Don't hit the beach or lake house empty-handed this summer! The Cargas team has curated the ultimate sales and marketing summer reading list—here are the six books you should throw in your suitcase before you head on your next trip! 📖 "Never Split the Difference: Negotiating as If Your Life Depended on It" by Chris Voss 📖 "The Challenger Sale: Taking Control of the Customer Conversation" by Matt Dixon 📖 “Gap Selling: Getting the Customer to Yes” by Keenan 📖 “Everybody Writes: Your Go-To Guide for Creating Ridiculously Good Content” by Ann Handley 📖 “High Impact Content Marketing: Strategies to Make Your Content Intentional, Engaging and Effective” by Purna Virji 📖 “Scatterbrain: How the Mind’s Mistakes Make Humans Creative, Innovative, and Successful” by Henning Beck PS – If you love sales and marketing content as much as we do, you might enjoy Cargas Compass, our quarterly newsletter on the latest and greatest in sales, marketing, and more! https://hubs.ly/Q02ygZyD0
This is an awesome idea!! The Cargas team never ceases to impress me with their incredible marketing!
nice list!!