Amagi’s Post

Kerry Cunningham doing it again at 6sense breakthrough event in Las Vegas 🫡: - 85% of the buyers have set their requirements before they talk to vendors - 81% of buying groups choose a winner before taking to sales - 82% of buying groups initiate the contact theirselves AND YOU CANNOT CHANGE THE TIME OF ENGAGEMENT BY SENDING EMAILS OR CALLING. And that’s why, dear marketers, you need to defend your budgets! So happy to have Kerry over on December 5th on the 12th edition of our ZEN event in Belgium. If you’re eager to dive deeper into these trends and see how these numbers compare in the European market, make sure to secure your spot today! 👉 save your seat now! (Link in comments) #6sensebreakthrough24 #revenueteams #abm #buyinggroups

Going into this, some of my colleagues were concerned that being part of a conversation that goes into the recent events of chili crunch could paint a bad picture for our brand. I don't think that's the case. Why? It's important that we have discourse about the challenges that we can face as F&B founders. Patents aren't really at the forefront (depending on the product) – it's trademarks. When trademarks are subversively used to bring other brands down, especially the use of generic names, it can effectively put others out of business. But how did we get here? What was the strategy behind going after smaller brands? To create barriers to entry? To obtain competitive advantage? What is the direction of the CPG F&B space now that Pandora's box is opened? This isn't the first rodeo the AAPI community has gone through when it comes to trademarks. And it sure won't be the last. I'm grateful and thrilled to be part of this conversation with Ramon Vela, host of The Story of a Brand Show and Michelle Tew, Founder and CEO at Homiah and I hope we can find answers to this. Even if we don't come up with solutions, at least we had dialogue. That's all that matters! Big thank you Maggie Chui and co. for being the catalyst so that we can come together and grow together. Join us at AHN: Uplifted Conference as we dive into Overcoming Challenges in Small Food & Beverage Businesses and Charting the Path Forward.

At Wow or Never, we believe in the power of vision, creativity, and innovation. During the 35th Anniversary of EMD (European Marketing Distribution), our founder Loe Limpens shared valuable insights on the future of retail and the transformative changes ahead. We’re excited to share a short video where Loe highlights key topics that are shaping the industry. A special thank you to Cosaris for capturing this moment. Curious about Loe's vision? Watch the video here.

At Wow or Never, we believe in the power of vision, creativity, and innovation. During the 35th Anniversary of EMD (European Marketing Distribution), our founder Loe Limpens shared valuable insights on the future of retail and the transformative changes ahead. We’re excited to share a short video where Loe highlights key topics that are shaping the industry. A special thank you to Cosaris for capturing this moment. Curious about Loe's vision? Watch the video here.

New Post: How to Leverage Competitive Intelligence for Market Success - https://lnkd.in/gGiWtVAs - Understanding your competition is crucial for business growth and strategic positioning. Here's how to gain insights and leverage them. - #news #business #world #jobs #school #passion

FROM AFFLINK | Trends in the Distribution Industry The distribution industry is a vital link between manufacturers, retailers, and consumers worldwide. It is a cornerstone of our economy. The Business Research Group estimates its value at nearly $49 billion, a figure projected to surpass $61 billion by 2027. However, solid growth is only one trend in the industry. Here are five more: https://zurl.co/pnsX

1st Annual Virtual Symposium - UPDATE Chatting about Bill S-211 with the experts from Fasken, thanks to both Daniel Fabiano and Laura Little for sharing their expert insights and advice! #NationallyKnown #SupplyChain #Professionals #Event

Ever left a trade show feeling unsure about your return on investment? You’re not alone. Understanding the true impact of your trade show efforts is crucial but often overlooked. That's why we've simplified the process with key insights that bring clarity to your trade show results. 🎯📈 TLDR: 1. Calculate Connection Costs 2. Track Quality Over Quantity 3. Further Qualified Leads Generated 4. Sales Meetings Set 5. Revenue Generated Ready to enhance your strategy? Check out the details in the carousel below!👇 P.S. What metrics do you rely on to gauge your trade show effectiveness?

I was sharing the latest Pillar 2 updates during a recent Roundtable for a group of companies from the Consumer Products and Retail sector. What was I talking about when making that “tai chi” hand movement? 🤨