The Carter Group (Japan Market Resource Network)’s Post

There is an art and a science to driving positive research participant engagement. But some methodologies can contribute to success also. Have you considered asynchronous qualitative research? Asynchronous research facilitates information sharing among participants outside the constraints of time and place. When teams need effective feedback for product development strategy, they don’t need to require the market research participant to be at a certain place at a certain time. Does this flexibility sound like the answer to engaging consumers? Let us tell you more: https://hubs.la/Q02l7kpP0 #carterjmrn #mrx #globalinsights #ux #cx

💡💡 So common to hear "We need Insights"...right? Every organisation needs insights to grow. That's why they engage with their customers. Yet the term "Insight" is rather loosely used. Here is a quick doc to clarify what user insights are and what they are not. Feel free to add your viewpoint in the Comments :) #UserResearch #UX #marketresearch #CX

How can you harness the power and glory of engaged stakeholders? Find their role - find their goals for the marketplace research - find what needs clarification. Uncovering competitive insights is no easy task, but asking your stakeholders questions is key to achieving the desired results. How can your team do this? Keep reading: https://hubs.la/Q01G7Y_l0 #carterjmrn #mrx #globalinsights #ux #cx

Interesting insights to think about before Black Friday and Cyber Monday!

Why did our team spend more than 1,800 hours on research? 📚 Because we believe that thorough examination is key to understanding. 💡 We aimed to identify the factors that contribute to and hinder the success of digital service platforms. To achieve this, we conducted an in-depth analysis and studied the experiences and challenges of actual users. The results? More than 200 pages of insights, best practices, benchmarks, and examples from public sector leaders. Get your copy of the ‘State of CX in e-Government Platforms’ report – the definitive benchmarking review of CX in global digital service platforms 👉 https://lnkd.in/gn6hUvw5 #egovernment #publicplatforms #CX #UX #report

NEW SURVEY! Are you a leader involved in (now or recently) digital transformation for your organization? We'd love your perspective on the challenges, success factors, and the role of content. Take the quick (3-5 minute) survey here: https://lnkd.in/eJCc9-w3 #digitaltransformation #cx #customerexperience #innovation #digitaldisruption #contentstrategy #contentdesign #martech #dx #ux #productstrategy

We are working on lots of #CX projects at the moment, and one of the big questions is, What is the difference between #UX and #CX? Harrison Plowright, our Associate Experience Director, delves into the key differences in our latest blog article: https://lnkd.in/dmRm5smt #CX #UX #experience #customerjourney #customersatisfaction #userjourney #digital #transformation #consultancy

Future-proof your CX for 2024!  We surveyed 2700+ business professionals around the world to find out what CX trends they think will dominate 2024.  Download the report now to learn:  ✅ Which trends digital professionals think will matter most ✅ How digital professionals think about these trends (and how to adapt to them) ✅ What you can do to prepare your business for 2024—and beyond #CX #UX #CXTrends #CXCircle #MoreHumanAnalytics

Why did our team spend more than 1,800 hours on research? 📚 Because we believe that thorough examination is key to understanding. 💡 We aimed to identify the factors that contribute to and hinder the success of digital service platforms. To achieve this, we conducted an in-depth analysis and studied the experiences and challenges of actual users. The results? More than 200 pages of insights, best practices, benchmarks, and examples from public sector leaders. Get your copy of the ‘State of CX in e-Government Platforms’ report – the definitive benchmarking review of CX in global digital service platforms 👉https://lnkd.in/gef8P9tn #egovernment #publicplatforms #CX #UX #report

Do you know what makes an e-government platform good? Our team spent over 1800 hours on research, analysed 14 platforms and mapped over a thousand Public Platform screens. All of that to provide you with valuable insights you won't find anywhere else. With the help of these insights, you will gain a deeper understanding of CX on e-government platforms – and be able to boost your service performance. Download the report now and unleash your platform's full digital potential ⬇︎ https://lnkd.in/gef8P9tn #egovernment #publicplatforms #CX #UX #report #CXdesign #digitaltransformation