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Lidl GB ‘s digital retail strategy: Lidl’s bakery sells, they are tasty and cheap. So they combine this with their digital retail strategy: give away one bakery items everyday. Why it works 1. Who doesn’t like free stuff? 2. We all need to eat everyday! 3. “On my way to claim my free snacks, why don’t I buy something else that my household might need?” And this is how, you increase customer loyalty and repeat purchases. And from understanding their customers purchasing behaviour, they can personalise coupons and increase the propensity to purchase. #sales #retailstrategy #digitalapp #customerexperience

We've compiled expert knowledge on non-food retail into a dedicated insights hub to help you tackle the specific challenges in this sector. From managing broad product assortments to handling seasonal demand, our hub offers insights from experts making an impact in non-food. Here's what you'll find: 📌 Effective ways to optimize inventory management across diverse product ranges 📌 Solutions that streamline returns and elevate the customer experience 📌 Approaches for adjusting operations to match changing market conditions. We hope these insights offer fresh perspectives to help refine your strategy. Feel free to reach out if you'd like to discuss how these approaches could support you. 👉 Explore the new hub here: https://lnkd.in/dgvJR2Vr #NonFoodRetail #RetailInsights #RetailSolutions

Maximizing E-commerce Sales in 2024: Focus on consumer necessities As US consumers prioritize essential purchases, e-commerce leaders must adapt to shifting spending behaviors. Klaviyo's guide offers 13 actionable tactics to enhance customer experiences and drive online sales. Despite cautious spending, there's a notable rise in food and beverage revenue, indicating a focus on necessity-driven purchases. With personal spending holding steady, leveraging these tactics can optimize e-commerce growth amidst changing consumer trends. #EcommerceStrategy #CustomerExperience #SalesTactics #ConsumerBehavior #KlaviyoGuide https://lnkd.in/eFy_Vkz2

As the quick commerce space gets heated up, multiple contenders are aiming for the fastest convenience delivery, it is worth exploring how they are faring in terms of the product assortment they are bringing to the table. To do the same, one needs to look at the business concentration in terms of category depth and category breadth. 💠 𝐂𝐚𝐭𝐞𝐠𝐨𝐫𝐲 𝐃𝐞𝐩𝐭𝐡 - This is defined as the number of sub-categories and products one particular category holds. This can be a good indicator to see the focussed category for the business and the one they want to be a preferred destination. For example, 𝐆𝐨𝐮𝐫𝐦𝐞𝐭 & 𝐖𝐨𝐫𝐥𝐝 𝐅𝐨𝐨𝐝 and 𝐒𝐧𝐚𝐜𝐤𝐬 𝐚𝐧𝐝 𝐛𝐫𝐚𝐧𝐝𝐞𝐝 𝐟𝐨𝐨𝐝𝐬 seem to be a focus area for Big Basket (See the image below) 💠 𝐂𝐚𝐭𝐞𝐠𝐨𝐫𝐲 𝐁𝐫𝐞𝐚𝐝𝐭𝐡 - This is defined by the number of categories live on the platform, which essentially is a good indicator to assess the variability in the platform's catalog. A balanced one provides the customer with a choice beyond the focussed category and is a good way to cross-sell and increase the average order value. For example, Big Basket has around 11 categories mainly focussing on the grocery and daily essentials which depicts a balanced category distribution. If you are interested in all such interesting insights around Q-commerce, we have created a notebook on Kaggle with full of business analysis and actionable intelligence. (Link in the first comment ⬇

The D2C model ignores the traditional retail path, allowing companies to cut out wholesalers and distributors, and instead harness the power of social media and the rise of e-commerce to sell their products directly to end consumers. 🔽 Much more here 🔽 https://ow.ly/27xn50QpepU #dairy #dairyindustry #foodindustry #foodmanufacturing

Are electronic shelf tags a good thing for consumers? Some US senators think the technology could allow grocers to “abuse their power and surge grocery prices suddenly”... ... but in a recent article published by The Food Institute, Optimum Retailing (OR) co-founder and CEO Sam Vise shares several ways that electronic shelf tags are a win for consumers. So... are electronic shelf tags a good thing for consumers? Click the link to read the article below, then let us know your thoughts in the comments section. #BrickAndMortar #Retail #Digital #ShelfTags #Price

Think your POS system is just for taking orders? Think again! In today's data-driven world, modern #POSsystems like those offered by #Postree, a leading provider in #Ireland (Visit Postree.ie to unlock the power of data!), are treasure troves of valuable insights waiting to be unearthed. Here's how Postree's advanced #POSanalytics can transform your #restaurant into a profit powerhouse: ✓ Go Beyond the Buzzer, Your POS system tracks more than just orders. It captures data on customer behavior, sales trends, and menu performance. ✓ Identify your most profitable menu items and hidden gems. Postree's analytics help you optimize your menu by highlighting dishes with high margins and low prep times. Say goodbye to guesswork, hello to data-driven menu #strategies! ✓ Targeted Promotions, Happy Customers, Increased #Revenue, Analyze customer behavior to understand their preferences. Craft targeted promotions that resonate with your audience, driving repeat #business and boosting revenue. ✓ Use data to understand peak hours and customer traffic patterns. Optimize your staff scheduling to ensure you have the right number of employees on hand to meet demand, reducing labor costs and maximizing efficiency. Ready to unlock the hidden profits within your restaurant and become a data-driven champion? Follow Postree on #LinkedIn for daily tips and industry insights on leveraging data for success. Visit Postree.ie to discover how our POS analytics can transform your #restaurantbusiness! #HospitalityTech #Hospitality #RestaurantAnalytics #DataDrivenSuccess

Digital price stickers are coming to a store near you. 👉🏽 Walmart and other retailers are replacing traditional price stickers with electronic shelf labels, allowing for rapid and frequent price changes. 👉🏽 The labels facilitate price adjustments and offer benefits such as increased productivity, reduced walking time for employees, and quicker shelf restocking. 👉🏽 Retailers are drawn to electronic shelf labels to ensure consistency between online and in-store pricing, helping to avoid customer frustration and confusion. 👉🏽 The use of surge pricing, similar to Uber's model, is feasible with electronic shelf labels, but experts believe that companies like Walmart are unlikely to take advantage of this feature to avoid risking customer satisfaction. 👉🏽 The digitized shelf labels also provide additional product information when scanned, such as product sourcing and dietary information, enhancing the shopping experience for customers.

Hungry for success? ️ Turns out your POS data is the secret ingredient to crafting irresistible deals your customers crave! This blog reveals how to unlock its power: Identify top sellers & hidden gems (no more duds!) Personalize deals that hit the spot (loyalty love!) Craft enticing combos & bundles (value & discovery!) Read the blog at www.abacuspos.co.id/blog #marketingtips #foodbusiness #restaurants #dataanalytics #customerengagement #deals #promotions #posdata #success

Dive into the competitive world of cola brands and their strategies in the digital age. Find out how e-commerce is changing the game for these iconic beverages. #Ecommerce #ProductInnovation #BrandLoyalty #DigitalTransformation #SoftDrinks