Black Desert Resort’s Post

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Happy opening day of “The Masters.”🏌️♂️ ⛳️ what does excellence look like in your craft, leadership role or you career? Over a long period? This is perhaps one of my favorite days of the year for golf fans. Though much like the pristine nature of Augusta greens, the hardwork is masked by the Azaleas.🌺 What I love about golfers is the dedication to their craft. The work ethic, the precision, the speed, the power, and the ability to remain calm under the most intense situations. As a sports fan, I grew up reading about Magic Johnson. He spoke about how his work etchic was foundational to his succes including dribbling a basketball to snow. 🤯 It makes me wonder, what does excellence look like in my craft? Am I committed to excellent for myself and customers? Interesting to me, for all the hypes around a Magic or a Steph, there are 560 players who are also masterful in their craft of basketball. Plainly, we can be impactful beyond our measure, provide for family and customers, without needing to be the one person. There is so much room for 1000s of individuals to build fulfilled lives in the intersection of public sector and technology. Each person having their own super power and not needing to be cookie cutter to a mold, just like golf swings (Jim Furyk anyone? ifykyk 🤣) Be different, pursue excellence and most importantly do it with empathy. A lot of stress and ugliness in the world today — help it shine brighter. Lastly Enjoy “The Masters” today. I know I will.

As we work to bring the Certified Racquet Sports Management program to the market, we need your ideas! The first step to increasing the number of coaches and teaching professionals in racquet sports is to promote the value of working in the industry. What would you highlight as one of your reasons for being in this industry as a Racquet Sports Director, teaching professional, or coach? Leave your thoughts below!

Last week at a luncheon, a few old mates (Denis Pagan, Dr Harry Unglik & Wayne Carey) of the North Melbourne FC 1996 Premiership Team gathered to celebrate Corey McKernan’s 50th birthday. The occasion turned into a journey through time, revisiting football victories, pivotal moments, fun times, resilience and the development of life principles forged over the past 25 years. Conversations shifted to nostalgic reflections as memories flowed, victories were recounted and the challenging times that have been life shaping. The parallels between past sporting principles and present-day realities became evident. The key messages that resonated were the importance of principles like accountability, discipline, hard work, belonging and the need for a vision. All proving to be pivotal for their success at the time. The notion of vision emerged as a significant aspect of this success and a driving force in sport, business and life. The celebration transformed into a living testament to the enduring nature of these principles, living philosophies which shaped their journeys. Corey's 50th became a tribute to the wisdom that binds them, a celebration of timeless lessons learned on the field and translating into life. #highperformance #teamsuccess #teamculture

Masters Week! What a special event it is. I tell people often that of all the sporting events I've ever been to: World Series, National Championships, Brady/Manning AFC Championship, Bowl games, NHL Playoffs, etc., the Masters is my absolute favorite. (Well, Oklahoma State beating Oklahoma in Bedlam a few years ago was pretty close). One of the biggest reasons…no phone.    When you enter the hallowed grounds of Augusta National, the first thing you do is surrender the outside world by performing a phonectomy, then stagger through the gates wondering how long you will survive without the constant connection to the unnecessary, but conditioned dependence of your digital crack.   As St. Peter ushers you through, you experience an untethered walk through the most beautifully manicured grounds, with uncharacteristically green meadows, overwhelmed with countless flowers majestically in bloom, and trees so perfectly shaped you know the artist Himself took a little extra time on this particular scene. After a few minutes of regaining control over your senses, you then realize a peculiar thing...there's no advertising. No, this is unlike any other sporting event where there is a party going on with music and sponsors flashing their goods and promotions like paparazzi bulbs and offering concession options that require a HELOC to afford. It's all about golf and a serene fan experience (and $3 egg salad sandwiches and peach ice cream).    After a few minutes, you accomplish a sensation you knew existed, but it has been so long since you have experienced it...you relax...and simply enjoy the company of who you are with. Work is hectic. Life is life. Family is family. People are people. The hamster wheel has no end.   Find time to let the Master show you how to rest in green meadows this weekend. Take a little time, perform a phonectomy, and find a peaceful stream to enjoy. Relax and renew your strength...you are gonna need it.   I love Masters Week. It reminds me how His goodness and mercy pursue my attention and just how important it is to be present to receive it.  #Churchillleadership #TheMasters #MastersWeek #Peace #relax #renewedstrength #beauty

From history-making athletic seasons to revolutionizing sports performance through innovation; from international acclaim to overcoming odds, it's all here in our summer issue of Seasons. Read the magazine here! 👇

Lesson from the F1 Miami Grand Prix for people building careers in sports: watch for *international sports properties* that are *growing in the US* According to Williams Racing, the 10 F1 teams recorded 23 new branding partners this season, 48% of which are headquartered in the US. 2/3 of Williams’s major partners are US-based, including The Duracell Company, AB InBev's Michelob Ultra, and Kraken Digital Asset Exchange. To serve this growing base of US sponsors, Williams Racing opened an office in NYC. Other non-US properties are following the same playbook, including The Premier League, Lega Serie A, and more. __ 💡 My takeaway → If you want to work for a global sports property, it can sometimes be best to build a foundation of expertise with your local community (fans, sponsors, media partners). As global sports look to reach your community, your experience can be of differentiated value. ⭐️ Explore 13 open jobs at Miami Dolphins and Hard Rock Stadium, including 2 roles specifically focused on F1 Miami Grand Prix: https://lnkd.in/exANbCnx Did you watch the Miami Grand Prix? What sponsors stood out to you (both US and non-US brands)? ⬇️ 💬

🚀 Soccer as a Product in Atlanta: As a Soccer/Atlanta United and product enthusiast I have watched Atlanta explode as a soccer city and I love it. The US Soccer Federation announcement to establish a training center and new HQ here is a testament to soccer as a product and its future success in Metro Atlanta. Let’s wind this back and think through how developed in here: 💡Ideation:  In 2014, Atlanta was devoid of a professional soccer team. The product idea emerged as a response to this gap in the market. AMB Sports & Entertainment recognized the untapped potential for soccer in Atlanta, and the vision for an Atlanta MLS team was born. Their goal was to create a soccer product that could not only compete but thrive in a sports-rich city and fill the city’s desire to have a pro soccer sports team. 🤝 Customer Engagement: Until their launch in 2017, AMB focused on many community events, fan forums, meet-and-greets, youth development events to align & understand what their fan base valued to understand Product Market Fit. 🚀🌟 Product Market Fit & GTM: From Atlanta United's first game in 2017 to the 2018 Championship win, the Atlanta United Product aimed to offer a soccer experience that resonated with the Atlanta community, red & clack colors, bringing the Atlanta music scene and fans together and creating a sense of belonging—launching not just as a team, but a as a community-driven movement—amplifying the soccer experience. The amount of people showing up to each game showed the strong focus on community, which has historically been dominated by football fans, proved Atlanta was a great fit and fertile ground for soccer and Atlanta United as a product. 📣 Stakeholder Feedback: From 2019 to 2023, Atlanta United navigated several coach and player changes based on performance and feedback from fans. Feedback loops (surveys, social, supporter groups, etc.) were essential in refining the product and enhancing the experience, demonstrating commitment to improvement. An off the field example is the shift in music being played at the stadium. 🔄 Iteration For More Engagement: The announcement of the training center and headquarters is a testament to two things: 1)   AMB’s initial product idea has evolved into a thriving soccer ecosystem that not only engages their customers but also brings substantial economic and social benefits to the community, which will raise the soccer's visibility and pay dividends. 2)   The potential for Atlanta United to capitalize on relationships within the US talent pool that will be training at on our doorstep—and hopefully bolstering Atlanta United’s ranks over the next decade—again, paying dividends for the brand and soccer as a sport/product. It's a remarkable journey, and I'm excited to continue watching the product of soccer grow and succeed in Atlanta. #SoccerInAtlanta #ProductEnthusiast #AtlantaUnited #SoccerDevelopment #CustomerEngagement #ProductMarketFit #DrivingCommunity

Time for Thursday Blog! #gwinning #gwinproperties #teamgwin #realestateagent #realestateadvocate #coloradorealestate #buywithus #listwithus #thursdayblog

What do you want audiences to feel when a project is complete? What do you want them to tell others about what you’ve created? That’s what Advent asked the PGA of America during our brainstorming sessions for branding and experiences in their new headquarters in Frisco, Texas. We used a variety of exercises to get at the core of those perceptions, but one of my favorites is one called Headlines. I got the idea from Warren Berger, author of "A More Beautiful Question." In a podcast with IDEO, he said he asks clients to write down the headlines they’d like to see about their work. We asked the team from the PGA to put pen to paper to write their dream headlines about their ribbon-cutting. One of the headlines read: “PGA Solidifies the Sports Capital of the World.” Fast forward several months when the new Home of Golf opened in 2022. The headline in Sports Business Journal was: “A Laboratory for the Game: The PGA of America’s new headquarters in the growing sports mecca of Frisco, Texas, provides a grand vision for golf.” I love this exercise because it encourages our partners to state their vision in a succinct, eye-grabbing way focused upon their audiences. Some headlines are spot on. Some are off the wall. Either way, they gave us ideas to explore and a direction to follow. Check out Advent’s work with the PGA of America. What would your headline be? #expereincecreation #brandexperience #brandstorytelling #facilites #brainstorming