🌍 Petal Ads at FITUR 2025: Insights into China’s Tourism & Tech Leadership On January 23, 2025, Petal Ads hosted a high-level networking event at FITUR 2025 in Madrid, highlighting China’s influence on global tourism and tech. Dr. Jaime Gonzalo, VP of Huawei Mobile Services Europe, revealed that Chinese tourists spend nearly twice as much as their international counterparts. Carmen González Gens VP of Huawei Spain shared insights into sustainable tourism, and Mr. Julio Lopez Astor from Tourspain discussed strategies to engage Chinese travelers. The event was supported by Mr. He Yong from the Chinese Embassy, emphasizing the importance of international collaboration. #PetalAds #HuaweiSpain #FITUR2025 #ChineseTourism #5GInnovation #AI #TourSpain #Technology
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🚀 2024 Hong Kong’s Top Five Tourism Buzzes Review 💬 Recent data from the Wisers Tourism Index indicates a potential decline in inbound tourists for January 2025. However, 2024 showed promise with Hong Kong's Mega Event Economy gaining momentum. Let’s recap the key tourism highlights: 🎬 Hong Kong Films: 2024 was a standout year for local films like Twilight of the Warriors: Walled In and The Last Dance, generating significant box office revenues. Promoting a "Film Economy" could further attract tourists. 🎶 Concerts & Festivals: Major concerts and festivals have attracted overseas fans, boosting local dining and retail. Collaborations for integrated travel packages can enhance this trend. 🐻 Cartoon IP Collaborations: The "Doraemon Drone Show" and themed pop-ups have sparked interest. Collaborating with local IPs like "McDull" can drive tourism. ⚽ Sports Events: Events like the Hong Kong Sevens and marathons have energized tourism. Combining sports with tourism initiatives can stimulate new growth. 🐼 Panda Craze: The arrival of giant pandas An An and Ke Ke has created a "panda economy," generating excitement and potential tourism projects. As we move into 2025, will these trends continue? Let's remain optimistic and proactive in promoting Hong Kong as a vibrant travel destination! Discover more: https://lnkd.in/grTeK9qW #Wisers #TourismIndex #HongKongTourism #TourismBuzz
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Korea Tourism Organization Embraces Tech Tourism Explore how the Korea Tourism Organization (KTO) is working on tech tourism with delivery robots and multilingual systems, transforming South Korea tourism industry. The Korea Tourism Organization (KTO) is stepping up its efforts to support tourism companies by introducing technology-driven solutions to address labor shortages, a persistent challenge since the post-pandemic recovery began in early 2023. These […] The post Korea Tourism Organization Embraces Tech Tourism appeared first on KoreaTravelPost - South Korea's Leading Travel Media Publication . https://lnkd.in/gahsF_VX #KoreaTravel #travelKorea
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🌐 Empowering the Tourism Industry: Launch of Porto and North of Portugal's Marketplace We are excited to announce the official launch of our innovative Marketplace of experiences, unveiled yesterday at the QSP SUMMIT. We’re proud of this pioneering initiative, designed to bring significant advancements to the tourism industry. This Marketplace of tourist experiences in Porto and the North is not just a website but a comprehensive digital ecosystem aimed at empowering micro, small, and medium-sized tourism enterprises. By offering robust digital tools and platforms to manage offers, reservations, and sales, we are enhancing the digital maturity and market reach of local businesses. This initiative leverages a sophisticated digital marketing strategy to reach new international markets and audiences, promoting year-round tourism across the region and ensuring an equitable distribution of visitors. We’re now live with 346 unique experiences from 76 different local providers. The project features state-of-the-art technologies such as QR code ticket validation, kiosk-based sales points, and a website generator for companies that might not have one yet. These innovations support our local partners by expanding their market presence and driving growth, while also showcasing the diverse attractions and cultural vibrancy of Porto and North of Portugal. This milestone underscores our commitment to fostering innovation, sustainability, and competitiveness within the tourism sector. Join us in this significant achievement and become a part of our growing network of partners. ℹ Discover more at https://lnkd.in/eKPkJUCa #PortoNorthMarketplace #TourismInnovation #DigitalTransformation #SustainableTourism #VisitPortoNorth #iminsustainability
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Just one day to go! Africa is actively exploring south to south collaboration to grow tourism and build resilience in the sector. I am in Uganda for the 3rd Uganda-Kenya Coast Tourism Conference to give a key note on driving inclusion, job creation and sustainability through south to south collaboration. I am deeply honoured by this invitation. The Uganda Kenya Coast Tourusm collaboration is such a unique regional model for south to south co-operation. Over the last 14 days, tourism leaders, hotel manager's, tour operators, influencers, marketers, media and policy makers from Kenya's coast have been in Uganda on familiarisation tours to appreciate the experiences Uganda has to offer. The objective is to identify opportunities for growing visitation between the two countries and explore new marketing strategies to promote Kenyas coast product to Ugandans and vice versa. The culmination of on-going fam trip is a two day conference of more than 300 delegates exchanging knowledge and crafting business partnerships to grow regional tourism. This conference will be followed by a group from Uganda exploring Kenya's coastal region, covering the 6 counties, again culminating in a knowkedge sharing and deal making conference. This collaboration, conceptualised by Uganda Consulate in Mombasa, has been taking place since 2022 and the growth and participation of industry in both countries has grown exponentially. It is a good case if how foreign missions can support destination marketing and economic collaboration The potential for growing tourism through south to south collaboration has again been reaffirmed by this program and tomorrow and next days, we will focus on removing barriers and optimising the economic, and socio-cultural benefits for nations, businesses and citizens of the two nations m, while protecting biodiversity that supports tourism. Africa's tourism can bring value to current and future generations by creating decent jobs, building skills regionally, enabling people and labour movement across the region, harmonisation and through promoting responsible tourism values, and accountability by all. There will be many posts on this event, look out for insights Sustainable Travel & Tourism Africa
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Dakhla Welcomes 100 Tourism Experts for the Inaugural Madrid-Dakhla Flight As part of a major initiative by the Moroccan National Tourism Office (MNTO), 100 tourism professionals, media representatives, and influencers from Spain and Portugal are exploring the wonders of Dakhla during a Fam Trip from January 8–11, 2025. This initiative coincides with the inaugural flight of the new Madrid-Dakhla route, operated by Ryanair. The program showcases Dakhla’s unique offerings—from its vibrant cultural heritage and breathtaking landscapes to its world-class tourism infrastructure. Highlights include site visits, networking dinners, and presentations on investment opportunities in the region, solidifying Dakhla's position as a key destination for Iberian tourists. With this new air connection and the upcoming Lanzarote-Dakhla route, which will be inaugurated on Saturday, MNTO is opening Dakhla to Spanish, Portuguese, and Latin American markets via the Madrid Hub, allowing travellers to experience the unmatched beauty and charm of Morocco’s "Pearl of the Desert.
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🌍 Empowering Chilean Tourism Through Technology with Shake to Win 🌟 In a heartfelt testimonial, Patricio Guzmán, our Regional Director in Chile, shares his passion for leveraging technology to transform the tourism industry. For Patricio, technology isn't just about innovation; it's about creating meaningful connections and opportunities that are faster, more efficient, and more impactful. As he puts it, Shake to Win serves as a bridge—a platform that democratizes access for tourism providers across Chile, opening doors to a global audience of travelers, including the burgeoning Chinese market. This vision isn’t just about numbers; it’s about empowering local businesses, families, and communities that rely on tourism to thrive. Patricio’s belief in the platform resonates deeply. Shake to Win provides tools and solutions that enable Chilean tourism providers to showcase their offerings to an international audience, driving growth and sustainability in ways that were once out of reach. By integrating local experiences into a global platform, Shake to Win fosters authentic connections, revitalizing Chile's tourism sector with a focus on cultural heritage and community-driven tourism. At Shake to Win, we believe in empowering every corner of the world to tell its unique story, and Patricio’s partnership in Chile is a shining example of that mission. Together, we aim to elevate Chilean tourism, celebrating its beauty, culture, and resilience. 📩 Interested in learning how we can help your region or business reach new markets? Let’s connect! 🔗 Subscribe now at www.shaketowin.net/pricing to unlock up to 40% off on our new AI translation and audio guide services. Make your unique place discoverable by a global audience! #ShakeToWin #Chile #Tourism #partner #DigitalTransformation #SustainableTourism #CulturalExchange #ChinaMarket
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🎧 How Dynamic Asian Markets are Shaping the Future of High-Yield Tourism 🎧 "Younger Chinese people don't think of travel and tourism as a getaway from life. It is integrated into their lifestyle. But it doesn't have a long duration, unlike how we used to market travel. Marketing has got to be quick. It's got to be dynamic." - Gary Bowerman In Episode 2: Applying High-Yield Tourism in Dynamic Asian Markets, we dive into how Asian countries are evolving their tourism strategies to adapt to changing consumer trends: ✨ Discover Thailand's "Ignite Tourism Thailand in 2025" strategy, which focuses on deeper, more purposeful travel that connects with local heritage and biodiversity. ✨ Learn why authenticity and trust are key to promoting a country's culture, as seen in South Korea’s "K-lifestyle" and the rising trend of geographic indications in Asia. ✨ Explore the evolving nature of tourism marketing in China, where travel is now a lifestyle choice for younger generations, requiring faster, more dynamic marketing approaches. 🌏 Get insights into how the Asian tourism industry is adapting to this rapid evolution and what it means for high-yield tourism. 🎧 Listen to Episode 2 now: https://lnkd.in/dwnM5fNh #HighYieldTourism #SustainableTourism #CommunityEngagement #TourismEconomics #TourismProfitability #Podcast Tourism Authority of Thailand Korea Tourism Organization #highyieldtourism
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🌟 Vietnam International Travel Mart (VITM): A Successful MICE Event 🇻🇳 Vietnam International Travel Mart (VITM) has emerged as one of the most successful and prestigious MICE (Meetings, Incentives, Conferences, and Exhibitions) events in Vietnam. It not only attracts thousands of attendees each year but also serves as a platform for extensive business opportunities and collaborations within the tourism industry. VITM transcends the typical travel exhibition by serving as a crucial forum where tourism businesses, organizations, governmental agencies, and industry experts converge to exchange ideas, opinions, and insights on key issues facing the tourism sector. With each passing year, VITM's scale continues to expand, drawing the participation of hundreds of domestic and international tourism enterprises. The event garners attention from media outlets and investors alike, enhancing the image and global significance of Vietnam's tourism industry. VITM 2024 has successfully gathered participation from 55 provinces and cities of Vietnam, 16 countries and territories, with 480 booths and over 700 participating units. With 23 events, VITM has attracted nearly 4,000 Vietnamese and international tourism businesses to work at the fair with over 12,000 sideline B2B meetings; there were more than 10,000 tours & travel products on promotion provided at the fair. It is estimated that nearly 80 thousand visitors came to visit and shop at the fair. VITM plays a key role in promoting sustainable tourism and community development. Its programs and activities often focus on environmental conservation, cultural tourism development, and the enhancement of social responsibility among tourism businesses. In summary, VITM stands as a shining example of a successful MICE event, not only due to its scale and prestige but also because of its significant role in fostering the sustainable growth of Vietnam's tourism sector. And what about you? Do you want to create a success story like this for your company? Don't hesitate to contact us! 🌍✈️ #VITM #MICE #Tourism #SuccessStory #TravelIndustry #Innovation # Tourism #EconomicImpact #DestinationMarketing #KnowledgeExchange #Sustainability
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Today at Palazzo Pepoli, together with Roberta Frisoni, Assessora Tourism, Commerce, and Sports of the Regione Emilia-Romagna, Mattia Santori, President of #TerritorioTuristicoBolognaModena, and Daniele Ravaglia, President of Fondazione Bologna Welcome, we presented the tourism data of #Bologna in 2024. 2024 has confirmed itself as a year of growth for tourism in Bologna, with figures in line with the positive results recorded in the previous two-year period: arrivals and stays have increased both in the city (+6% and +13% respectively) and in the metropolitan area (+6% and +10%). The increase in the metropolitan area especially shows that the work done in recent years to expand the tourist interest area and redistribute tourist flows throughout the territory is yielding positive results. This is a stable growth, balanced with the city: despite some more evident peaks, it is interesting to note how occupancy has remained steady and constant throughout the year, even during traditionally less attractive periods, such as summer, which in the past was characterized by fewer trade fairs and less tourist appeal. A rich tourism, cultural, and sports program, as well as a very balanced offer between business and leisure, helped spread flows throughout the year. Tourism also continues to confirm itself as a crucial economic growth driver, by generating over one billion euros in induced revenue for Bologna in one year, as well as creating new jobs. Data is key for managing a tourist destination: our goal is not to measure results per-se, but to use insights from data to make better, more strategic decisions that benefit both tourists and the local community. Fondazione Bologna Welcome will continue working in this direction, focusing on the quality of hospitality and the tourist offer as well as to ensure a balance between tourism and the local community.
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🌟 Beyond Tourism: Why Malaysia's Cultural Soul Matters in 2024 and Beyond 🇲🇾 I am excited to share my latest thoughts on Malaysia's tourism landscape! In my recent op-ed for Business News Malaysia, I explore how our rich cultural tapestry and linguistic diversity aren't just tourism assets – they're the heartbeat of our nation's identity. Did you know? Our multilingual heritage isn't just a tourist attraction; it's our superpower in the global tourism market! 🌏 Key insights from the article: • Why authentic cultural experiences matter more than ever • How language preservation strengthens tourism • The delicate balance between modernization and tradition • Why Malaysian hospitality goes beyond just service The future of Malaysian tourism isn't just about beautiful destinations – it's about the stories we tell and the connections we create. What's your take on preserving cultural authenticity in tourism? Let's discuss it! 💭 #MalaysiaTourism #CulturalHeritage #TravelMalaysia #Tourism2024 #AsianTourism #MalaysianCulture #TourismIndustry #CulturalIdentity #BusinessNews #TravelIndustry #SoutheastAsia #TourismDevelopment #MalaysianHospitality #GlobalTourism #Heritage Read the full article here: Kazi Mahmood https://lnkd.in/gtD2_8ZD
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