Assembly Global’s Post

We missed you, and you missed us, but we didn't want you to miss out on the incredible, insightful, and in-depth knowledge that took place at our recent Raised on Social Live event! Now although it would be impossible to distill all of the amazing discussion into a mini-guide, we’ve tried our best! So just for you, download our report and you'll get: 🎤 THIS YEAR: The New Media Landscape and Influencer's Role Within it 🎤 NEXT YEAR: The Future of Influencer Omnichannel 🎤 5 YEARS: What Does it Look Like and How Can Brands Prepare? 🎤 Insights and Examples from our Brand and Agency Speakers 🔗 https://loom.ly/OBGBKWM #InfluencerMarketing #SocialMediaMarketing #TheFutureOfMarketing #MarketingEvent

🔴 Mastering the Art of Social Media Marketing in 2024 🔴 🌟 In 2024, social media marketing will be influenced by trends like personalized content, video dominance, influencer collaborations, omnichannel integration, and robust analytics tools. Consumers seek authentic, personalized content, and integrating marketing with other digital channels ensures consistent brand experiences. 🌟 #SocialMediaMarketing2024 #DigitalMarketing #ContentMarketing #VideoMarketing #InfluencerMarketing #DataDrivenMarketing #BrandBuilding #MarketingTrends #MarketingExpert #LinkedInMarketing

Watch Burberry’s incredible transformation from an outdated brand to a fashion powerhouse! 🌟✨ Discover how digital marketing strategies like social media rebranding, influencer collaborations, and improved e-commerce turned their fortunes around. See the before-and-after journey and the impressive results! 📈👗 #BurberryRevival #DigitalMarketing #FashionTransformation #BrandRebranding #InfluencerImpact #ECommerceSuccess #MarketingStrategy #BeforeAndAfter #BrandEvolution #FashionIcon #DigitalSuccess #MarketingJourney #BusinessGrowth #BrandTransformation

How do you see the shift towards relying solely on first-party data by the end of 2024 impacting marketing strategies? Share your insights on leveraging experiential, influencer, purpose, ecommerce, and retail buyer data for more targeted and profitable brand growth. #MarketingTrends #FirstPartyData

Embrace the strategic shift from broad-based targeting to highly specific influencer collaborations in the B2B landscape. Explore this quick distillation of best practices and insights here: https://lnkd.in/gKzETekp

Staying relevant in a changing world has never been harder for brands! Here’s why…   At the heart of most our design briefs is ‘appealing to new audiences’ (predominantly Gen-Z). But navigating the myriad of youth culture trends and the increased pace of change, is only making this harder.   At World Retail Congress last week, consumer data from YPulse stated that “Over 70% of consumers think brands are trying too hard to be cool”. (‘Not your Mother Tiffany’ springs to mind here). So is this relentless pursuit of relevance having a negative effect?   When brands focus on relevance in its short-term sense, it breeds a culture of chasing trends and non-differentiation. To be relevant, really relevant, brands need to lead where others follow. Be ahead of the curve. Break new ground. Look forward rather than outward. Influence the influencers. Relevance is the end-goal, not the means. Change your mindset and blaze your own trail.  https://lnkd.in/dnniSYBx #relevance #youthculture #retaildesign #genz

You know what’s way more effective than zero push targeting? Learn how to run user segmentation in AppMetrica & engage lifeless users with personalized push notifications to prevent churn. Get a free trial or upgrade your subscription today → https://lnkd.in/eD7qcdKq #PredictiveAnalytics #ChurnPredictions #AppMetrica #MobileGrowth #UserChurn

What can you learn from ABOUT YOU’s journey to $5bn GTV? In only nine years, fashion giant ABOUT YOU skyrocketed to 29 markets and 12 million active customers. Get exclusive insights from Co-Founder & Co-CEO Tarek Müller in this webinar. Learn how he harnessed influencer marketing and international expansion to become a leading fashion retailer. Key takeaways:  ✨ Effective influencer marketing tactics  🌍 International market setup  🛒 Marketplace strategy 🎥 Watch the full recording now! Don’t miss the chance to learn from ABOUT YOU’s success. 👉 https://lnkd.in/exkhRR7y #Ecommerce #EnterpriseTech #InfluencerMarketing

Become an In-Store Influencer with Gift with Purchase!   Enhance customer experience and drive sales by offering a compelling gift with purchase. This strategy attracts shoppers and positions your brand as a go-to choice in-store.   Partner with Main St. Group® to make every purchase memorable, and watch your influence grow!   #GiftWithPurchase #InStoreInfluencer #BrandEngagement

Social media has reshaped retail in major ways: Direct Sales Channels: Platforms like Instagram and TikTok now let users shop directly, turning social media into a powerful sales channel. Increased Visibility: Brands can reach global audiences and showcase products through targeted ads and influencer partnerships. Consumer Engagement: Real-time interaction with customers allows for personalized experiences and immediate feedback. Trend Setting: Viral trends and user-generated content drive product popularity and brand visibility. Data Insights: Social media provides valuable data on consumer behavior and preferences, guiding marketing strategies. Retail is no longer just about storefronts. It's about creating engaging online experiences and meeting customers where they are. #socialmedia #retail #ecommercetrends #digitalmarketing #marketingstrategy #socialmediamarketing #retailtech