Bharat Electronics Limited’s Post

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And BEL has a new uniform!!! A uniform is not just a dress but it's an ethos, the distinguishing character, sentiment and guiding belief of a person, group or institution. A uniform plays a crucial role in enhancing brand identity. It serves as a visual representation of a company's ethos, values and professionalism. Unveiling the new BEL uniform!!! It's not just a new-look dress. It's a new identity, one that's progressive and mirrors our company's long-term vision of becoming a global player in the realm of professional electronics. Today, 1st of June, 2024, will go into the annals of the company's history. BEL launched its new uniforms, marking a strategic move towards envisioning growth and modernisation. The new uniforms were unveiled by CMD and Directors during a business workshop held at Kasauli, Himachal Pradesh. BEL partnered with the National Institute of Fashion Technology (NIFT), Bangalore, to redesign and modernise its uniforms for both male and female employees. This update, the first in 37 years, aims to present to the world a modern and professional image of BEL, evolving with the times while maintaining its core values and identity. The initiative reflects BEL's commitment to aligning its corporate image with future-oriented strategies.

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    +1

It shouldn't be anything more than an ID card. The Uniform culture is actually a scam where some gets the benefit from fashion industry. Having worked with BEL for a few months, The uniform is something I hated most. It doesn't give you a feeling of being a professional.

Omkar Nath Sharma

Data and Business Insights Associate @ NTT Data | Ex-BELite

3w

Hope the change of uniform changes the policies for TEs and PEs. They should not be discriminated against on the basis of uniform and ID card ribbon.

saumyabrata banerjee

Laser Physicist at Lawrence Livermore National Laboratory

1mo

Wish the change in uniform also brings in a change in attitude....

RD. Pai

MD -Focalpoint Consultants | India Market Expert | Helping Electronic Component Manufacturers & Distributors grow their India business!

1mo

WAH! Looks nice..looks elegant! I remember my beige-brown uniform at BEL ...36 years ago at start of my career... BEL is a lovely company which i cherished...it has great expertise, organization culture and values! Best Wishes to my BELites!

om prakash soni

Project Engineer at Bharat Electronics Limited

4h

Still not implemented in Bel Bg complex

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Vaibhav Aggarwal

SENIOR EXECUTIVE International Business Development / Business Management / Executive Management / Business Unit Management

1mo

Uniform is a boring piece of cloth unless ornamented by the fulfilled commitments of its bearers. That's why some uniforms are highly respected! Congratulations BEL for the change. Here is wishing all the BEL uniform bearers greater success.

Oh no please. Now how do all the #BELkids get a sense of déjà vu and relive the happy memories we got when we saw the earlier Uniforms..?! #progresswaitsfornone

Deepak Korhalkar

Passionate about Lasers ; Founder Director at Photonic Technologies LLP

1mo

Hope and wish that the company also moves towards a higher level of existence

DEEPAK KUMAR

A Manager- Customer Support II GNSS technology II RADAR II EW-EO & IR systems.

1mo

Uniform is not a piece of cloth It gives internal motivation and pride… It is not an identity but reflects organisational work culture.. I also be a part of BEL Hyderabad Only change is a constant…. Congratulations for new uniform

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Esha Mitra

CSR Professional | Social and Climate Impact | CSR and Sustainability | GFP - UNCCD Youth Caucus | Environment Education | Climate Action | Youth Initiative

1mo

I don't see dhoti- kurta beside Sari :) Also, uniform?

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