Sir Martin Sorrell's Monks delivers another fantastic masterclass. I was struck by the depth and quality of the second session, just as exceptional as the first. In logical sequence Caroline Lucas-Garner, Tom Genower and Graham Jenks shared comprehensive insights about how to understand the target audience, market trends and securing engagement, so crucial for efficiently, expediently and profitably delivering a service or product. Considering the world class status of Media Monk’s clients, who include Google, YouTube, BMWMini, Netflix, Starbucks and Dove, small business owners are not usually exposed to the same level of advice, expertise and knowledge as these globally renowned brands with huge budgets and so, it was a rare privilege to receive these insights. So many lessons but one of the stand outs, was how to use AI as an important tool. None of the attendees new about AI platform SORA and it’s incredible capabilities, which enables micro businesses to compete with enterprises significantly larger. Thanking Rian, Tassia and Michael for organising the second session in this illuminating masterclass series, both Black British Initiative and founder Darren Miller are forever thankful! #BlackBritishInitiative #Entrepreneurship #Empowerment #Masterclass
🌟 Round Two 🌟 I am thrilled to announce that we were able to host our second Monks x BBI Masterclass: Championing Black Entrepreneurship. As we welcomed back students from our last session, they had the pleasure of learning from the wonderful Caroline Lucas-Garner, our Head of Social Strategy, Tom Genower, one of our Creative Directors, and Graham Jenks, our Group Creative Director in London. This Masterclass focused on: 💡 Understanding target audience and market trends 💡 Developing a strong brand identity and messaging 💡 Crafting compelling visual storytelling A special shoutout to Michael Williams, our Office Coordinator, for his support around this, as well as Tassia Quirino and the entire DEI team for their efforts in making this possible. We are eager to continue working with the Black British Initiative team and look forward to more impactful events ahead! #BlackBritishInitiative #Entrepreneurship #Monks #Empowerment #Collaboration #Masterclass #SocialStrategy #CreativeTeams
Sophia Fenton
3mo
Highly recommended and thank you Media Monks.
Thanks for a wonderful and engaging masterclass. Which provided fantastic insight in understanding target audiences, industry trends and visual storytelling. Your time and knowledge was appreciated.
Gabriel Ajala
3mo
Another excellent masterclass! Really enjoyed the session and insights! Thanks Graham Jenks Tom Genower Caroline Lucas-Garner and ofcourse Darren Miller for making this happen!
Wendy Brobbey
3mo
I enjoyed every bits of it ! So grateful for Caroline, Graham and Tom ! Thank you for this amazing masterclass!
Director at Spice Communications Limited
3moWhat an amazing masterclass and delivered by leaders in the industry too. I am really sorry I missed it. Can’t wait to attend the next one.