Coalesce.io’s Post

Timing is everything, and for partnerships, the time is now! ⏰ Don’t just take our word for it. Here’s a snapshot of what the likes of Isaac Morehouse (Reveal), Rachel Collie, MBA (Unanet), and Vince Menzione (Ultimate Partner) had to say. In the latest Allbound article, we polled over 30 partner pros to learn why 2024 is the year of partnerships... Check out the rest of them here: https://lnkd.in/gZG6xxqV #nearbound #partnerecosystem #partnerships

Wondering who's who in the partner ecosystem zoo? Andrea Allen breaks it down in The Power of Alliances to help you understand the players are and where they fit. You'll be fluent in partner speak in no time! #Alliances #Partnerships #BusinessStrategy #ProfessionalGrowth #Argano

Loryn Ferreira, Partnerships and Alliances Manager at Punchh was able to prove opportunities with partner influence had a two times higher close rate and a 50% higher revenue per closed deal. Here’s how she did it: 1️⃣ Automate processes: Automate partner management for efficiency. Leverage Reveal's Pipeline feature to automate attribution, ensuring seamless tracking of opportunities and partner metrics. 2️⃣ Strategic data collection: Data is gold. Strategically collect and share data to drive insightful actions. Knowing your buyer's journey inside out is the secret sauce! As Loryn explains, “With Reveal, tracking both inbound and outbound referrals becomes a breeze, providing visibility into opportunity progress and partner attribution.” 3️⃣ Sales-partnership alignment: Ensure your Sales team understands the mutual value propositions, collaborating effectively for successful deals, and that your Partnership team helps with the right deals. 4️⃣ Involvement of key departments: Partnerships touch every department. From Sales to Marketing and beyond, collaboration is key. The more aligned, the stronger the impact. 5️⃣ Educate teams: Foster excitement within your team about partnerships. Educate them on goals and KPIs, showing how partnerships contribute to overall success. Cheers to Loryn Ferreira for these invaluable insights and results! Are you interested in elevating your partnership game? Check out her webinar, “How Do Partnerships Impact Higher Win Rates”. 👇 https://lnkd.in/gNq9zmNt

Great partnerships take time. Nearly one year ago, Naomi Mbakwe (she / her) introduced me to a services partner named Thesis who had been helping one of our clients with their Airtable environment. I had the chance to connect with Stephanie Shalz, Molly Leaf, Sara Cocco, MBA, Shaun Howie, Michael Barrett and Sara (Irvin) Suttles and immediately I was so impressed with how polished, prepared, personable and committed they were to making this partnership a success. In the months after we first met, they came back with: 1. A beautifully designed Thesis+Airtable customer presentation deck 2. Feedback on how we should launch a structured intake process 3. A recommended services package approach based on what we were seeing from customers 4. An overview of all Airtable use cases they've built 5. Pre-built demos for our top 2 use cases 6. Feedback on how we could improve the co-selling motion Was it a success overnight? Definitely not. We actually didn't win our first few opportunities that we tried to engage on... But what we did do is learn. Rapidly. Together. And we'd make the changes that we thought would be necessary to win the next set of deals. Fast forward to today - one year later - and recently they've won multiple Enterprise engagements and we've received overwhelming good feedback about their work. Small improvements compound over time.

Partner Program – 14 Steps to Build a Channel Program @danielnilsson77

Wondering who's who in the partner ecosystem zoo? Andrea Allen breaks it down in The Power of Alliances to help you understand the players are and where they fit. You'll be fluent in partner speak in no time! #Alliances #Partnerships #BusinessStrategy #ProfessionalGrowth

2024 is the Year of Partnerships. Yes, partnerships have been a way for businesses to collaborate and drive more, stickier revenue for years. But until recently, it's not been a formalized proposition. It's been a little Wild West. This is the year that changes. This is the year companies who don't win with a diverse ecosystem will be the companies missing out. Read about it in this beefy Allbound report in collaboration with Channel Mechanics, Reveal, Partnership Leaders and Superglue 👇 https://bit.ly/3TJLJcY #partnerships #prm #allbound #channel #ecosystem

Ever heard of the "Goldilocks Zone" in partnerships? It's when your contact list overlaps with a potential partner's by 30-50%. Why is this the sweet spot? You have enough contacts in common for synergies, but not so many that you're cannibalizing each other's client base. This balance increases the chances of lucrative account sharing. It’s where the money’s at! And your favorite Nearbound Revenue Platform (us 😎) can help you action it! Reveal has a one-stop-shop for finding high-quality potential partners. Our Directory allows you to build your partnership ecosystem and connect with new partners. Plus, you can focus on your IPP and not just ICP. Here's how: 1️⃣ Use Reveal’s Directory to identify potential partners 2️⃣ Filter your IPP by company type, ecosystem, market presence, and account and contact overlap 3️⃣ Look for that 30-50% account overlap 4️⃣ Send that potential partner an invite directly from the Directory 5️⃣ Write a personalized message (don’t forget to add the context) All it will take on the partner’s end is a simple confirmation—all the companies in Reveal’s directory already have an account with us. This means that your partner enablement process will be easier, and the Goldilocks Zone a bigger part of your partnerships. If you want to know more about the Directory, reach out to Graham Hutter, or book a demo with us, and our experts will be more than happy to share best practices with you: https://reveal.co/demo

How to Build a Dream Partner List for Successful Partnerships Learn the step-by-step process to create a dream partner list for establishing successful partnerships. This video provides a comprehensive guide and a downloadable Google sheet to help you stay organized and maximize your chances of securing valuable partnerships. #PartnershipBuilding #BusinessCollaboration #DreamPartnerList #PartnershipStrategy #EffectiveNetworking #SuccessfulPartnerships #PartnershipTips #BusinessGrowth #NetworkingGuide #PartnershipSuccess

Wondering who's who in the partner ecosystem zoo? Andrea Allen breaks it down in The Power of Alliances to help you understand the players are and where they fit. You'll be fluent in partner speak in no time! #Alliances #Partnerships #BusinessStrategy #ProfessionalGrowth