Azteca Foods, Inc’s Post

Fantastic Behind the Barcode Podcast episode with Forbes Fisher on co-manufacturing, retail distribution, and pricing. Listen below!!!

What does a traditional, price-sensitive commodity producer can learn about location and differentiation from a French bakery? A lot!! Many companies compete in a crowded space and with low differentiation. This Harvard Business article can be an insightful read in differentiation by traditionalists based on the values, processes, and fearlessly positioning near a more developed competitor (i.e., modernists). An interesting observation in this study was how modernists avoided being close to traditionalists. Comment and share below if you have experienced similar-style differentiation. #strategy #competition #management #differentiation #positioning #retail

Collaboration is key to driving innovation and growth in today’s fast-paced world. Check out this partnership between General Mills and Hormel Foods – a perfect example of how two industry leaders can come together to create something extraordinary. #Collaboration #Innovation #Partnerships #IndustryLeaders CGT - Consumer Goods Technology Path to Purchase Institute https://lnkd.in/ezaWhiWi

Navigating a complex supply chain in the dynamic world of wine and spirits distribution requires innovative strategies and a deep understanding of market trends. The wine and spirits industry is characterized by fluctuating, seasonal consumer demands, stringent regulations, and complex distribution networks.  To succeed, businesses must address these challenges head-on. One major hurdle is the lack of visibility and coordination across the supply chain, leading to inefficiencies and lost opportunities. As a leader in supply chain planning, Blue Ridge believes in sharing thought leadership to help businesses thrive in this competitive landscape.  Read our latest blog post here: https://lnkd.in/g_r7stpN to explore key strategies for overcoming these wine and spirits distribution challenges. 

We’re looking forward to Super Bowl Sunday! If you pick up a bag of chips and a case of beer (or more) for the game, remember that there’s a chance they were packaged in one of our facilities. Game day predictions aside, the victorious team must be agile and resilient. Our teams across South Atlantic, ProStar and Versatile are built upon these two characteristics, and we’re ready to catch whatever projects you throw our way.🏈 #copacking #contractpackaging #manufacturing #supplychainmanagement #packagingsolutions #foodandbeverageindustry #supplychain #petfoodindustry #foodsafety #SQF #foodandbeverage #foodandbeveragemanufacturing #packagingsolutions #packaging #innovation #strategicpartner #compliance #agility #kitting #fulfillment #superbowlsunday

During this past spring quarter at UCSB, I took a business strategy (TMP 120) course within the Technology Management Department. My team and I had the opportunity to take a real-world company and choose a new strategic application to make the brand even more successful! So, I'd like to share the end result of our project! We chose the non-alcoholic beer company Athletic Brewing Company and diligently made an action plan for them to expand into the mocktail industry, creating the product Oasips. Oasips is an alcohol-free beverage that has added health benefits. An example of one of the limited flavors would be the Mighty Mule (Moscow Mule flavor with real ginger, making it an immune booster). This project was a lot of fun and I learned an extensive amount about business strategy, particularly how to leverage one's competitive advantages and seek new opportunities. Thank you to Eric Zackrison for being an excellent professor and providing incredible guidance this entire quarter. I plan to complete the Technology Management Certification and learn even more in this industry! If you're interested to see the details of our project, I've attached the presentation slides that lay out my team's work for this case. #businessstrategy #UCSB #technologymanagement #communication https://lnkd.in/gejdtZ6q

You have probably cursed, at least once, while wandering through vast supermarket aisles filled with endless varieties of the same product. Frito-Lay sells 20 different kinds of Doritos tortilla chips. Presumably because some people prefer “Doritos Flamin’ Hot Cool Ranch Flavored Tortilla Chips” over “Doritos Dinamita Chile Limón Flavored Rolled Tortilla Chips”? This is not just consumer companies. One business-to-business lighting equipment company has 450,000 different SKUS. When do such product proliferation strategies make sense? We wrote about this in a new California Management Review Insights paper (with Angelo Tomaselli, Michele Piazzai & Nachoem Wijnberg). Thanks Angelo for leading this. #Marketing #Innovation #ProductStrategy #ProductProliferation Link in the first comment.

We’re looking forward to Super Bowl Sunday! If you pick up a bag of chips and a case of beer (or more) for the game, remember that there’s a chance they were packaged in one of our facilities. Game day predictions aside, the victorious team must be agile and resilient. Our teams across South Atlantic, ProStar and Versatile are built upon these two characteristics, and we’re ready to catch whatever projects you throw our way.🏈 #copacking #contractpackaging #manufacturing #supplychainmanagement #packagingsolutions #foodandbeverageindustry #supplychain #petfoodindustry #foodsafety #SQF #foodandbeverage #foodandbeveragemanufacturing #packagingsolutions #packaging #innovation #strategicpartner #compliance #agility #kitting #fulfillment #superbowlsunday

Explore how a multinational brewing company used Revenue Growth Management to drive alignment and mindset shifts in this case study: https://bit.ly/3OtndJ0 #StrategyMadePersonal #RevenueGrowth #BusinessStrategy

Are you having problems with profitable growth? Here are some thoughts that might help!