Akanksha Yadav’s Post

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Head of Growth @ graswald.ai | MBA | Product Marketer

🚀 Picture this: you start analysing user behaviour data in your product and use it to drive growth. Some real-world examples to take inspiration from: 1. Spotify uses algorithms to analyse listening habits and create customised playlists 🎹 this has proven to 10x engagement on the platform. 2. Airbnb uses behavioural data to target specific demographics and regions with personalised recommendations 🏡💼 this drives ROI and bookings. 3. Shopify provides merchants with insights into their online store performance and sales trends 💹 this, in turn, makes Shopify even more attractive to merchants. Whether it's informing product development or crafting personalised marketing funnels, leveraging product data can be a game-changer in driving product adoption in tech. #productmarketing #growth #startupgrowth #b2bsales #saas

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