Our students are working through Module 3 - Prospects List this month. This is where they develop a list of potential corporate partners that they will actively approach for partnership 🤝 It's a simple process that enables our students to target companies that have synergy with their organisation. It's called the bullseye formula and you can read all about it in our blog here: https://lnkd.in/gpR6-CqD If you'd like to learn the beginnings of our prospecting process, we've partnered with Fundraising Nest to deliver a prospecting workshop on Wednesday 9 October. More info and to register visit: https://lnkd.in/gMU8TzhD
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Helping Fundraisers Build Strong Corporate Partnerships and Sponsorships that are value-aligned and raise more money for their nonprofit | CEO of BridgeRaise.
🤩 The tool you didn’t know you needed for fundraising success. 𝐇𝐞𝐫𝐞'𝐬 𝐚 𝐟𝐚𝐦𝐢𝐥𝐢𝐚𝐫 𝐬𝐜𝐞𝐧𝐚𝐫𝐢𝐨: Your team handles Corporate Partnerships, and while you excel at it, the financial target is daunting and the path unclear. Wouldn’t it be nice to have systems and expert support to help you focus on building high-value partnerships? 🤝 If you’re aiming for donations from big banks, you need precise briefings and message frameworks. 𝐖𝐞 𝐜𝐚𝐧 𝐡𝐞𝐥𝐩: ▫ Articulate your benefits to resonate with corporate partners ▫ Expand your prospect pipeline and address stagnancy ▫ Transform plans into actionable systems ▫ Stay updated in a industry that can seem intimidating and filled with croney-ism. 𝐖𝐡𝐚𝐭 𝐢𝐬 𝐚 𝐁𝐫𝐢𝐝𝐠𝐞𝐑𝐚𝐢𝐬𝐞 𝐩𝐫𝐨𝐬𝐩𝐞𝐜𝐭 𝐛𝐫𝐢𝐞𝐟𝐢𝐧𝐠? 📝 It’s a tailored document with key information on potential accounts, boosting your chances of securing meetings and funding success. 𝐎𝐮𝐫 𝐛𝐫𝐢𝐞𝐟𝐢𝐧𝐠𝐬 𝐢𝐧𝐜𝐥𝐮𝐝𝐞: ▫ Key details and priority giving areas ▫ Corporate giving history and intel ▫ Social ‘hooks’ tailored to your goals ▫ Unique development tailored to your goals, ensuring nothing is canned or generic 𝑻𝒉𝒆𝒔𝒆 𝒃𝒓𝒊𝒆𝒇𝒊𝒏𝒈𝒔 𝒄𝒐𝒎𝒆 𝒘𝒊𝒕𝒉 𝒇𝒐𝒍𝒍𝒐𝒘-𝒖𝒑 𝒔𝒖𝒑𝒑𝒐𝒓𝒕 𝒂𝒏𝒅 𝒂𝒄𝒄𝒐𝒖𝒏𝒕𝒂𝒃𝒊𝒍𝒊𝒕𝒚 𝒄𝒂𝒍𝒍𝒔 𝒇𝒐𝒓 𝒎𝒂𝒙𝒊𝒎𝒖𝒎 𝒔𝒖𝒄𝒄𝒆𝒔𝒔. Before you reach out to your next corporate prospect, ensure your case for support is really speaking their language. Trust me, it’s worth it. 👋 𝐑𝐞𝐚𝐝𝐲 𝐭𝐨 𝐠𝐞𝐭 𝐬𝐭𝐚𝐫𝐭𝐞𝐝? Schedule a complimentary consultation and see how our prospect briefings can enhance your fundraising efforts. https://lnkd.in/dNx2WmNm #Prospects #ProspectBriefings #CorporateFundraising #Partnerships #CorporatePartnerships
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In addition to marketing, what ACTIONS are you/your salespeople taking that ENABLE OPPORTUNITIES for business growth? What ACTIVE PROSPECTING ACTIVITIES are you/your salespeople doing consistently to connect with and engage your ideal client in conversation that results in more business? Five questions to consider when creating your prospecting plan: 1. What memberships or groups is your ideal client affiliated with? 2. Who are your ideal clients’ trusted advisors and alliance partners? 3. What social media platforms does your ideal client engage with? 4. What other vendors do your ideal clients buy from? 5. What charities are your ideal clients involved with or support? If you’re hoping for referrals and leads to come your way and tired of waiting, let’s chat. Sandler #prospecting #sales #salesprocess
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I honestly hate the word 'partnerships'. It's way too vague The way I view partnerships in my role is finding out the communities where my future customers live, and figuring out how to get in front of them And I do that not by sneaking through the back door, but by being invited by the host of the party The host aka my partners, have built trust with my ideal customers. So it makes sense that the easiest way to get their attention is through the host herself. But what is in it for the host? In my experience, there are three ways that I provide my partners massive value, where it makes sense for them to continue to put our company in front of their audience 1. Money - Giving them a referral commission, or paying them directly through a sponsorship 2. Reciprocals - They introduce me to their audience, and I introduce them to mine 3. Solutions for customers - My product is such a need in their audience, that our team being their preferred resource in the area of writing books, is a win in of itself As soon as I get on a call with an ideal partner - I try to understand their needs, and place them into one of those three buckets, and use this framework to continue to add value to them in a way that THEY find valuable
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Take this quick quiz to uncover your networking strengths and get quality CLIENTS and REFERRALS! #AthenaNetwork #NetworkingStyle #WomenInBusiness https://lnkd.in/eMuwnWH6
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Joint-Heir With Christ | I teach Nonprofits To Raise Money & Recruit Quality Board Members | Founder, Nonprofit School | VP Acquisition, SM LLC | NANOE Certified Nonprofit Consultant & Development Executive
How Do You Follow Up with Corporate Funders? It starts with having a plan of care for your corporate funders. I always recommend identifying a specific group of funders whose vision and mission align with your organization’s goals. Compile a list of at least 20 funders and create a detailed plan of care for each. This plan should include a variety of touchpoints, from phone calls and emails to office visits and joint partnerships. Each step builds on the previous one, leading you closer to the final goal of securing funding. So, what does this plan of care look like in action? It’s crucial to map out the process from your first outreach, such as an email, all the way to the point where you make a presentation or pitch. In the business world, this is often referred to as a sales acquisition funnel—taking potential clients from marketing to sales, to closing the deal, and even following up after the deal is closed. The same principles apply here.
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Earlier this week, I had an awesome conversation with Pedro Mattos about #Partnerships, and his perspective really stuck with me. In fact I've already shared his ideas in three conversations. Pedro’s approach to partnerships is refreshingly simple yet impactful: it’s all about give and get. Obvious, right? But the way he breaks it down—focusing on creating real value for the 'host' (aka the partner)—is such a game-changer. Whether it’s financial incentives, reciprocal introductions, or solving real problems for their audience, it’s all about building trust and being invited to the party, not crashing it. This convo didn’t just teach me something new; it reminded me that partnerships are as much about mutual respect as they are about strategy. Thanks for the insights and inspiration, Pedro—here’s to building great things! #collaboration #partnershipstrategy #growthmindset
I honestly hate the word 'partnerships'. It's way too vague The way I view partnerships in my role is finding out the communities where my future customers live, and figuring out how to get in front of them And I do that not by sneaking through the back door, but by being invited by the host of the party The host aka my partners, have built trust with my ideal customers. So it makes sense that the easiest way to get their attention is through the host herself. But what is in it for the host? In my experience, there are three ways that I provide my partners massive value, where it makes sense for them to continue to put our company in front of their audience 1. Money - Giving them a referral commission, or paying them directly through a sponsorship 2. Reciprocals - They introduce me to their audience, and I introduce them to mine 3. Solutions for customers - My product is such a need in their audience, that our team being their preferred resource in the area of writing books, is a win in of itself As soon as I get on a call with an ideal partner - I try to understand their needs, and place them into one of those three buckets, and use this framework to continue to add value to them in a way that THEY find valuable
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Take this quick quiz to uncover your networking strengths and get quality CLIENTS and REFERRALS! #AthenaNetwork #NetworkingStyle #WomenInBusiness https://lnkd.in/eMuwnWH6
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Take this quick quiz to uncover your networking strengths and get quality CLIENTS and REFERRALS! #AthenaNetwork #NetworkingStyle #WomenInBusiness https://lnkd.in/eMuwnWH6
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Connecting for good!
5moI’d highly recommend it! It’s fun and really gets you thinking out of the box for companies you’d never have thought of.