Amit Deshwal’s Post

#retailinsights Retail with Rasul Bailay Joseph Paul George, executive director of Vismay converses with Rasul Bailay, Group Managing Editor of IMAGES Group, discussing the journey of the Kerala-based ethnic wear brand since its inception, its target markets, retail expansion goals and more. To watch the exclusive interaction, visit Retail with Rasul Bailay and get daily updates on retail on IndiaRetailing.com #vismay #ethnicwear #kochi #apparel #retail #retailnews #retailtrends #retailsector #retailindustry #retailing #retailresults #retailupdates #businessnews #retailgrowth #retailindia #retailsectornews #retailresults #retailtrends #retailbusiness #ir #IndiaRetailing

Kudos to Peyush Bansal and Lenskart.com team for achieving this massive milestone. Peysuh was our first guest in the 2nd season of the Blume Podcast last year, where he spoke to Karthik B. Reddy at length about his rationale and vision for building the factory. Here's a snippet from his conversation with us. 🎙 "So we said, okay, if we are so confident about doing this so why not take a bold bet, let's put a hundred million dollars into building a factory, which can serve 50 million people a year, because if you want to serve 200, 300 million, then it would be required. So let's make a factory to serve 50 million. And then we'll make another one to serve a hundred and make another one to serve another 200. So by the end of it, we are serving 350 million people, and 700 million people in India need glasses. So that's how we'll get to 50%. That’s the math we were thinking in our heads when we made that bet." Fun fact: Peyush said the inspiration to build the factory didn't come from a traditional manufacturing player but from a telecom giant! You can check out the full episode on our website here: https://lnkd.in/gqUUF3dh

I happened to walk into a Skechers store in Noida. I was browsing and looking around, not ready to buy anything. Surprisingly a salesman made eye contact and saw what I was eyeing. Before I knew it, he picked up the shoe and placed it on my feet. Now I was in conversation and kept browsing, two more young springy salespeople sprung from behind, every shoe I eyed, they presented to my feet! (they didn't talk too much or over convince and that was nice) 15 minutes later, I was at the billing counter purchasing what I liked. While laughing the whole thing away, I asked the billing guy one question "Why are there so many salespeople in this store?" I wanted to believe that I was forced to buy as an explanation for my frivolous purchase. He gave a big grin and said "Ma'am you just walked into the No. 1 store with the highest sales in India!" No wonder they sold a shoe to me too! Great selling by a great brand, Skechers you have the brand recipe right and a great sales team to back your brand. 😄 #marketing #sales #productsales

Avantra by Trends, an ethnic wear brand from the extensive portfolio of Reliance Retail, has launched its 73rd retail store across the country, in Hyderabad. Click on the link below to know more... Sudhir Dnyanval I Srinivas G I Aarti Sharma I Neeharika Bhatia I Kusuma Hanumaiah I Nimarata Marwah I Dhananjay Pandey I Sreedevi Mohan I Reliance Retail #avantra #trends #relianceretail #reliance #ethnicwear #ethnicwearbrand #Hyderabad #retailnews #retailtrends #retailsector #retailindustry #retailing #retailresults #retailupdates #businessnews #retailgrowth #retailindia #retailsectornews #retailresults #retailtrends #retailbusiness #ir #IndiaRetailing

#RetailwithRasulBailay 33% of Lacoste’s sales come from youngsters, CEO & MD Rajesh Jain told Rasul Bailay, Group Managing Editor of IMAGES Group in an exclusive interview. Jain reflected on the brand’s trajectory and expansion in India since 1993, the evolving consumer preferences, anticipations for growth across different categories and much more. Click on the link to view the full interview... #retailleaders #leaders #retailinsights #interviews #retailtrends #retailsector #retailindustry #retailbusiness #ir #IndiaRetailing #IndianRetail #RetailinIndia #IndiaRetail #retailing #apparel #casualwear

Avinash Ranjan spearheads the digital business and technological initiatives at Sports and Leisure Apparel Ltd., the exclusive licensee of Lacoste in India. Lacoste Click on the link below to know more.. https://lnkd.in/g8Csk6cC #digitalicon #retailnews #retailtrends #retailsector #retailindustry #retailing #retailresults #retailupdates #businessnews #retailgrowth #retailsectornews #retailindia #retailtrends #retailbusiness #ir #IndiaRetailing

Reliance Brands has opened two stores of the multinational eyewear company LensCrafters in Pune. New stores of LensCrafters are located at Phoenix Mall of Millenium, Wakad and Kopa Mall, Ghorpadi. Click on the link below to know more... Reliance Brands Limited I Reliance Retail I Deval Shah I Mohit Arora I Neha Bhise I Surabhi Agrawal I Akhilesh Prasad I Luxottica #reliance #luxottica #lenscrafters #eyewear #eyewearbrand #phoenismills #dlfmalls #retailnews #retailtrends #retailsector #retailindustry #retailing #retailresults #retailupdates #businessnews #retailgrowth #retailindia #retailsectornews #retailresults #retailtrends #retailbusiness #ir #IndiaRetailing

𝐈 𝐍𝐞𝐯𝐞𝐫 𝐔𝐧𝐝𝐞𝐫𝐬𝐭𝐨𝐨𝐝 𝐋𝐞𝐧𝐬𝐤𝐚𝐫𝐭’𝐬 𝐏𝐫𝐢𝐜𝐢𝐧𝐠 - 𝐔𝐧𝐭𝐢𝐥 𝐈 𝐬𝐚𝐰 𝐭𝐡𝐢𝐬! 👀 I’ll be honest—I've always wondered why spectacles are so expensive. With brands like Lenskart.com, Titan Eyeplus, and others setting such high prices, I was never entirely convinced that glasses were really worth that much. 🤷♂️ But then I came across this video by Peyush Bansal (Lenskart.com), and it completely changed my perspective. In this video, he takes us through the entire manufacturing process of their glasses, and it’s fascinating to see how much thought and care goes into every single detail. From the design phase to the final product, you can see that nothing is left to chance. The entire process is meticulously crafted to ensure that the end result isn’t just a pair of glasses—it’s an experience. This level of dedication is what truly sets a product apart. When you invest so much in creating something exceptional, customers can feel it. They not only appreciate the quality but often become the product's biggest advocates, sharing their experiences and driving word-of-mouth marketing organically. The amount of effort, precision, and quality control that goes into making just one pair of glasses is incredible. Now, I’m convinced—they’ve got me sold as a customer. 😎 This video beautifully illustrates why focusing on the product itself is so crucial. While paid marketing has its place, nothing beats the authentic buzz generated by a product that genuinely resonates with its users. So, here’s to creating products that speak for themselves—because when they do, you won’t need to say much at all. Link to Lenskart's Video: https://lnkd.in/g9C_6Siy #ProductLedGrowth #QualityOverPrice #DesignMatters #Technology #CustomerFirst

#BrandExpansionPlans #BeautyRetail 𝐑𝐞𝐜𝐨𝐝𝐞 𝐒𝐭𝐮𝐝𝐢𝐨𝐬 𝐨𝐩𝐞𝐧𝐬 18𝐭𝐡 𝐌𝐮𝐦𝐛𝐚𝐢 𝐬𝐭𝐨𝐫𝐞, 𝐭𝐚𝐫𝐠𝐞𝐭𝐬 25 𝐦𝐨𝐫𝐞 & 𝐑𝐬 50 𝐜𝐫 𝐭𝐮𝐫𝐧𝐨𝐯𝐞𝐫 Cosmetics brand Recode Studios opened its 18th store in Mumbai. The brand aims to achieve a turnover of Rs 50 crore by the end of the fiscal year. This ambitious target underscores the brand’s robust growth trajectory and successful market penetration. The company plans to increase its retail footprint to a total of 25 stores as part of its strategic expansion. 🔗𝐑𝐄𝐀𝐃 𝐓𝐇𝐄 𝐅𝐔𝐋𝐋 𝐒𝐓𝐎𝐑𝐘 𝐇𝐄𝐑𝐄: https://lnkd.in/g2nF8Mkr India Fashion Forum Dheeraj Bansal #RecodeStudios #Mumbai #RetailExpansion #Cosmetics #StoreOpening #GrowthTrajectory #BusinessSuccess #TurnoverTarget #MarketPenetration #RetailFootprint #StrategicGrowth #IndianRetail #BusinessGrowth #RetailStrategy #FashionNews #FashionUpdates #BoFDaily #BoFNews #BoFUpdates

As a top eyewear retailer with 1400+ stores in India and Southeast Asia, Lenskart.com needed a data-driven strategy for profitable expansion. We at GeoIQ took that task head-on and partnered with Lenskart, launching 900+ profitable stores across 200+ cities. Our #ML algorithms analyzed demographics, retail presence, and commercial indicators, optimizing site selection and preventing cannibalization. Read on to learn more about the role data can play in your retail strategy and connect with us to set up a demo today. #retail #retailanalytics #locationAI #locationdata #retailexpansion #data #dataanalytics