A big thank you to Dragon Trail International for featuring the insights of Dr. Jaime Gonzalo, VP of Huawei Mobile Services Europe, on the future of tourism marketing! 🚀 It’s exciting to see how technology will revolutionize the travel industry, especially in targeting Chinese international travelers and creating more personalized, data-driven marketing strategies. We’re proud to be part of this journey. Read the full interview in the article below 👇 #TourismMarketing #Innovation #PetalAds #TravelTech #Huawei
The use of AI for tourism and tourism marketing is just getting started. To understand more about how technological advancements are already driving marketing to Chinese international travelers, and what further developments we should expect in the coming years, we interviewed Dr. Jaime Gonzalo, VP of Huawei Mobile Services Europe. Top takeaways: 💡 In the next 5 years, AI tools will become more deeply embedded into consumers’ daily routines. But the real game-changer is how travel providers are going to leverage AI. 🗺️ AI can be used to identify periods of lower demand and fewer visitors. Targeting promotions to these periods brings value to travel businesses and also helps to disperse travelers and avoid overtourism. 🧭 Effectively leveraging data allows businesses to create marketing campaigns that are more personalized and segmented. This better matches consumers' preferences and expectations, and it drives higher conversion. Read the full interview: https://lnkd.in/eYwrtuTt