CHEQ Essentials’ Post

It's the perfect time to gear up for Black Friday, Cyber Monday, and the holiday rush so you can reach your Q4 goals. Download our case study to unlock standout campaigns from seven verticals that captivated shoppers during BFCM 2023: https://lnkd.in/gUjg-h8J   Check out our initial campaign below to discover how we collaborated with a prominent sporting goods retailer to boost conversions and reconnect with abandoned website visitors using Upsellit's Anonymous Visitor ID. #ecommercestrategy #blackfridaymarketing #emailmarketing

We’ve unlocked the secrets behind Black Friday & Cyber Monday! BFCM is a big deal for brands and customers alike, but there are tons of misconceptions out there that could negatively impact your results ✒️ Download “Beyond the Numbers: Unlocking BFCM 2024” to gain insights into how your customers plan to spend, review, and redeem this holiday season, and discover why: • BFCM customers are actually your *least* valuable customers • User-generated content drives more revenue than you think • Larger discounts don't always mean smaller order values • ...and more! Gain access to the full report: https://hubs.la/Q02J06sM0 🏷️ #stamped #blackfriday #cybermonday #bfcm #ecommerce #ecommercemarketing #digitalmarketing #onlinemarketing #marketing

Really proud of the work that our team put into this year’s BFCM research recap. Given how concentrated most DTC revenue is in a ~4 week period each year, how new holiday cohorts perform over the rest of the year is so critical to the economics of a brand. Across all brands using Stamped, this is the % of customers that have returned to purchase again, by their first purchase month (holiday or holiday-adjacent months only): October 2022/2023: 29% / 23% November 2022/2023: 26% / 18% December 2022/2023: 24% / 15% January 2023/2024: 29% / 19% So a 3-5 percentage point drop in repeat rate vs. the surrounding period. Given that many brands acquire 25%+ of their new customers during November/December, this drop-off in repeat purchasing can translate to a 7-figure delta for a large brand. Figuring out how to drive that repeat rate to normal-or-higher levels should be as big of a priority/investment as maximizing revenue during the holiday period itself.

If you haven't seen yet 👀 Stamped has released *the* report critical to understanding how your customers will spend, review & redeem during BFCM SO many valuable insights you'll only find here like 👇 🙅♀️ Reviews from BFCM purchases are quantity over quality (which is not actually a good thing) 🤯 BFCM customers are the least valuable that you will acquire all year 🤑 Bigger BFCM discounts don’t always = smaller order value and so much more that you will gain access to by downloading the full report 🤩 https://hubs.la/Q02J06sM0

It's almost my favorite time of the year! Black Friday Cyber Monday (BFCM) is just around the corner. Start planning your email campaigns early. Like, now. Here are some examples of some emails you should be sending out: - VIP customers: Give them early access. - First-time buyers: Offer a special welcome discount. - Abandoned cart shoppers: Remind them what they're missing. And remember, your site needs to handle the traffic surge. Test, optimize, and then test again. Nothing kills sales faster than a slow or crashing website. Who's ready to crush it this BFCM season? 💪

Businesses that plan ahead are businesses that hit sales goals consistently. Is your Black Friday Cyber Monday marketing plan done yet?? 👀 If the answer is no, we've got you covered. We're running a 30% deal on all POWR apps this week only. Discount link 👉 https://bit.ly/3XRKEBO Other special deals 👉 https://bit.ly/4ebV2Kj #blackfriday2024 #digitalmarketing #smb #ecommerce

📅 Can you believe we've already flipped the calendar to December? As we gear up for the holiday season, I bet you can still feel the adrenaline rush from the recent Black Friday and Cyber Monday shopping frenzy. The early bird may get the worm, but the wise marketer knows that the race has only just begun. 🏁 #marketingagency #livelybeestudio #emailmarketing #ecommercemarketing #lifecyclemarketing #marketingstrategy #digitalagency #digitalmarketing #marketingtips #onlinemarketing #agencylife

Black Friday Cyber Monday is the busiest time of year for marketers—and this year won’t be any different. In fact, with the #2024Election approaching, ad spend soaring, and political spend on track to be record-breaking, this year won’t be like the others at all. But our 3rd annual BFCM Playbook is here to guide you through turning the chaos to conversions. ➡️ Get it here: https://lnkd.in/gTAjK3xK #BFCM #PerformanceMarketing #BlackFriday #HolidayShopping

🛍️ #ECommerce Marketers: Did your Black Friday strategy sleigh the competition? Get an insider look into the data-driven insights from Skimlinks You’ll discover the top categories, merchants, and products that dominated Cyber Week 2023. 🚀 📊 Explore now: https://ow.ly/H4Bt50QirOE #CyberWeek #DigitalMarketing #BlackFriday #Ecommerce #DataDrivenInsights #ContentMarketing

You might feel there's plenty of time until Black Friday and Cyber Monday, but in the competitive world of e-commerce, early preparation is key. Secure your video marketing assets now to ensure a standout campaign. Early production planning guarantees high-quality content, timely delivery, and the flexibility to make necessary adjustments. This approach captures audience attention and provides a competitive advantage. As video production experts, we emphasize the importance of starting early. Trust Lemonlight to guide your holiday campaign to success. Schedule a meeting with us here to learn more: https://hubs.ly/Q02G6FjS0 #BlackFriday #CyberMonday #VideoMarketing #DigitalMarketing #EcommerceTips #LemonlightLeadership