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As challenger brands, we may not have the luxury of big budgets, but we do have something even more powerful: creativity! Imagine turning everyday moments into unforgettable brand experiences. Our teams parade in the middle of a Bukit Bintang might seem crazy, but when it’s choreographed and branded, it’s viral magic. We can’t outspend the competition; but we can have a genuinely good proposition for Malaysians and activations - making a little go a long way and turning heads without emptying pockets. So, let’s get creative, think outside the box (or the billboard), and have a little fun along the way! Let them cook 🫶🏼 Here’s to the underdogs making a big splash! 🥂 #GuerrillaMarketing #ChallengerBrands #CreativeThinking #MarketingMagic #BrandStrategy
Great idea and great work too! Kudos to the team
Just brilliant with those BIG bills and colourful hair it surely will turn heads.
Excellent work. It is not necessary you have to have big marketing budget and deep pocket to get the results. You cooked it well bro! Yee-haw.
ex - COO|CTIO|Board Member|MD/CEO
2moIni mcm 2010 la when we launched unifi