹 this has proven to 10x engagement on the platform. 2. Airbnb uses behavioural data to target specific demographics and regions with personalised recommendations 🏡💼 this drives ROI and bookings. 3. Shopify provides merchants with insights into their online store performance and sales trends 💹 this, in turn, makes Shopify even more attractive to merchants. Whether it's informing product development or crafting personalised marketing funnels, leveraging product data can be a game-changer in driving product adoption in tech. #productmarketing #growth #startupgrowth #b2bsales #saas
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It’s no secret: customers love incentives. 🎁 From trying new spots to splurging on their favorites, a little extra goes a long way. Here are some benefits of offering sales promotions: • Boost product interest with limited-time offers • Attract new customers with special discounts • Keep your business top of mind even when customers aren’t actively shopping • Explore new markets or demographics with low-risk deals • Clear out excess inventory while offering additional savings With in-app marketing tools on Uber Eats, launching promotions and turning your business into a customer favorite is made easy. Learn more: https://lnkd.in/gq_5ybcJ
Maximize your sales potential with in-app marketing tools on Uber Eats
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Master the art of product testing before launching. Key Insights from John Aspinall, PickFu: Prior to launching an e-commerce product, it’s essential to focus on testing images, product designs, and packaging to ensure quality. Validating the product itself is critical to determine if it’s worth the investment. Iterative testing should extend through every element, starting from product style to packaging, and then to A+ content and lifestyle images. Continuous testing across demographics and infographic styles helps refine your approach and enhances overall product presentation. #Amazon #Ecommerce #ProductTesting #AplusContent #Branding #Marketing #ProductLaunch #Optimization #ContentCreation #Innovation
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Three Bonus E-commerce Tips for faster customer reach & higher sales; 💡 Know Your Target Audience: Understanding who your ideal customer is, including their demographics, interests, and online behaviour. By creating a buyer persona, you can tailor your products and marketing messages to resonate with them, leading to more sales. 💡Sell In-Demand Products: Not all products are equally popular. This tip suggests using tools like Google Trends to identify trending items within your niche. When you offer products people are actively searching for, you attract more organic traffic and conversions. 💡Quality is the key: This highlights the importance of offering high-quality products that deliver on their promises. Happy customers become repeat customers and spread positive word-of-mouth, valuable for e-commerce success. Now ready to unlock explosive growth? Master the art of knowing your audience and catering to trending demands! Here you go 👇 https://lnkd.in/dqamB2aM #ecommerce #amazonseller #entrepreneur #marketingtips
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🚀 New Things for Google's Performance Max 🚀 Google Ads has introduced several groundbreaking AI features for Performance Max (PMax) campaigns --- - Customer Value Mode (Beta): Acquire high-value customers efficiently with this new PMax feature. - New Customer Acquisition Goals for Search Ads 360 Advertisers - Customer Retention Goal (Beta) - Detailed Demographics - Budget Pacing Insights - Account-Level IP Address Exclusions #GoogleAds #PerformanceMax #AI #Advertising
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Boost Revenue Per User by 10% in < 6 Months | Over $248M added with A/B-Tests for HelloFresh, SNOCKS, and 150+ other DTC brands
Scaling from 7 to 8 figures comes down to mastering advanced CRO tactics. Here's what I've learned from helping our clients drive €200M+ in additional revenue annually: → Segment A/B tests to optimize different site areas & user demographics → Use advertorials to educate, hook the unaware & create demand → Nail product messaging by focusing on clear value prop & key benefits → Leverage heat maps & session recordings to ID funnel drop-offs → Master the basics first, get fancy only after hitting 8-figures consistently Implement systematically, focus on deep customer understanding & iterate constantly. Execute thoroughly. Test, learn, optimize, repeat. Gains will compound. Learnings will stack. By the way, I've put together 15 A/B tests that generated over €3.15M in revenue for our clients. To grab this Figma file: Just like this post and comment “Results Please”
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50+ global brands are now being powered with Verifast AI sales agent to 🗣️ Enjoy human-like interactions 24/7 in over 50 languages 🎯 Get personalized recommendations tailored to your needs, goals, and demographics 💰 Boost sales and upsell with targeted offers, reviews, and relevant combos. 📊 Generate valuable leads and insights through conversational user engagement Are you a brand owner or growth leader? Begin your 7-day free trial with Verifast AI today! #ecommerce #ai #shopify #sales #support
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Big updates in the e-commerce world this week. Every brand needs to know about ⏩ 🛍️ Shopify announced 100s (!!) of updates coming this year. - In-house subscription support for merchants - Major improvements to the handling of product variants (color & size) - Revamped checkout flow to minimize the number of clicks to purchase (huge - from 3 to 1!) - New discount types to allow brands more creative options to convert traffic 📱 TikTok is experimenting with a feature that automatically makes any product in any piece of content, shoppable. Very Pinterest-esque in my opinion. 🤳 TikTok (again) is incentivizing creators to post content in landscape mode. Is this part of a bigger plan (like pushing for longer-form content) to increasingly compete with YouTube amongst younger demographics? 🔥 Signs that the US consumer is still very strong... Amazon is back to strong growth with a knock-out holiday Q4, Meta posts highly impressive ad revenue, etc., Google continues to push game-changing features to its advertising suite - especially with generative AI. -------- 2024 is already showing huge updates to the way people discover and shop products 👀 #shopifywinterupdate2024 #d2cbrands #influencermarketing #affiliatemarketing
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Enhancing User Experience with AI-Driven UX Strategies: Boost Conversions, Optimize User Journeys, Drive Growth.
Let's talk about the 'invisible' factor in your eCommerce game. Here’s the deal: → The Art of Ease: Simplifying your checkout process isn't just a nicety, it’s a necessity. A seamless journey from cart to confirmation can skyrocket conversions. → Personalization is Key: Tailoring user experiences based on behavior, not just demographics, can significantly boost engagement and loyalty. → Mobile First, Always: With over half of web traffic coming from mobile devices, if your platform isn't optimized for a smaller screen, you're not just behind; you're invisible. Wrap this all together, and what do you get? A competitive edge that's not just about flashy features or aggressive pricing but about genuinely understanding and meeting your users' needs. Let's refocus on the essentials and watch conversion rates soar. #UserExperience #eCommerce #MobileFirst
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Conversion Rate Optimisation | A/B Testing | CRO for Shopify | Founder at Credo | Hotjar Premier Partner
Enhancing your Shopify store is as easy as 1...2...3! 🚀 Dive into these advanced CRO strategies to transform your store's performance: LEVERAGING A/B TESTING: 🧪 Experiment with elements like button colours and product descriptions. A/B testing helps you identify what resonates best with your audience, boosting user satisfaction and informed decision-making. PERSONALISATION TECHNIQUES: 🤝 Forge a personal connection with your customers. Tailor your approach based on demographics, location, and buying behaviour. Personalised recommendations and promotions elevate your Shopify store to new heights. MOBILE OPTIMISATION: 📱 Speed matters in the mobile world! Optimise your mobile experience for quick loading times. Be mindful of pop-ups, ensuring a seamless journey for every click on a mobile device. Revolutionise your Shopify game with these simple yet powerful strategies! #Shopify #CRO #Ecommerce
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AI / Gen AI Dev, ML, Digital Transformation, SaaS (Web and Mobile App Development), HealthTech, HIPAA Compliant Software Development,- Leading Innovation at the Junction of Tech and Health | CEO @ Technology Rivers
Push notifications are not just messages. They are opportunities to delight your users and grow your business. But how do you create push notifications that stand out and get results? Here are 8 proven strategies that can help you boost user engagement and conversion rates with push notifications: 1️⃣ Personalize: Know your users and what they want. Customize notifications based on their preferences and behaviors. 2️⃣ Time: Send notifications at the right time. Use data to find out when your users are most likely to respond. 3️⃣ Balance: Don't spam or neglect your users. Find the optimal frequency that keeps them interested and loyal. 4️⃣ Use rich media: Images and GIFs can make your notifications more attractive and expressive. 5️⃣ Create urgency: Use time-limited offers and deadlines to motivate your users to act fast. 6️⃣ Segment: Different users have different needs. Group your users based on their behavior, demographics, and preferences and send them relevant notifications. 7️⃣ Test: Experiment with different notification styles and content to see what works best for your users. 8️⃣ Add a clear CTA: Tell your users what you want them to do next and make it easy for them to do it. Push notifications are powerful tools to connect with your users and grow your brand. Use them wisely and make every interaction count.⚡️ -- PS ♻️ REPOST if you found this post helpful, please share it with your network! #UserRetention #AppEngagement #PushNotifications
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